North America Automated Guided Vehicle Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Report Covers North America AGV Market Companies and It is Segmented by Product Type (Automated Forklift, Automated Tow/Tractor/Tugs, Unit Load, Assembly Line, and Special Purpose), End-User Industry (Retail, Automotive, Food and Beverages, Electronics and Electrical, General Manufacturing, and Pharmaceuticals), and Country (United States and Canada). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

North America Automated Guided Vehicle Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

North America Automated Guided Vehicle (AGV) Market Size

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North America Automated Guided Vehicle (AGV) Market Summary
Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 1.66 Billion
Market Size (2030) USD 2.99 Billion
CAGR (2025 - 2030) 12.43 %
Market Concentration Medium

Major Players

North America Automated Guided Vehicle (AGV) Market  Major Players

*Disclaimer: Major Players sorted in no particular order

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North America Automated Guided Vehicle (AGV) Market Analysis

The North America Automated Guided Vehicle Market size is estimated at USD 1.66 billion in 2025, and is expected to reach USD 2.99 billion by 2030, at a CAGR of 12.43% during the forecast period (2025-2030).

The North American automated guided vehicle market is experiencing transformative growth driven by the increasing adoption of Industry 4.0 technologies and smart manufacturing practices. Modern manufacturing facilities are increasingly relying on new technologies and innovations to produce higher quality products at faster speeds with lower costs. According to the Bureau of Labor Statistics, warehouse labor turnover has risen to an annual high of nearly 60%, compelling organizations to rethink their operational strategies. This shift has led to the integration of more intelligent software and hardware solutions, particularly in regions facing significant workforce shortages. Manufacturing companies are increasingly focusing on implementing sophisticated industrial automation solutions that can seamlessly integrate with existing systems while providing real-time data analytics and predictive maintenance capabilities.


The market is witnessing a significant transformation in warehouse and distribution center operations, with major companies leading the warehouse automation revolution. Amazon has deployed over 200,000 mobile robots in its facilities, setting new standards for warehouse automation and operational efficiency. This trend is further exemplified by DHL's announcement of a USD 300 million investment to upgrade 60% of its distribution hubs in the United States using IoT and autonomous robots, which has resulted in an 80% increase in delivery efficiency. These implementations demonstrate the growing confidence in AGV technology and its ability to deliver measurable improvements in operational performance.


The integration of advanced technologies such as artificial intelligence, machine learning, and sophisticated sensor systems is revolutionizing AGV capabilities and applications. Leading logistics companies that have implemented high degrees of logistics automation in their fulfillment centers are experiencing significantly higher revenues compared to those relying on traditional practices. The development of new vehicle types and technological breakthroughs in fields like AI is expanding the scope of AGV applications, enabling more intelligent and versatile solutions that can adapt to complex operational requirements.


The industry is witnessing a paradigm shift in how automated solutions are being implemented across various sectors, with a particular focus on enhancing operational flexibility and scalability. According to a recent Honeywell study, over 50% of US companies have shown openness to invest in industrial automation to survive changing market conditions. This trend is particularly evident in the manufacturing sector, where companies are increasingly adopting AGVs for various applications, from automated material handling to assembly line operations. The integration of AGVs with other automated systems is creating more efficient and productive operational environments, leading to improved throughput, reduced errors, and enhanced workplace safety.

Segment Analysis: By Product Type

Unit Load Segment in North America AGV Market

The Unit Load Carrier segment has emerged as the dominant force in the North American Automated Guided Vehicle market, commanding approximately 29% market share in 2024. These AGVs are specifically designed to carry one or multiple unit loads simultaneously to and from conveyors, stands, end-of-line equipment, and automated storage and retrieval systems. The segment's leadership position is driven by the growing automation needs in medium-sized industries and laboratories that handle smaller loads compared to large-scale manufacturers. Unit Load Carrier AGVs offer extensive customization options in terms of load-handling interface and capacity, making them highly attractive across various end-user industries. The segment's growth is particularly strong in the healthcare, pharmaceutical, food and beverage, and electronics industries, where high-density and multiple deep storage requirements necessitate efficient automated material handling solutions.

Market Analysis of North America Automated Guided Vehicle (AGV) Market: Chart for By Product Type

Remaining Segments in Product Type Segmentation

The North American AGV market encompasses several other significant product types that serve diverse industrial needs. Automated Forklifts represent a substantial segment, offering crucial stacking and unstacking capabilities along with short-distance transportation in manufacturing environments. The Automated Tow/Tractor/Tugs segment provides essential solutions for pulling multiple loads simultaneously, particularly beneficial in assembly line supply chains. Assembly Line AGVs play a vital role in the automotive and aerospace industries, offering precision handling and synchronized operations. Special Purpose AGVs cater to unique industrial requirements with custom-built solutions for specific applications like paper roll handling and specialized material transport, demonstrating the market's ability to address niche industrial needs with tailored automation solutions. The integration of industrial AGV systems in these segments highlights the growing reliance on material handling equipment to enhance operational efficiency.

