Market Trends of north america chewing gum Industry
The strong production capacity across the region supported the market’s growth
- North America is a heavy producer and consumer of chewing gums. As of 2022, Mexico hosted the largest gum factory worldwide, based in Puebla, where around 60,000 tons of gum, most of which are intended for domestic consumption, is produced per year.
- Flavor is one of the most significant attributes when it comes to buying chewing gum. Some popular chewing gum flavors include peppermint, spearmint, watermelon, cinnamon, original bubblegum, and tropical. Labels have an impact even while purchasing a product like chewing gum. Terms like “natural” and “plant-based” on labels draw people in even if they do not know what those terms mean since they perceive them to be a healthier variant.
- Consumers in the region prefer to buy gum in bulk packages in many retail stores for lower prices. The economic parameter is one of the important and major factors influencing the consumer’s gum-buying behavior in North America.
- The market's growth is anticipated to be constrained by rising concerns about the adverse impacts of gums' hazardous elements, such as plastic and artificial preservatives. However, product innovations, such as incorporating natural ingredients and introducing new product flavors, are expected to aid the market’s growth during the forecast period.
OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- The usage of low-calorie plant-based sweeteners stevia and xylitol, is boosting the demand for sugar-free chewing gums in the market
