North America Food Fortifying Agents Market Size (2024 - 2029)

The North America food fortifying agent market is experiencing growth driven by rising health consciousness among consumers and support from government organizations. The market size is significantly influenced by the vitamin segment, which addresses health issues like osteoporosis and rickets stemming from vitamin deficiencies. Additionally, dietary supplements are expected to expand rapidly, fueled by their health benefits and the increasing focus on personal fitness among young adults and the aging population.

Market Size of North America Food Fortifying Agents Industry

North America Food Fortifying Agents Market
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 3.85 %
Market Concentration Low

Major Players

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*Disclaimer: Major Players sorted in no particular order

North America Food Fortifying Agent Market Analysis

North America food fortifying agent market is anticipated to witness a CAGR of 3.85% during the forecast period (2020 - 2025).

  • The market is mainly driven by the increase in the growth of the health consciousness of consumers in the region. The support of government organizations has also fueled market growth to an extent.
  • The vitamin segment holds a prominent share owing to the rise in the number of diseases such as osteoporosis and rickets due to vitamin deficiency, the increasing healthcare cost, and the aging population.
  • The dietary supplements are projected to show rapid growth due to the associated health benefits, mainly targeted by the increase in the aging population and growing interest in personal fitness among young adults.

North America Food Fortifying Agent Industry Segmentation

North America food fortifying agent market has been segmented by types, which include proteins & amino acids, vitamins & minerals, lipids, prebiotics & probiotics, and others. Based on application, the market is segmented into infant formula, dairy & dairy-based products, cereals & cereal-based products, fats & oils, beverages, dietary supplements, and others. The market is also segmented by country into the United States, Canada, Mexico, and Rest of North America.

By Type
Proteins & amino acids
Vitamins & Minerals
Lipids
Prebiotics & probiotics
Others
By Application
Infant formula
Dairy & dairy-based products
Cereals & cereal-based products
Fats & oils
Beverages
Dietary supplements
Others
By Geography
United States
Canada
Mexico
Rest of North America
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North America Food Fortifying Agents Market Size Summary

The North America food fortifying agent market is experiencing growth driven by increasing health consciousness among consumers and support from government organizations. The vitamin segment is particularly significant due to the prevalence of diseases linked to vitamin deficiencies, rising healthcare costs, and an aging population. Dietary supplements are expected to grow rapidly, fueled by their health benefits and the rising interest in personal fitness, especially among young adults. The probiotic market is also expanding, driven by demand for health-based products, particularly among younger generations. However, regulatory and technological complexities regarding probiotics in different countries pose challenges to market growth in smaller regions.

The market is characterized by a fragmented landscape with numerous regional and domestic players. North American food companies are adept at developing new products, with a trend towards healthy, functional foods, such as ready-to-eat meals fortified with fibers, minerals, and vitamins. The United States stands out as a significant market for food ingredients, including fortifying agents. Strategic approaches like mergers, expansions, acquisitions, and partnerships are being emphasized by leading companies to enhance their brand presence. Key players in the market include Cargill Inc., DuPont de Nemours, Inc., Archer Daniels Midland Company, Chr. Hansen Holding A/S, and Ingredion Inc.

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North America Food Fortifying Agents Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Type

      1. 2.1.1 Proteins & amino acids

      2. 2.1.2 Vitamins & Minerals

      3. 2.1.3 Lipids

      4. 2.1.4 Prebiotics & probiotics

      5. 2.1.5 Others

    2. 2.2 By Application

      1. 2.2.1 Infant formula

      2. 2.2.2 Dairy & dairy-based products

      3. 2.2.3 Cereals & cereal-based products

      4. 2.2.4 Fats & oils

      5. 2.2.5 Beverages

      6. 2.2.6 Dietary supplements

      7. 2.2.7 Others

    3. 2.3 By Geography

      1. 2.3.1 United States

      2. 2.3.2 Canada

      3. 2.3.3 Mexico

      4. 2.3.4 Rest of North America

North America Food Fortifying Agents Market Size FAQs

The North America Food Fortifying Agents Market is projected to register a CAGR of 3.85% during the forecast period (2024-2029)

Cargill Inc., DuPont de Nemours, Inc., Archer Daniels Midland Company, Chr. Hansen Holding A/S and Ingredion Inc. are the major companies operating in the North America Food Fortifying Agents Market.

North America Food Fortifying Agent Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)