Non Alcoholic Beverages Market Size
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 4.70 % |
Fastest Growing Market | Asia Pacific |
Largest Market | Asia-Pacific |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
Non Alcoholic Beverages Market Analysis
The non-alcoholic beverages market is projected to register a CAGR of 4.7% over the forecast period.
Demand for healthy beverages and consumer preference for unique and different flavors is expected to drive the market for non-alcoholic beverages across regions. The young population is increasingly becoming health-conscious, driving the demand for zero-calorie beverages or those with fewer calories. The demand is also fuelled by growth in the functional beverages category, including sports drinks, due to higher average participation in physical activities. With increasing health awareness and growing demand from millennials, the sports drink segment of the market is identified as the fastest-growing sub-segment.
Non Alcoholic Beverages Market Trends
This section covers the major market trends shaping the Non-alcoholic Beverages Market according to our research experts:
Strong Demand from Fitness Conscious Consumers
Athletes typically consume sports and energy drinks during high-intensity exercise to replenish fluids and electrolytes and provide instant energy. Therefore, it is mainly consumed by sportspersons, gym-goers, and fitness enthusiasts to speed rehydration, provide instant energy, and promote overall recovery after exercise. For instance, in February 2022, Applied Nutrition launched its new L-Carnitine sports drink. This new drink contains zero sugar, zero calories, 1,500 mg of L-Carnitine, and vitamins B3, B6, and B12.
Increasing consumption of energy drinks is observed in regions such as North America, where there is an existing coffee culture. Companies offer innovative products, ingredients, and flavors for energy drinks in the United States, where the average caffeine consumption stood at 135 mg per capita.
Asia-Pacific Holds a Significant Share in the Market
The Asian-Pacific food and beverage industry is growing at the highest possible rates, surpassing that of developed regions like Western Europe and North America. The region is witnessing a demand for cleaner and more minimalistic beverage products, which is depicted by the rising consumer awareness, as they seek more from products that claim to be 'organic' or 'free from.' Consumer awareness of allergies, hormones, and unethical animal husbandry practices utilized in the food and beverage industry has increased the popularity of veganism. Therefore, the demand for plant-based drinks is constantly increasing. Thus, companies started to launch plant-based beverages. For instance, in July 2022, GO MATE launched a product line of natural energy drinks. The company has made a set of flavors that use all-natural ingredients.
In developing countries like China, India, etc., consumers' inclination and participation in fitness activities and sports have rapidly increased to attain a healthy lifestyle. This, in turn, increases the demand for healthy or functional beverages. For instance, in March 2021, Red Bull released the summer edition dragon fruit flavored drink. This Summer 2021 Edition was inspired by the Asian native and exotic fruit called dragonfruit or pitaya, depending on the location. This is available in 250 ml and 350 ml cans.
Non Alcoholic Beverages Industry Overview
The non-alcoholic beverages market is highly competitive due to the large number of companies that manufacture functional beverages. Some major players in the market, such as PepsiCo Inc., The Coca-Cola Company, Danone SA, Red Bull GmbH, and Nestlé SA, offer consumers a wide range of carbonated and functional beverages.
Expansions and new agreements/partnership strategies remain the most popular among key global players in the non-alcoholic drinks industry. Due to high market potential, companies are expanding their presence and increasing their production capacity.
Non Alcoholic Beverages Market Leaders
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PepsiCo, Inc.
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The Coca-Cola Company
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Danone S.A.
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Nestlé S.A.
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Red Bull GmbH
*Disclaimer: Major Players sorted in no particular order
Non Alcoholic Beverages Market News
- In July 2022, PepsiCo opened its largest US bottling plant in Colorado. The proposed facility might achieve 100% renewable electricity, best-in-class water efficiency, and reduced virgin plastic use.
- In March 2022, Red Bull launched its limited-edition strawberry and apricot-flavored extension. Red Bull Summer Edition Strawberry Apricot was made available on Walmart's shelves in the United States from April 4, 2022, and would be sold in single cans in both 8.4oz (25cl) and 12oz (35cl) formats.
- In March 2022, United Kingdom-based start-up PerfectTed launched a range of canned natural energy drinks powered by matcha green tea. The three flavors are pineapple yuzu, apple raspberry, and pear ginger, all made from real fruit juice. The drinks are 100% natural, plant-based, gluten-free, and free from additives, preservatives, and added sugars.
