Mustard Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Mustard Market Research Report is segmented by Form (Seed, Powder, Oil, and Paste); Distribution Channel (Online Retailing, Hypermarkets/Supermarkets, Convenience Store/Grocery Stores, and Other Channels); and Geography (North America, Europe, Asia-Pacific, South America, and the Middle East and Africa). The market size and values are provided in terms of (USD Million) during the forecasted years for the above segments.

Mustard Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Mustard Market Size

Mustard Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 7.27 Billion
Market Size (2030) USD 9.64 Billion
CAGR (2025 - 2030) 5.80 %
Fastest Growing Market Asia Pacific
Largest Market Africa
Market Concentration Low

Major Players

Mustard Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Mustard Market with other markets in Food & Beverage Industry

Beverages

Food

Food Ingredients and Food Additives

Food Supplements

Mustard Market Analysis

The Mustard Market size is estimated at USD 7.27 billion in 2025, and is expected to reach USD 9.64 billion by 2030, at a CAGR of 5.8% during the forecast period (2025-2030).

According to data provided by National Commodity & Derivatives Exchange Limited, it is a significant oilseed crop that produces roughly 14% of the world's vegetable oil production. After palm and soybean oil, mustard is among the top three vegetable oil sources (NCDEX). India is the leading producer of mustard in Asia, and mustard oil is the principal cooking oil in Indian cuisine. At the same time, the uses for the defatted mustard cake include animal feed and fertilizer. The market is projected to be significantly increasing for mustard oil in the upcoming years because mustard seeds are increasingly used in food and beverage, pharmaceutical, personal care, cosmetic, and other industries.

Mustard seed is another excellent source of protein. This crop's seed is also high in fiber, erucic acid, palmitic acid, tocopherols, tocotrienols, carotene, oryzanol, squalene, and thiamine, among other minerals, vitamins, antioxidants, and phytonutrients.

COVID-19 had a significant effect on the market. This was due to the health benefits that the mustard carries with it, such as blocking microbial growth, promoting skin health, reduces inflammation. The consumer's consciousness towards the health benefits has tremendously dragged the per capita spending towards the mustard market. McCormick & Company, which is one the major players in the industry, has estimated growth of 26% in sales of french's mustard during fiscal 2021.

Currently, scientists are looking for nitrate-free alternatives to preserve meat products. The shelf life of meatballs can be increased by mixing ground mustard into the mixture. White mustard-based products received a better sensory review than controls or those made with black and brown mustard. The inclusion of mustard efficiently stops microbial growth in the final product. Therefore, mustard has vast application opportunities.

Mustard Industry Overview

The market studied is competitive due to the presence of domestic and international players in the segment. Some of the major players in the global mustard market include Backwoods Mustard Company, Woeber Mustard Manufacturing Company., McCormick & Co., Conagra Brands Inc., and Unilever. Most companies are actively involved in product innovation along with mergers and acquisitions, owing to globalization, since the leading global companies have a considerable share within the industry. The strategy behind mergers and acquisitions also enables these top players to sustain dominance over other regional players in the industry.

Mustard Market Leaders

  1. Backwoods Mustard Company

  2. Woeber Mustard Manufacturing Company

  3. Unilever

  4. McCormick & Co.

  5. Conagra Brands Inc.

  6. *Disclaimer: Major Players sorted in no particular order
Backwoods Mustard Company, Woeber Mustard Manufacturing Company, Unilever, McCormick & Co., Conagr
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Mustard Market News

  • In November 2022, FMCG firm Emami Agrotech announced its plans to 'strongly invest' in its soybean and mustard edible oil categories and strengthen its distribution and marketing.
  • In June 2022, Pansari Group relaunched the Oreal edible oil range in new packaging with additional benefits. The Oreal edible oil includes five types of organic oils - mustard oil, soya oil, till oil, refined oil, and purti vanaspati.
  • In March 2022, Sengee Biochem Exim Pvt. Ltd. expanded its portfolio of healthy food products and launched ORAH Extra Virgin Mustard Oil. This Mustard Oil will also be available on e-commerce platforms, such as Amazon, Flipkart, etc., to ensure pan-India availability of the product.

