North America Home Textile Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The North America Home Textile Market is Segmented by Type (Bed Linen, Bath Linen, Kitchen Linen, Upholstery, Floor, and Other Products), End User (Residential and Commercial), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online, and Others). The Report Offers Market Sizing and Forecasts in Value (USD) for all the Above Segments.

North America Home Textile Market Size

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North America Home Textile Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 27.82 Billion
Market Size (2029) USD 35.28 Billion
CAGR (2024 - 2029) 4.87 %
Market Concentration Low

Major Players

North America Home Textile Market Concentration

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of North America Home Textile Market with other markets in Home and Property Improvement Industry

Kitchen Appliances

Home Appliances

Laundry Appliances

Home Decor

Furniture and Furnishings

Floor Coverings

North America Home Textile Market Analysis

The North America Home Textile Market size is estimated at USD 27.82 billion in 2024, and is expected to reach USD 35.28 billion by 2029, growing at a CAGR of 4.87% during the forecast period (2024-2029).

The North American home textile market is experiencing robust growth, driven by continuous enhancements in employment opportunities and a simultaneous increase in disposable income. Personal expenditure on household linen products is rising significantly and exponentially, with bed and kitchen linen registering the most substantial growth.

The surge in new construction projects and the growing number of single-person households in the region drive the demand for home furnishings, particularly home textiles, as consumers seek replacement products for their new living spaces. This trend extends to the commercial sector, where hotels, resorts, and restaurants increasingly gravitate toward innovative home décor items, including bed textiles, further boosting the demand for home textiles. A notable recent trend is the escalating interest in digitally printed home textiles, prompting manufacturers to introduce new products creatively and fueling market demand. For example, New Saga Home Textile introduced the bed-in-a-bag concept, encompassing a comprehensive set of textiles essential for the bedroom, such as a comforter, sheet set, pillowcases, and dust ruffle.

North America Home Textile Market Trends

Increase in Residential Construction and Home Renovation is Fueling the Growth of the Market

North America is witnessing a notable increase in residential construction and home renovation activities. This trend is driven by various factors contributing to the growth of the housing sector and a surge in the demand for improved living spaces. There has been a substantial uptick in residential construction projects across North America. The demand for new homes has surged, fueled by population growth, urbanization, and favorable economic conditions.

Home renovation projects enhance interior spaces, including bedrooms, living rooms, kitchens, and bathrooms. Products employed for these updates range from curtains and bedding to towels and other home textile items. Concurrently, there is a notable uptick in new residential construction across the United States. This surge in residential construction activities not only boosts the utilization of home textiles but also contributes to the expansion of the market.

North America Home Textile Market: New Residential Construction Put in Place in the United States, In USD Billion, 2018 to 2023

The United States Dominates North America's Home Textile Market

The United States leads the home textile market in North America, significantly influencing growth and industry trends. Several key market drivers underscore the country’s pivotal role in this market.

The United States has a vast and varied consumer base with substantial purchasing power. This affluence fuels a strong demand for diverse home textile products, from bedding and curtains to rugs and upholstery. Moreover, American consumers' preference for high-quality and visually appealing textiles spurs innovation and diversification in product offerings.

A pronounced home improvement and interior design trend further buoy the US home textile market. As homeowners invest in renovating and beautifying their spaces, they have an increased appetite for premium textiles that elevate aesthetics and comfort. This trend is reinforced by the popularity of home decor TV shows, online inspiration platforms, and a broader culture emphasizing personalized home environments.

The United States enjoys a sophisticated and established supply chain infrastructure, bolstering its home textile market. With many manufacturing facilities, distribution hubs, and retail outlets, the country ensures efficient production and widespread availability of home textiles. Such a robust infrastructure cultivates a competitive market, offering consumers a diverse product range.

North America Home Textile Market: Bedroom Linen Market Size in the United States, In USD Billion,  2020- 2023

North America Home Textile Industry Overview

The North American home textile market is fragmented, with the presence of many players. The market presents opportunities for growth during the forecast period, which is expected to further increase market competition. The competitive landscape shows all strategies, such as acquisitions and mergers, adopted by players to gain the largest market share. The key players include Welspun Group, Ralph Lauren, New Sega Home textiles, Standard Textiles, and H&M Group.

