Nordic Pouch Packaging Market Size (2024 - 2029)

Nordic Pouch Packaging Market Analysis

The Nordic Pouch Packaging Market size is estimated at USD 0.43 billion in 2024, and is expected to reach USD 0.55 billion by 2029, growing at a CAGR of 5.05% during the forecast period (2024-2029). In terms of shipment volume, the market is expected to grow from 6.31 billion units in 2024 to 8.37 billion units by 2029, at a CAGR of 5.81% during the forecast period (2024-2029).

The pouch packaging market in the Nordic region stands out for its focus on sustainability, innovation, and premium quality. Packaging solutions adhere to strict environmental norms and prioritize convenience, product safety, and brand distinctiveness. The major countries include Denmark, Norway, Sweden, and Finland.

• Sweden's demand for flexible packaging has surged in recent years, positioning it as an appealing market for packaging suppliers. This can be attributed to the nation's growing appetite for convenience foods and a heightened emphasis on health and safety regulations, nudging producers towards safer, sustainable packaging solutions.
• The shift toward flexible packaging in Sweden directly reflects evolving consumer lifestyles. Swedes seek convenience at the expense of quality or safety. Consequently, producers, especially in the ready-made meals segment, are ramping up their adoption of flexible packaging products such as pouches.
• The tourism sector drives the market, as it is a rapidly expanding segment within the global economy. The Nordic countries are witnessing a surge in their tourism industry, and the Nordic Council of Ministers has significantly emphasized the sector in recent years.
• Cross-border e-commerce dominates the packaging market in the Nordic region, with 80% to 90% of consumers actively participating. Recognizable platforms have normalized global online shopping, ensuring Nordic consumers a seamless cross-border purchasing journey. Projections indicate a notable surge in online spending across the Nordic nations, with nuances in expectations evident in Norway, Denmark, and Sweden.
• The region's packaging market faces challenges owing to concerns regarding packaging materials, which might limit the market growth. In April 2024, Denmark launched its Extended Producer Responsibility (EPR) program for packaging, a significant move toward sustainability. Sweden's EPR initiative, which began in January 2023, set an ambitious but realistic target: a 70% reduction in single-use plastic packaging waste by 2028, followed by a 50% reduction by 2030.

Nordic Pouch Packaging Industry Segmentation

Pouch packaging is a flexible product made from barrier films, paper, or foil, depending on the end-user’s requirement. The report analyzes the factors that impact geopolitical developments in the market based on the prevalent base scenarios, key themes, and end-user industry-related demand cycles. The analysis is based on the market insights captured through secondary research and primaries. The market also covers the major factors impacting the growth of the pouch packaging market in terms of drivers and restraints. The estimates exclude the weight and the cost of the content inside the pouch packaging solution. The scope of the study is limited to B2B demand.

The Nordic Pouch Packaging Market is Segmented by Material Type ( Paper, Plastic and Aluminum), by Resin Type - Plastic ( Polyethylene, Polypropylene, PET, PVC, EVOH, Other Resins), by Product ( Flat ( Pillow and Side Seal), Stand Up), by End-User Industry (Food (Candy & Confectionery, Frozen Foods, Fresh Produce, Dairy Products, Dry Foods, Meat, Poultry, And Seafood, Pet Food, Other Food Products (Seasonings & Spices, Spreadables, Sauces, Condiments, etc.)), Beverage, Medical and Pharmaceutical, Personal Care and Household Care, and Other End-User Industries), and Country (Denmark, Norway, Sweden, and Rest of Nordic).The market sizes and forecasts are provided in terms of value (USD) and volume (Units) for all the above segments.