Segment Analysis: By End-User Industry

Retail Segment in North America AGV Market

The retail segment dominates the North American Automated Guided Vehicle market, commanding approximately 37% market share in 2024, driven by the rapid expansion of e-commerce and the increasing need for automation in warehousing and distribution centers. Major retailers are increasingly deploying AGVs to optimize their intralogistics tasks like sorting, selection, and palletizing, thus improving operational efficiency and reducing labor costs. The segment's growth is further propelled by the rising adoption of single-day delivery options and the need for efficient storage processes in e-commerce fulfillment centers. Leading retailers are implementing AGV solutions to enhance productivity and reduce operational costs in their distribution centers, while the gradual shift toward smaller warehouse spaces in urban areas is driving the need for more automated solutions to optimize space utilization.

Remaining Segments in End-User Industry

The automotive sector represents the second-largest segment, leveraging AGVs for various applications from transporting components through assembly lines to chassis marriage operations. The food and beverage industry utilizes AGVs for maintaining stringent hygiene regulations and ensuring contamination-free operations. The electronics and electrical segment employs AGVs for handling sensitive components and maintaining precise material movement. General manufacturing benefits from AGVs for work-in-process applications and production line support. The pharmaceutical sector implements AGVs to maintain sterile environments and ensure accurate material handling in controlled conditions. Each of these segments contributes uniquely to the market's growth by addressing specific industry challenges and operational requirements.

North America Automated Guided Vehicle (AGV) Market Geography Segment Analysis

North America Automated Guided Vehicle (AGV) Market in United States

The United States dominates the North American automated guided vehicle market, commanding approximately 89% of the total market share in 2024. The country's strong economy, notable port traffic, and increased e-commerce activity have created significant growth opportunities for automated material handling solutions across the logistics sector. The retail, automotive, food and beverage, and pharmaceutical sectors represent the largest sources of demand for AGVs in the country. The ongoing trend of job polarization, characterized by the decline of middle-skill occupations like manufacturing and production jobs, is driving the adoption of industrial automation for various repetitive, manual, and low-skill tasks. Additionally, enterprises are increasingly looking for smaller warehouse spaces due to low vacancy and surging rental prices, leading to greater deployment of warehouse automation solutions to optimize productivity in these confined spaces. The country's advanced infrastructure, coupled with a strong focus on technological innovation and Industry 4.0 initiatives, continues to drive the adoption of AGVs across various industries.

North America Automated Guided Vehicle (AGV) Market in Canada

Canada represents a rapidly evolving market for automated guided vehicles, projected to grow at an impressive rate of approximately 34% during 2024-2029. As one of the largest and most advanced manufacturing economies globally, Canada enjoys considerable production activity in the automobile, metal fabrication, consumer goods, and plastics manufacturing industries. The manufacturing sector, being the largest investor in R&D, continues to implement new technologies that drive automation solutions demand. The country's warehouse portfolio is predominantly focused on e-commerce, estimated to comprise more than 50% of the warehouse business. Rising labor costs, waning employee productivity, and the need to build larger distribution centers to accommodate increasing inventory in supermarkets are key factors driving AGV adoption. The country's high trading profile and active e-commerce sector have increased the demand for warehouse space, leading to greater implementation of automated guided vehicles for various applications, from narrow-aisle operations to pick-face replenishment in pallet flow areas.

North America Automated Guided Vehicle (AGV) Market in Other Countries

The North American AGV market primarily consists of the United States and Canada, with these two nations representing the entirety of the regional market. Both countries demonstrate distinct characteristics in terms of adoption patterns and growth drivers. While the United States leads in terms of market size and technological maturity, Canada shows promising growth potential with its robust manufacturing base and increasing focus on automation. The market dynamics in both countries are influenced by similar factors such as e-commerce growth, labor shortages, and the need for efficient warehouse operations, yet each market maintains its unique characteristics based on local industrial structure, regulatory environment, and technological readiness. The complementary nature of these markets, combined with their strong economic ties and similar technological standards, creates a cohesive regional market for AGV solutions.