North America Home Textile Market Leaders

  1. Welspun Group

  2. Ralph Lauren

  3. New Sega Home textiles

  4. Standard Textiles

  5. H&M Group

*Disclaimer: Major Players sorted in no particular order

North America Home Textile Market Concentration
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North America Home Textile Market News

  • May 2024: Duvaltex, a global frontrunner in contract textiles and a trailblazer in sustainable textiles, unveiled two new CLEAN IMPACT TEXTILES seating patterns. These innovations redefine fabric standards and tackle the pressing issue of ocean pollution caused by plastics.
  • August 2023: H&M Group introduced a back-to-school collection specifically designed for children. This product line encompasses bedding, rugs, and cushions.

North America Home Textile Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS AND INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

      1. 4.2.1 Availability of a Wide Range of Textile Product

      2. 4.2.2 Growing Awarness about Sustainable and Eco-friendly Textile Product

    3. 4.3 Market Restraints

      1. 4.3.1 Price Sensitivity of Consumer

    4. 4.4 Market Opportunities

      1. 4.4.1 Growing Potential in Online Textile Retail Sector

      2. 4.4.2 Collaboration with Interior Designers

    5. 4.5 Value Chain Analysis

    6. 4.6 Industry Attractiveness: Porter's Five Forces Analysis

      1. 4.6.1 Threat of New Entrants

      2. 4.6.2 Bargaining Power of Buyers

      3. 4.6.3 Bargaining Power of Suppliers

      4. 4.6.4 Threat of Substitutes

      5. 4.6.5 Intensity of Competitive Rivalry

    7. 4.7 Insights into Technological Advancements in the Industry

    8. 4.8 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product

      1. 5.1.1 Bed Linen

      2. 5.1.2 Bath Linen

      3. 5.1.3 Kitchen Linen

      4. 5.1.4 Upholstery

      5. 5.1.5 Others

    2. 5.2 By End Users

      1. 5.2.1 Residential

      2. 5.2.2 Commercial

    3. 5.3 By Distribution Channel

      1. 5.3.1 Speciality Stores

      2. 5.3.2 Supermarkets and Hypermarkets

      3. 5.3.3 Online

      4. 5.3.4 Others

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

    3. *List Not Exhaustive
    4. 6.3 Welspun Group

    5. 6.4 Ralph Lauren

    6. 6.5 Standard Textile

    7. 6.6 New Sega Home textiles

    8. 6.7 H&M Group

    9. 6.8 American Textile Company

    10. 6.9 DivaTex

    11. 6.10 Calvin Klein Home

    12. 6.11 Fabrica Maria

    13. 6.12 Marvic Textiles

    14. 6.13 Others *

  7. 7. FUTURE OF THE MARKET

  8. 8. DISCLAIMER AND ABOUT US

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North America Home Textile Industry Segmentation

Home textiles refer to any type of textile used in a residential setting, such as bedding, curtains, towels, and decorative pillows. 

The North American home textile market is segmented by product, end user, and distribution channel. By product, the market is segmented into bed linen, bath linen, kitchen linen, upholstery, and others. By end user, the market is segmented into residential and commercial. By distribution channel, the market is segmented into specialty stores, supermarkets and hypermarkets, online, and others. The reports offer market sizing and forecasts in value (USD) for all the above segments.

By Product
Bed Linen
Bath Linen
Kitchen Linen
Upholstery
Others
By End Users
Residential
Commercial
By Distribution Channel
Speciality Stores
Supermarkets and Hypermarkets
Online
Others
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North America Home Textile Market Research Faqs

The North America Home Textile Market size is expected to reach USD 27.82 billion in 2024 and grow at a CAGR of 4.87% to reach USD 35.28 billion by 2029.

In 2024, the North America Home Textile Market size is expected to reach USD 27.82 billion.

Welspun Group, Ralph Lauren, New Sega Home textiles, Standard Textiles and H&M Group are the major companies operating in the North America Home Textile Market.

In 2023, the North America Home Textile Market size was estimated at USD 26.47 billion. The report covers the North America Home Textile Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the North America Home Textile Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

North America Home Textile Industry Report

Statistics for the 2024 North America Home Textile market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. North America Home Textile analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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North America Home Textile Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)