Netherlands Telecom Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 9.06 Billion |
| Market Size (2029) | USD 11.48 Billion |
| CAGR (2024 - 2029) | 4.83 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Netherlands Telecom Market Analysis
The Netherlands Telecom Market size is estimated at USD 9.06 billion in 2024, and is expected to reach USD 11.48 billion by 2029, growing at a CAGR of 4.83% during the forecast period (2024-2029).
- The Dutch telecom industry is among the world's most advanced industries. As in many developed markets, a key focus in recent years has been deploying next-generation networks, be it 5G mobile networks or fiber optic broadband.
- Recently, KKR, a prominent global investment firm, and DTCP, an investment management platform, announced the launch of a strategic agreement between Open Dutch Fiber and T-Mobile Netherlands. Open Dutch Fiber signed a deal with T-Mobile Netherlands to support the rollout. T-Mobile Netherlands, which currently has a mobile base of around 6.8 million customers and a fixed base of 682,000, will be the anchor tenant for the Open Dutch Fiber with a 20-year agreement.
- According to GSMA, mobile calling minutes remained stable at around 10 billion minutes over the fourth quarter of 2023. This has been met with an increase in mobile internet use, with 540 million gigabytes of data used in Q4 2023 alone. These shifts in mobile phone use spurred many consumers to rethink their subscription plans.
- Telecom companies are well-positioned to be the most prominent players in IoT. By leveraging applications, companies can help maximize ROI. Onomondo M2M and IoT SIM cards are available for the Netherlands in all standard form factors, like Mini SIM (FF2), Micro SIM (FF3), Nano SIM (FF4), eSIM (MFF2), and others. Such trends are expected to lead to significant market growth in the future.
- As per market challenges, Deutsche Telekom's supply chains are currently being negatively impacted by several factors, e.g., by a shortage of semiconductor chips, major geopolitical tensions, and the war in Ukraine. There has been a major imbalance between supply and demand in the market for semiconductor chips for a number of quarters now.
- During the post-COVID-19 scenario in the Netherlands, four out of ten employees worked from home. Their connectivity was perceived best when wired, followed by Wi-Fi boosters. This led to major growth in the telecom market.
Netherlands Telecom Market Trends
Voice Services Accounts for Major Share
- VoIP (voice over internet protocols) companies in the Netherlands offer various services, including cloud-based phone systems, SIP trunking, and unified communications solutions. Some of the leading VoIP providers in the Netherlands include Voys, Mtel, VodafoneZiggo, and Odido. These companies offer flexible pricing plans, advanced features (such as call routing, auto-attendants, and call recording), and excellent customer support to help businesses improve their communication and collaboration capabilities.
- As of the first quarter of 2023, Odido accounted for 30-35% of the mobile market in the Netherlands when measured by connections, while KPN occupied between 25 and 30% and VodafoneZiggo between 20 and 25%. Mobile virtual network operators (companies using networks of larger network operators) had a 10 to 15% market share in the same period. Odido's market share was even more significant when measured by total calling minutes at around 45 to 50%.
- Odido (formerly T-Mobile) is ahead in the voice category, followed by the notably strong KPN and Vodafone. VoLTE has been measured for all Dutch operators. All three offer excellent call reliability in urban areas and smaller towns. Even on roads and railways, the call reliability is near 99% or above.
- In the recent drive tests conducted in 19 smaller Dutch towns, all three operators scored on par, achieving a fulfillment ratio of 99%. In this scenario, they all delivered a 100% call success ratio and 100% MultiRAB connectivity, as well as very short call setup times and a high level of speech quality.
- Odido and KPN scored on par in the data drive tests conducted on the 3,000 km of connecting roads in the Netherlands, with Vodafone following at a close distance. The very high success ratios of downloads and uploads, considerable data rates, and even a comparably high share of 5G samples are good prerequisites for using the connectivity features in the future.
OTT Services is Expected to Grow
- The Netherlands has an internet penetration rate of 98.9% as of 2024. According to the recent Dutch Consumer Video Behavior report, Dutch consumers devote around 8% to 9% of their daily video usage to video-on-demand services, accounting for about 25 minutes a day. When it comes to SVOD subscribers, the usage amounts to viewing at least 1.5 hours a day.
- While a 2022 survey found that cost was the most named reason in the Netherlands to cancel a video streaming subscription, the main drivers to pay for a streaming service were the possibility to watch what and when they want and fewer ads, showing the current importance of subscription on-demand platforms.
- Around 18.11 % of all Dutch households subscribe to Netflix, the country's most popular SVOD service. This is especially true of households with children (a quarter of which subscribe to Netflix). A Standard subscription costs around EUR 13.99 (USD 15.23), and a Premium subscription costs around EUR 15.99 (USD 17.41) per month.
- After introducing the new SVOD players Viaplay and HBO Max, the total online usage of these services has continued to rise. According to industry experts, overall, online SVOD services reached 8 million unique users in April 2023 (approximately 7,929,000 people aged 13 and over, which is 52.8%). Although ad-supported and transactional video streaming options are expected to increase in value in the years to come, SVOD will still hold a major dominance.
Netherlands Telecom Industry Overview
The telecom market in the Netherlands is fragmented due to ongoing partnerships and recent advancements. Some major market players studied were VodafoneZiggo Group BV, KPN BV, and Odido Netherlands, among others.