Mustard Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 Form
    • 5.1.1 Seed
    • 5.1.2 Powder
    • 5.1.3 Oil
    • 5.1.4 Paste
  • 5.2 Distribution Channel
    • 5.2.1 Online Retailing
    • 5.2.2 Hypermarkets/ Supermarkets
    • 5.2.3 Convenience Store/Grocery Stores
    • 5.2.4 Other Distribution Channels
  • 5.3 Geography
    • 5.3.1 North America
    • 5.3.1.1 United States
    • 5.3.1.2 Canada
    • 5.3.1.3 Mexico
    • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
    • 5.3.2.1 Spain
    • 5.3.2.2 United Kingdom
    • 5.3.2.3 Germany
    • 5.3.2.4 France
    • 5.3.2.5 Italy
    • 5.3.2.6 Russia
    • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia Pacific
    • 5.3.3.1 China
    • 5.3.3.2 Japan
    • 5.3.3.3 India
    • 5.3.3.4 Australia
    • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
    • 5.3.4.1 Brazil
    • 5.3.4.2 Argentina
    • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East and Africa
    • 5.3.5.1 South Africa
    • 5.3.5.2 United Arab Emirates
    • 5.3.5.3 Rest of Middle East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 Backwoods Mustard Company
    • 6.3.2 Mustard and Co.
    • 6.3.3 Woeber Mustard Manufacturing Company
    • 6.3.4 Unilever
    • 6.3.5 Boar's Head Brand
    • 6.3.6 Bertman Foods Co.
    • 6.3.7 Colman's of Norwich
    • 6.3.8 McCormick & Company, Inc.
    • 6.3.9 Conagra Brands Inc.
    • 6.3.10 The Kraft Heinz Company
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Mustard Industry Segmentation

Mustard seeds are the tiny round seeds of various mustard plants. The seeds are usually about 1 to 2 millimeters in diameter and may be colored from yellowish-white to black. The global mustard market has been segmented by distribution channel into online Retailing, hypermarkets/ supermarkets, convenience stores/ grocery stores, and other Retailing. The market is also segmented by geography, including countries in North America, Europe, Asia-Pacific, South America, the Middle East, and Africa. For each segment, the market sizing and forecasts have been done based on the value (in USD million).

Form Seed
Powder
Oil
Paste
Distribution Channel Online Retailing
Hypermarkets/ Supermarkets
Convenience Store/Grocery Stores
Other Distribution Channels
Geography North America United States
Canada
Mexico
Rest of North America
Europe Spain
United Kingdom
Germany
France
Italy
Russia
Rest of Europe
Asia Pacific China
Japan
India
Australia
Rest of Asia-Pacific
South America Brazil
Argentina
Rest of South America
Middle East and Africa South Africa
United Arab Emirates
Rest of Middle East and Africa
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Mustard Market Research FAQs

How big is the Mustard Market?

The Mustard Market size is expected to reach USD 7.27 billion in 2025 and grow at a CAGR of 5.80% to reach USD 9.64 billion by 2030.

What is the current Mustard Market size?

In 2025, the Mustard Market size is expected to reach USD 7.27 billion.

Who are the key players in Mustard Market?

Backwoods Mustard Company, Woeber Mustard Manufacturing Company, Unilever, McCormick & Co. and Conagra Brands Inc. are the major companies operating in the Mustard Market.

Which is the fastest growing region in Mustard Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Mustard Market?

In 2025, the Africa accounts for the largest market share in Mustard Market.

What years does this Mustard Market cover, and what was the market size in 2024?

In 2024, the Mustard Market size was estimated at USD 6.85 billion. The report covers the Mustard Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Mustard Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Mustard Industry Report

Statistics for the 2025 Mustard market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Mustard analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Mustard Market Report Snapshots