Narrow Web Printing Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Narrow Web Printing Market Report is Segmented by Product Type (Labels [Pressure Sensitive & Glue-Applied Labels, Shrink Sleeve Labels, In-Mold Labels, Thermal Transfer Labels, and Wrap-Around Labels] and Flexible Packaging), End-User Industries (Food, Beverage, Personal Care and Cosmetics, Pharmaceuticals and Healthcare, and Other End-User Industries) and Geography (North America [the United States and Canada] Europe [the United Kingdom, Germany, France, Italy, Spain, and Rest of Europe], Asia-Pacific [China, India, Japan, Australia and New Zealand, and Rest of Asia-Pacific], Latin America [Brazil, Mexico, Argentina, and Rest of Latin America], and the Middle East and Africa [United Arab Emirates, Saudi Arabia, South Africa, and Rest of the Middle East and Africa]. The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Narrow Web Printing Market Size

Narrow Web Printing Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 76.13 Billion
Market Size (2029) USD 82.34 Billion
CAGR (2024 - 2029) 1.83 %
Fastest Growing Market Asia Pacific
Market Concentration Low

Major Players

Narrow Web Printing Market Major Players

*Disclaimer: Major Players sorted in no particular order

Narrow Web Printing Market Analysis

The Narrow Web Printing Market size is estimated at USD 76.13 billion in 2024, and is expected to reach USD 82.34 billion by 2029, growing at a CAGR of 1.83% during the forecast period (2024-2029).

Narrow web printing, a sub-part of flexographic printing, is known for its versatility and productivity. It is particularly suited for small to medium-sized companies. It employs a distinctive rotary and in-line conversion method, perfect for enterprises managing minor, personalized printing requests.

  • In today's dynamic market, narrow web printing exemplifies the impact of specialized, efficient printing solutions. Its features, including high-speed production for short runs, flexibility, and top-tier quality, make it indispensable for companies aiming to elevate their packaging and labels.
  • The rising demand for labels and packaging, especially in e-commerce, food, and beverage sectors, is the primary driver of growth of the narrow web flexo press market. Automation and the shift toward environmentally friendly ink choices are pivotal advancements shaping the market's landscape.
  • In the pharmaceutical sector, narrow web printing excels in handling small formats. Its appeal extends to the alcohol industry, where it is increasingly favored for its ability to emboss or deboss wine labels and craft beer bottles, meeting client specifications. These finishing touches, like embossing and debossing, are seamlessly integrated into the narrow web label printing process.
  • Businesses increasingly prioritize environmental concerns and global advocacy by adopting measures to reduce waste, notably by adopting eco-friendly packaging. Narrow web printing empowers companies to embrace sustainability using eco-consciousness. It uses UV-based inks due to their low emissions of volatile organic compounds (VOCs), which comply with environmental regulations. These UV-curable inks dry quickly and underscore narrow web printing's pivot toward sustainability, cutting waste and lessening its environmental footprint.
  • However, manufacturing custom plates and setting them up can pose a significant cost barrier for very small production runs. Further, this printing technology is not very useful for companies running large production volumes. Although the narrow web is efficient and cuts down printing time, alternative printing like wide web is a more cost-effective choice for large-volume production.
  • The versatility of narrow web flexo printing in handling diverse substrates expands its market potential. Technological advancements have notably enhanced prints' quality and consistency, bridging the historical gap with conventional methods like gravure and offset printing.

Narrow Web Printing Market Trends

The Demand is Growing in Beverage Industries

  • Narrow web printing, ideal for label and delicate packaging, covers a spectrum from paper to self-adhesive labels. Label and sticker production is a prominent segment within the broad scope of narrow web printing. This versatility empowers printers to cater to various needs, offering a diverse product portfolio from a unified platform.
  • The emerging economies of Asia, Latin America, and Africa generate the most demand. This can be attributed to the rising demand for packaged bottled beverages, which is propelled by increasing incomes and standard of living. The alcoholic drinks market for labels is buoyed by a surge in off-trade sales, a thriving hospitality and tourism sector, and the escalating disposable incomes of Asia's burgeoning middle class.
  • As per a report published by a Brazilian Retail banking firm, Banco do Nordeste, the consumption of alcoholic beverages in Brazil is expected to increase from 11.01 billion liters in 2021 to 12.29 billion liters by 2024. This growth would boost the demand for customized narrow web label printing across the market.
  • Consumers globally have a comprehensive array of wine choices. Therefore, the label design holds significant importance in creating brand attention. The alcoholic beverage sector is progressively adopting narrow web printing, which enables personalized embossing and debossing, specifically for wine and craft beer labels.
  • According to Agriculture and Agri-Food Canada, the volume of wine consumption in India has been increasing in the past few years. According to the reports, the estimated wine consumption across the country will increase to 52.2 million liters by 2025 from around 34 million liters in 2021. As a result of this uptick, the demand for customized labels for wine bottles is also expected to increase across the country in the upcoming years.
Narrow Web Printing Market: Volume of Wine Consumption, In Million Liters, India, 2020-2025*

