Market Trends of Non-Invasive Fat Reduction Industry
This section covers the major market trends shaping the Non Invasive Fat Reduction Market according to our research experts:
Ultrasound Fat Removal Technology Segment is Expected to Witness Significant Growth During the Forecast Period
Ultrasound fat removal or ultrasonic liposuction is a type of fat loss procedure that liquefies fat cells before their removal. It is done by combining an ultrasound with ultrasonic waves to target fat cells. Ultrasound-assisted liposuction is considered to be more precise and much safer as it preserves surrounding nerves.
The significance of ultrasound technology in non-invasive fat reduction is expected to boost the segment's growth over the forecast period. For instance, according to a study published in PLOS One in April 2021, aerobic exercise in combination with focused ultrasound cavitation is more effective in redcuing abdominal and intrahepatic fat, making it a superior option. Therefore, the importance of ultrasound technology in fat reduction to treat diseases such as non-alcoholic fatty liver disease is expected to drive the segment's growth.
Increasing adoption of minimally invasive procedures is one of the major factors that may propel the segment's growth over the forecast period. Key market players are launching a number of ultrasound fat removal devices, thus driving the segment's growth. For instance, in April 2021, Alma launched Alma PrimeX for non-invasive fat removal procedures. PrimeX is Alma's proprietary combination of ultrasound and radiofrequency technology selectively affecting adipose tissue and reducing fat thickness.
North America is Expected to Hold a Significant Share in the Market During the Forecast Period
The North American market is growing due to factors such as the rising cases of obesity and the increasing adoption of minimally invasive procedures. For instance, according to the American Society of Plastic Surgeons (ASPS) 2022 report, non-invasive fat reduction surgery stood third among the top 5 minimally invasive surgeries in the United States during 2021-2022. In addition, according to the Aesthetic Plastic Surgery National Databank Statistics 2021, 22,513 non-invasive fat reduction surgeries were performed in the United States. Therefore, such a huge demand for non-invasive fat reduction surgeries in the United States is expected to bolster the market during the forecast period.
According to the World Obesity Federation report published in March 2022, the estimated prevalence of obesity in the United States is likely to be 47% by 2030, with 64 million women and 61 million men in the United States likely to be obese by 2030. Thus, the huge prevalence of obesity in the country is one of the key contributors to the market's growth.
Key product launches, high concentration of market players or manufacturers, and acquisitions and partnerships among major players in the United States are some of the factors driving the growth of the non-invasive fat reduction market in the country. For instance, in September 2022, MedSpa Partners expanded to a third US state by partnering with Bodify. Bodify is solely focused on non-invasive body contouring and is known worldwide as a center of excellence for body contouring with CoolSculpting procedures. Such company developments are anticipated to drive the growth of the market in the United States and North America.