North America Automated Guided Vehicle (AGV) Industry Overview

Top Companies in North America Automated Guided Vehicle Market

The North American automated guided vehicle (AGV) market features established players like Daifuku, Dematic, Toyota Material Handling, SSI Schaefer, and Seegrid Corporation leading the innovation landscape. These companies are heavily investing in research and development to enhance their AGV capabilities, particularly focusing on AI integration, machine learning applications, and advanced navigation systems. Strategic partnerships and collaborations have become increasingly common, especially between AGV manufacturers and system integrators to provide comprehensive automated material handling solutions. Companies are expanding their product portfolios through both organic development and acquisitions, with a particular emphasis on developing flexible, scalable solutions that can be customized for different industries. The market leaders are also focusing on strengthening their after-sales service networks and establishing regional manufacturing facilities to better serve local customers and reduce delivery times.

High Market Consolidation with Strong Incumbents

The North American AGV market demonstrates a relatively consolidated structure dominated by global conglomerates with diverse industrial automation portfolios alongside specialized AGV manufacturers. These established players leverage their extensive distribution networks, technical expertise, and long-standing customer relationships to maintain their market positions. The market has witnessed significant merger and acquisition activities, with larger automation companies acquiring smaller, innovative AGV manufacturers to expand their technological capabilities and market reach. Companies like KUKA AG and Toyota Industries Corporation have strengthened their market presence through strategic acquisitions, while others have formed joint ventures to penetrate new market segments.


The competitive dynamics are characterized by a mix of global players with comprehensive material handling equipment portfolios and regional specialists focusing on specific industry verticals or technological niches. Market leaders are increasingly adopting vertical integration strategies, controlling everything from component manufacturing to system integration and after-sales support. This trend has created high entry barriers for new players, although innovative startups with specialized technological solutions continue to emerge, particularly in areas such as autonomous navigation and fleet management software.

Innovation and Service Excellence Drive Success

Success in the North American AGV market increasingly depends on companies' ability to provide comprehensive automation solutions rather than standalone products. Market leaders are focusing on developing modular, scalable systems that can be easily integrated with existing warehouse management systems and other automation technologies. The ability to provide reliable after-sales support, preventive maintenance, and quick response times has become crucial for maintaining customer relationships. Companies are also investing in building strong partnerships with technology providers and system integrators to offer end-to-end solutions that address specific industry challenges and requirements.


To gain market share, companies must focus on developing specialized solutions for high-growth sectors such as e-commerce, automotive, and food and beverage industries. The threat of substitution from alternative automation technologies remains moderate, primarily due to the unique advantages of AGVs in certain applications. Regulatory compliance, particularly regarding safety standards and workplace regulations, continues to influence product development and market strategies. Companies that can demonstrate clear return on investment, operational reliability, and superior safety features while maintaining competitive pricing are better positioned to capture market opportunities and maintain customer loyalty.

North America Automated Guided Vehicle (AGV) Market Leaders

  1. John Bean Technologies Corporation

  2. Seegrid Corporation

  3. Toyota Material Handling

  4. Swisslog Holding AG (KUKA AG)

  5. Daifuku Co. Ltd

  6. *Disclaimer: Major Players sorted in no particular order
North America Automated Guided Vehicle (AGV) Market Concentration
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North America Automated Guided Vehicle (AGV) Market News

  • June 2023: Kivnon partnered with TAP to distribute its automated guided vehicles (AGVs and AMRs). This move helps Kivnon tap into the growing interest in AGVs/AMRs driven by Industry 4.0's digital transformation. With TAP's broad reach and automation know-how, Kivnon can now offer autonomous vehicles to more customers and maximize their automation potential.
  • May 2023: ResGreen Group International, Inc. launched its new BigBuddy, a strong AGV (Automated Guided Vehicle) that can carry heavy loads up to 5,000 pounds using magnetic tape. BigBuddy can move in both directions, handle heavy loads, and has a flexible design. It's designed for harsh industrial settings and busy warehouses where agility is crucial.
  • October 2022: Daifuku North America Holding Company (Daifuku) declared the opening of its latest manufacturing unit in Boyne City, Michigan, USA. The company invested USD 26 million to construct the 225,000 sq. ft. manufacturing facility. The building is on 22 acres of land at 300 M-75 South in Boyne City and was expected to be a manufacturing hub for airport baggage handling products and automatic guided vehicles.
  • September 2022: Yanmar America Corporation announced an advanced automated guided vehicle (AGV) solution to its manufacturing facility in Adairsville, GA. The expansion increased production capacity several-fold and improved the quality of products delivered to customers.