Non Alcoholic Beverages Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Bargaining Power of Suppliers
4.3.2 Bargaining Power of Buyers
4.3.3 Threat of New Entrants
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Type
5.1.1 Carbonated Beverage
5.1.2 Non-carbonated Beverage
5.1.2.1 Fruit and Vegetable Juice
5.1.2.2 Functional Drinks
5.1.2.3 RTD Tea and Coffee
5.1.2.4 Bottled Water
5.1.2.5 Other Types
5.2 By Distribution Channel
5.2.1 Supermarkets/Hypermarkets
5.2.2 Convenience Stores
5.2.3 Speciality Stores
5.2.4 Online Stores
5.2.5 Other Distribution Channels
5.3 By Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 France
5.3.2.4 Spain
5.3.2.5 Russia
5.3.2.6 Italy
5.3.2.7 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 India
5.3.3.3 Japan
5.3.3.4 Australia
5.3.3.5 Rest of Asia-Pacific
5.3.4 South America
5.3.4.1 Brazil
5.3.4.2 Argentina
5.3.4.3 Rest of South America
5.3.5 Middle East & Africa
5.3.5.1 Saudi Arabia
5.3.5.2 South Africa
5.3.5.3 Rest of Middle East & Africa
6. COMPETITIVE LANDSCAPE
6.1 Strategies Adopted by Leading Players
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 PepsiCo Inc.
6.3.2 The Coca-Cola Company
6.3.3 Danone SA
6.3.4 Nestle SA
6.3.5 Red Bull GmbH
6.3.6 Keurig Dr Pepper Inc.
6.3.7 Parle Agro
6.3.8 Monster Beverage Corporation
6.3.9 AriZona Beverages USA
6.3.10 IBS Partners Ltd
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Non Alcoholic Beverages Industry Segmentation
The non-alcoholic beverages market is segmented by type, distribution channel, and geography. By type, the market is segmented into carbonated and non-carbonated beverages. The non-carbonated beverages are further segmented into fruit and vegetable juices, functional drinks, ready-to-drink tea and coffee, bottled water, and other non-carbonated beverages. By distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, online sales channels, and other channels. By geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and Middle East & Africa. For each segment, the market sizing and forecasts have been done based on value (in USD billion).
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Speciality Stores | |
Online Stores | |
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Non Alcoholic Beverages Market Research FAQs
What is the current Non-alcoholic Beverages Market size?
The Non-alcoholic Beverages Market is projected to register a CAGR of 4.70% during the forecast period (2024-2029)
Who are the key players in Non-alcoholic Beverages Market?
PepsiCo, Inc., The Coca-Cola Company, Danone S.A., Nestlé S.A. and Red Bull GmbH are the major companies operating in the Non-alcoholic Beverages Market.
Which is the fastest growing region in Non-alcoholic Beverages Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Non-alcoholic Beverages Market?
In 2024, the Asia-Pacific accounts for the largest market share in Non-alcoholic Beverages Market.
What years does this Non-alcoholic Beverages Market cover?
The report covers the Non-alcoholic Beverages Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Non-alcoholic Beverages Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
What are the challenges faced by companies entering the already competitive Non-alcoholic Beverage Market?
The challenges faced by companies entering the already competitive Non-alcoholic Beverage Market are a) Established brands b) Consumer loyalty c) Distribution network dominance
Non-Alcoholic Beverages Industry Report
The global non-alcoholic beverages market is witnessing remarkable growth, fueled by evolving consumer preferences towards healthier lifestyle choices and a shift in drinking habits, especially among younger generations who favor moderation. Non-alcoholic beverage companies are at the forefront, innovating and expanding their product portfolios to meet the increasing demand for no-alcohol and low-alcohol options. These include premium soft drinks with complex tastes for adult palates, functional beverages with health benefits like enhanced hydration and vitamins, and plant-based drinks for the vegan and vegetarian community. Additionally, the industry is moving towards eco-conscious production and packaging, utilizing biodegradable materials and water-saving processes. The surge in consumer awareness about the health advantages of choosing non-alcoholic options, such as bottled water over sugary drinks, is propelling the market forward. Non-alcoholic beverage trends are heavily leaning towards health, sustainability, and premiumization, indicating a dynamic and rapidly evolving market landscape poised for future growth. For detailed statistics on the market share, size, revenue growth rate, and a forecast outlook of the Non-Alcoholic Beverages market, Mordor Intelligence™ Industry Reports offer comprehensive analysis and free report PDF downloads.