Europe is Expected To Hold a Significant Market Share

  • The growth of narrow web printing in Europe is attributed to the dynamic packaging sector, where technology enables greater diversification and higher-value print applications. Europe leads the narrow web flexo press market, driven by its robust printing industries. Countries such as Germany, Italy, and the United Kingdom stand out for their advanced printing technologies and strict quality benchmarks, making them key players in the global printing industry.
  • Europe's focus on sustainability and regulations promoting eco-friendly printing propels the uptake of narrow web flexo presses, which are lauded for their environmentally conscious design. According to Mondi, in a 2023 survey of 6,000 online consumers in Germany, more than 68% considered environmentally friendly packaging necessary.
  • The rapid growth of the e-commerce sector in the region is a crucial driver behind the increasing adoption of flexographic printing machines. This trend is particularly pronounced as narrow web printing is pivotal for producing labels and flexible packaging, both extensively used in the industry.
  • European flexible packaging is rapidly expanding, especially amid heightened brand competition. The market is experiencing consistent growth, driven by rising demands for product distinctiveness, brand recognition, and adherence to regulations, especially in industries like food and beverage, pharmaceuticals, and consumer goods.
  • According to a report by the Deutsches Tiefkühlinstitut in April 2024, Germany's revenues from the frozen food market increased from EUR 15.92 billion (USD 17.30 billion) to EUR 22.02 billion (USD 23.93 billion) within just three years. Such an increase would bolster the demand for narrow web-customized printing for pouches and other flexible products.
Narrow Web Printing Market: Revenues of the Frozen Food Market, In EUR Billion, Germany, 2021-2023

Narrow Web Printing Industry Overview

The market is fragmented, with significant vendors accounting for most of the market share. The presence of many players in the market impacts the pricing of services, making it a direct competing factor, especially for small-scale vendors. Some of the major players in the market are Bobst Group SA, Flint Group, All4Labels Global Packaging Group, and Dion Label Printing Inc.

February 2024: Flint Group announced the launch of a wide range of whitepapers to outline the role of inks and coatings in the food-safe packaging market. According to the company's Senior Director, Narrow Web R&D & Technology, the new whitepaper is one example of the firm's commitment to supporting food-compliant packaging and labels.

September 2023: Bobst introduced innovative products to streamline label production. Bobst significantly expanded its installed base, with over 100 narrow-mid-web presses for labels and packaging added in the past year. Additionally, the company achieved a global milestone, surpassing 100 digital machine installations. The company announced strategic alliances and partnerships with suppliers, underscoring its dedication to expanding its international footprint and enhancing customer value.

Narrow Web Printing Market Leaders

  1. Bobst Group SA

  2. Flint Group

  3. All4Labels Global Packaging Group.

  4. Dion Label Printing Inc.

  5. Nilpeter GmbH

*Disclaimer: Major Players sorted in no particular order

Narrow Web Printing Market Concentration
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Narrow Web Printing Market News

April 2024: Orient introduced India's pioneering line of in-line flexographic printing machines. These machines come in narrow, mid, and wide-width variations, setting new benchmarks in the printing and packaging realm. The company's specialized printing and packaging machines are crafted by highly skilled engineers.

February 2024: Mark Andy unveiled the latest iteration of its popular Digital Pro series, now dubbed the Digital Pro PLUS. This enhanced version leverages the trusted Mark Andy Pro Series flexo platform, offering a seamless blend of dry toner technology with the flexibility of optional flexo and in-line finishing capabilities. The Digital Pro PLUS caters to high-quality digital printing needs, specifically tailored for short to medium print runs.

June 2023: Alpna, a key printing coating supplier in India, unveiled a UV system for the narrow web, keeping pace with the robust technological advancements across the global printing industry. As stated by company personnel, the firm identified a strong opportunity in the narrow web domain; it intends to uphold the same level of dedication to quality and reliability in the sector.

Narrow Web Printing Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.2.1 Bargaining Power of Suppliers

      2. 4.2.2 Bargaining Power of Buyers

      3. 4.2.3 Threat of Substitutes

      4. 4.2.4 Threat of New Entrants

      5. 4.2.5 Intensity of Competitive Rivalry

    3. 4.3 Industry Ecosystem Analysis

    4. 4.4 Industry Standard and Regulations

    5. 4.5 Key Innovation and Developments in the Label and Print Label Industry

    6. 4.6 Current Trade Scenario - Import and Export Analysis for the Major Label Types Across Key Countries

    7. 4.7 Raw Material Analysis

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Growing Demand for Flexible Packaging and Increasing Penetration of Narrow Web Printing

