Market Trends of NA Evaporative Cooling Industry
Commercial Sector is Expected to Register a Significant Growth
- Commercial establishments are greatly required to maintain optimal climatic conditions, especially to protect the health and well-being of clients and employees. Commercial entities, such as hospitals, movie theaters, airports, hotels, and malls, among others, generally employ both air conditioners and evaporative coolers depending upon the ventilation and cooling requirements of an enclosure.
- Moreover, evaporative air coolers are majorly used in commercial establishments' facilities as alternatives to air conditioners. Apart from this, the market is anticipated to be driven by the growing adoption of small to medium enterprises instead of air conditioners, as the cost of air conditioning setup can be significantly high.
- Due to the recent surge in demand for data center operations, it has become imperative for HVAC companies to provide cost and energy-efficient solutions for data centers. Data center solution providers are mostly on the lookout for reliable solutions that are able to cut down overall emissions, thereby driving the market's growth considerably.
- A normal data center usually requires about 0.5 to 50MW of cooling capacity, and due to recent changes in ASHRAE guidelines, the permissible operating temperature has been increased to 27°C. This has been a significant driver for the overall demand for evaporative air coolers in data centers. Additionally, these products do not make utilization of any refrigerants or CFCs, which could further minimize the overall carbon footprint for the end-user applications.
- As per US Census Bureau, the value of commercial construction that has been put in place reached a landmark of around USD 115 billion this year. Warehouses and private offices were the most common type of commercial construction started in the United States. In contrast, the total count was around USD 94.55 billion last year, indicating significant growth in the commercial construction sector. This rise in the commercial construction sector within the region is likely to drive the market's growth exponentially.
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Direct Cooling is Expected to Hold Major Share
- Direct evaporative air cooling is the oldest, simplest, and most widely used type of evaporative cooling. The fan in the system pulls hot air through a dampened sponge-like pad and distributes the resulting cool air to the interior space either directly or through ducts. Warm, dry air is converted to cool, moist air as the heat in the air evaporates the water.
- Direct evaporative cooling systems are mainly suitable for applications with large heat-load removal needs and those open to using outside air to accomplish this. The major areas of their applications include residential sectors, commercial kitchens, and warehouses where comfort requirements are more relaxed. Hence, the system requirement depends on the end users and the specified operational performance requirements.
- Moreover, Direct evaporative cooling (DEC) is typically the most energy-efficient method to cool a data center, as the outside air is directly cooled through evaporation and is then used to moderate the internal climate. Hence, the rise in the overall count of regional data centers is expected to amplify the market's growth exponentially.
- As per Cloudscene, as of January 2022, the total count of data centers in the United States was 2,701 data centers whereas Germany ranked second with an overall count of 487 data centers. The United Kingdom ranked third among countries in terms of the total number of data centers, with 456, while China recorded 443. This possession of a significant number of data centers in the United States is expected to amplify the market's growth throughout the forecast period.
- For instance, In July 2022, ST Engineering declared the launch of its new Airbitat DC Cooling System, thereby marking its entry into the data center cooling market. The Airbitat DC Cooling System, an innovation by its Urban Environment Solutions (UES) business, delivers powerful pre-cooling for tropical data centers, achieving annual net energy savings of more than 20% over conventional chiller systems alone.
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