North America Automated Guided Vehicle (AGV) Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Buyers
    • 4.2.2 Bargaining Power of Suppliers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain Analysis
  • 4.4 Assessment of the Impact of COVID-19 on the Market

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Rapid Growth of E-commerce in Automation for Efficiency
    • 5.1.2 Need for Automation in Maritime Applications for Improvement in Terminal Efficiency
  • 5.2 Market Restraints
    • 5.2.1 Limitation of Real-time Wireless Control Due to Communication Delays

6. MARKET SEGMENTATION

  • 6.1 By Product Type
    • 6.1.1 Automated Forklift
    • 6.1.2 Automated Tow/Tractor/Tugs
    • 6.1.3 Unit Load
    • 6.1.4 Assembly Line
    • 6.1.5 Special Purpose
  • 6.2 By End-user Industry
    • 6.2.1 Food and Beverage
    • 6.2.2 Automotive
    • 6.2.3 Retail
    • 6.2.4 Electronics and Electricals
    • 6.2.5 General Manufacturing
    • 6.2.6 Pharmaceuticals
    • 6.2.7 Other End-user Industries
  • 6.3 By Country
    • 6.3.1 United States
    • 6.3.2 Canada

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Amerden Inc.
    • 7.1.2 Swisslog Holding AG (KUKA AG)
    • 7.1.3 SSI Schaefer AG
    • 7.1.4 Daifuku Co. Ltd
    • 7.1.5 Jungheinrich AG
    • 7.1.6 Murata Machinery Ltd
    • 7.1.7 Dematic Group (Kion Group AG)
    • 7.1.8 Toyota Material Handling
    • 7.1.9 Transbotics Corporation
    • 7.1.10 John Bean Technologies (JBT) Corporation
    • 7.1.11 System Logistics SPA
    • 7.1.12 Seegrid Corporation
  • *List Not Exhaustive

8. INVESTMENT ANALYSIS

9. FUTURE TRENDS

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North America Automated Guided Vehicle (AGV) Industry Segmentation

Automated guided vehicles (AGVs) are fully automated transport systems with unmanned vehicles. Automated guided vehicles offer many advantages, such as reduced operational costs, enhanced workforce safety, and decreased production time.

The report covers North America AGV Market Companies and it is segmented by Product Type (Automated Forklift, Automated Tow/Tractor/Tugs, Unit Load, Assembly Line, and Special Purpose), End-user Industry (Retail, Automotive, Food and Beverages, Electronics and Electrical, General Manufacturing, and Pharmaceuticals), and Country (United States and Canada). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Product Type Automated Forklift
Automated Tow/Tractor/Tugs
Unit Load
Assembly Line
Special Purpose
By End-user Industry Food and Beverage
Automotive
Retail
Electronics and Electricals
General Manufacturing
Pharmaceuticals
Other End-user Industries
By Country United States
Canada
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North America Automated Guided Vehicle (AGV) Market Research FAQs

How big is the North America Automated Guided Vehicle (AGV) Market?

The North America Automated Guided Vehicle (AGV) Market size is expected to reach USD 1.66 billion in 2025 and grow at a CAGR of 12.43% to reach USD 2.99 billion by 2030.

What is the current North America Automated Guided Vehicle (AGV) Market size?

In 2025, the North America Automated Guided Vehicle (AGV) Market size is expected to reach USD 1.66 billion.

Who are the key players in North America Automated Guided Vehicle (AGV) Market?

John Bean Technologies Corporation, Seegrid Corporation, Toyota Material Handling, Swisslog Holding AG (KUKA AG) and Daifuku Co. Ltd are the major companies operating in the North America Automated Guided Vehicle (AGV) Market.

What years does this North America Automated Guided Vehicle (AGV) Market cover, and what was the market size in 2024?

In 2024, the North America Automated Guided Vehicle (AGV) Market size was estimated at USD 1.45 billion. The report covers the North America Automated Guided Vehicle (AGV) Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the North America Automated Guided Vehicle (AGV) Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

North America Automated Guided Vehicle (AGV) Market Research

Mordor Intelligence provides a comprehensive analysis of the automated guided vehicle and autonomous mobile robot (AMR) industry. We leverage decades of expertise in industrial automation research. Our extensive report covers the full range of material handling equipment, from automated forklifts to tugger AGVs. It offers deep insights into warehouse automation trends. The analysis includes various aspects of automated material handling and logistics automation, giving stakeholders a detailed view of automated transport system developments across North America.

The report is available as an easy-to-download PDF. It provides stakeholders with actionable insights into industrial mobile robot applications and unit load carrier innovations. Our research thoroughly examines automated guided cart technologies and emerging mobile industrial robot solutions. It also explores advances in automated intralogistics and autonomous industrial vehicle deployment. The analysis benefits manufacturers, integrators, and end-users by offering detailed perspectives on how industrial AGV solutions and AMR technologies are transforming supply chain efficiency through sophisticated material handling equipment integration.