- April 2024: Polish IT company Comarch and Dutch telco operator KPN announced that they are extending their partnership with the five-year agreement focused on software-as-a-service (SaaS) and innovation. The expanded cooperation will allow Comarch to help KPN improve internal and external data quality and streamline revenue operations. Comarch’s service will help KPN to reduce the number of complaints from customers, get invoices paid faster, and lower revenue at risk from contested bills and undercharging.
- October 2023: Dutch telco KPN introduced 4 Gbps symmetrical download/upload fiber broadband speeds to its residential customers to claim the highest internet speeds in the Netherlands, citing rising demand. With the introduction of 4 Gbps, KPN offers the fastest internet for the home on any device with the same high internet speed.
Netherlands Telecom Market Leaders
-
VodafoneZiggo Group B.V.
-
KPN B.V.
-
Odido Netherlands
-
Lebara Netherlands
-
MaxiTEL Telecom B.V.
*Disclaimer: Major Players sorted in no particular order
Netherlands Telecom Market News
- June 2024: Dutch pension fund ABP signed an agreement with mobile network operator KPN to create a new tower company named TowerCo. The 3,800-site business will combine passive telecom infrastructure assets owned by KPN with the tower and rooftop assets of Open Tower Company (OTC), which was majority-owned by ABP.
- May 2024: KPN launched KPN Campus, a cutting-edge private 5G network designed for large Dutch enterprises. Targeting industries such as industrial, logistics, and healthcare, KPN Campus merges private and hybrid cellular solutions with on-premise computing for enhanced security and reliability.
Netherlands Telecom Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definitions
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS
4.1 Market Overview
4.2 Industry Ecosystem Analysis
4.3 Industry Attractiveness - Porter's Five Force Analysis
4.3.1 Bargaining Power of Buyers/Consumers
4.3.2 Bargaining Power of Suppliers
4.3.3 Threat of New Entrants
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
4.4 Assessment of the Macro Economic Factors on the Market
4.5 Regulatory Landscape in the Netherlands
5. MARKET DYNAMICS
5.1 Market Drivers
5.1.1 Rising Demand for 5G
5.1.2 Growth of IoT usage in Telecom
5.2 Market Restraints
5.2.1 The Emergence of Stiff Competition is a Concern for the Industry
5.3 Analysis of the Market based on Connectivity (Coverage to include In-depth Trend Analysis)
5.3.1 Fixed Network
5.3.1.1 Broadband (Cable Modem, Wireline-Fiber, Wireline DSL, Fixed Wi-Fi, and Trends Regarding ADSL/VDSL, FTTP/B, Cable Modem, FWA, and 5G FWA)
5.3.1.2 Narrowband
5.3.2 Mobile Network
5.3.2.1 Smartphone and Mobile Penetration
5.3.2.2 Mobile Broadband
5.3.2.3 2G, 3G, 4G, and 5G connections
5.3.2.4 Smart Home IoT and M2M Connections
5.4 Analysis of Telecom Towers (Coverage to Include In-depth Trend Analysis of Various Types of Towers, like Lattice, Guyed, Monopole, and Stealth Towers)
6. MARKET SEGMENTATION
6.1 By Services
6.1.1 Voice Services
6.1.1.1 Wired
6.1.1.2 Wireless
6.1.2 Data and Messaging Services
6.1.3 OTT and PayTV Services
7. COMPETITIVE LANDSCAPE
7.1 Company Profiles*
7.1.1 VodafoneZiggo Group BV
7.1.2 KPN BV
7.1.3 Odido Netherlands
7.1.4 Lebara Netherlands
7.1.5 MaxiTEL Telecom BV
7.1.6 Youfone
7.1.7 Telefonaktiebolaget LM Ericsson
7.1.8 Nokia Solutions and Networks BV
7.1.9 Liberty Global PLC
7.1.10 Ziggo BV
8. INVESTMENTS ANALYSIS
9. FUTURE OUTLOOK OF THE MARKET
Netherlands Telecom Industry Segmentation
Telecom or telecommunication is the long-range transmission of information by electromagnetic means. The telecom market includes in-depth trend analysis based on connectivity like fixed networks, mobile networks, and telecom towers. Several factors, including an increasing demand for 5G, are likely to drive the adoption of telecom services in the Netherlands.
The Dutch telecom market is segmented by services (voice services (wired and wireless), data and messaging services, OTT, and payTV services). The market sizes and forecasts are provided in terms of value in USD for all the above segments.
| By Services | ||||
| ||||
| Data and Messaging Services | ||||
| OTT and PayTV Services |
Netherlands Telecom Market Research FAQs
How big is the Netherlands Telecom Market?
The Netherlands Telecom Market size is expected to reach USD 9.06 billion in 2024 and grow at a CAGR of 4.83% to reach USD 11.48 billion by 2029.
What is the current Netherlands Telecom Market size?
In 2024, the Netherlands Telecom Market size is expected to reach USD 9.06 billion.
Who are the key players in Netherlands Telecom Market?
VodafoneZiggo Group B.V., KPN B.V., Odido Netherlands, Lebara Netherlands and MaxiTEL Telecom B.V. are the major companies operating in the Netherlands Telecom Market.
What years does this Netherlands Telecom Market cover, and what was the market size in 2023?
In 2023, the Netherlands Telecom Market size was estimated at USD 8.62 billion. The report covers the Netherlands Telecom Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Netherlands Telecom Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Netherlands Telecom Industry Report
Statistics for the 2024 Netherlands Telecom market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Netherlands Telecom analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