      2. 5.1.2 High Penetration of Label Printing Through Narrow Web Printing

    2. 5.2 Market Restraints

      1. 5.2.1 Presence of Alternative Printing Technology

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Product Type

      1. 6.1.1 Labels

        1. 6.1.1.1 Pressure Sensitive & Glue-Applied Labels

        2. 6.1.1.2 Shrink Sleeve Labels

        3. 6.1.1.3 In-Mold Labels

        4. 6.1.1.4 Thermal Transfer Labels

        5. 6.1.1.5 Wrap-Around Labels

      2. 6.1.2 Flexible Packaging

    2. 6.2 By End-user Industries

      1. 6.2.1 Food

      2. 6.2.2 Beverage

      3. 6.2.3 Personal Care and Cosmetics

      4. 6.2.4 Pharmaceutical and Healthcare

      5. 6.2.5 Other End-user Industries

    3. 6.3 By Geography

      1. 6.3.1 North America

        1. 6.3.1.1 United States

        2. 6.3.1.2 Canada

      2. 6.3.2 Europe

        1. 6.3.2.1 United Kingdom

        2. 6.3.2.2 Germany

        3. 6.3.2.3 France

        4. 6.3.2.4 Italy

        5. 6.3.2.5 Spain

      3. 6.3.3 Asia

        1. 6.3.3.1 China

        2. 6.3.3.2 Japan

        3. 6.3.3.3 India

        4. 6.3.3.4 Australia and New Zealand

      4. 6.3.4 Latin America

        1. 6.3.4.1 Brazil

        2. 6.3.4.2 Argentina

        3. 6.3.4.3 Mexico

      5. 6.3.5 Middle East and Africa

        1. 6.3.5.1 Saudi Arabia

        2. 6.3.5.2 United Arab Emirates

        3. 6.3.5.3 South Africa

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Company Profiles

      1. 7.1.1 Bobst Group SA

      2. 7.1.2 Flint Group

      3. 7.1.3 All4Labels Global Packaging Group.

      4. 7.1.4 Dion Label Printing Inc.

      5. 7.1.5 Nilpeter GmbH

      6. 7.1.6 Alpine Packaging Inc.

      7. 7.1.7 Apex Europe BV

      8. 7.1.8 ATL Corp.

    2. *List Not Exhaustive
  8. 8. INVESTMENT ANALYSIS

  9. 9. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability
***In the final report, Asia, Australia, and New Zealand will be studied together as 'Asia Pacific' and Rest of Europe, Rest of Asia-Pacific, Rest of Latin America and Rest of Middle East and Africa will be considered as separate segments.
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Narrow Web Printing Industry Segmentation

A narrow web printing press is primarily a flexographic press for narrow-width printing applications, typically prevalent in label and packaging production. Based on current trends and market dynamics, the study tracks and analyzes the demand for narrow web printing within the food, beverage, personal care and cosmetic, pharmaceutical, healthcare, and other industries. The market numbers are derived by tracking the revenue generated by players' narrow web printing equipment across the end-user industries.

The narrow web printing market is segmented by product type (labels [pressure sensitive & glue-applied labels, shrink sleeve labels, in-mold labels, thermal transfer labels, and wrap-around labels] and flexible packaging), end-user industries (food, beverage, personal care and cosmetics, pharmaceuticals and healthcare, and other end-user industries) and geography (North America [the United States and Canada], Europe [the United Kingdom, Germany, France, Italy, Spain, and Rest of Europe], Asia-Pacific [China, India, Japan, Australia and New Zealand, and Rest of Asia-Pacific], Latin America [Brazil, Mexico, Argentina, and Rest of Latin America], and the Middle East and Africa [United Arab Emirates, Saudi Arabia, South Africa, and Rest of the Middle East and Africa]. The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Product Type
Labels
Pressure Sensitive & Glue-Applied Labels
Shrink Sleeve Labels
In-Mold Labels
Thermal Transfer Labels
Wrap-Around Labels
Flexible Packaging
By End-user Industries
Food
Beverage
Personal Care and Cosmetics
Pharmaceutical and Healthcare
Other End-user Industries
By Geography
North America
United States
Canada
Europe
United Kingdom
Germany
France
Italy
Spain
Asia
China
Japan
India
Australia and New Zealand
Latin America
Brazil
Argentina
Mexico
Middle East and Africa
Saudi Arabia
United Arab Emirates
South Africa
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Narrow Web Printing Market Research FAQs

The Narrow Web Printing Market size is expected to reach USD 76.13 billion in 2024 and grow at a CAGR of 1.83% to reach USD 82.34 billion by 2029.

In 2024, the Narrow Web Printing Market size is expected to reach USD 76.13 billion.

Bobst Group SA, Flint Group, All4Labels Global Packaging Group., Dion Label Printing Inc. and Nilpeter GmbH are the major companies operating in the Narrow Web Printing Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2023, the Narrow Web Printing Market size was estimated at USD 74.74 billion. The report covers the Narrow Web Printing Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Narrow Web Printing Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Narrow Web Printing Industry Report

Statistics for the 2024 Narrow Web Printing market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Narrow Web Printing analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Narrow Web Printing Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)