Market Size of Music App Industry
Study Period | 2019 - 2029 |
Market Size (2024) | USD 27.71 Billion |
Market Size (2029) | USD 34.75 Billion |
CAGR (2024 - 2029) | 4.63 % |
Fastest Growing Market | Asia-Pacific |
Largest Market | North America |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
Music App Market Analysis
The Music App Market size is estimated at USD 27.71 billion in 2024, and is expected to reach USD 34.75 billion by 2029, growing at a CAGR of 4.63% during the forecast period (2024-2029).
This can be attributed to the increase in demand for in-app purchases and the dependence of global digital lifestyles on adopting mobile apps.
- Global demand for offline music tracks is expanding quickly, supporting industry expansion. These applications primarily offer a sleep timer, widgets, a lock screen feature, folder browsing, and an efficient search methodology. The market would expand due to the rising need for alert technologies that recognize lyrics worldwide.
- The market's growth is driven by increased smartphone users worldwide and technical advancements in smartphones. Additionally, increased data consumption, internet penetration worldwide, and a surge in the use of various promotional methods and offers like discounts on subscriptions fuel market expansion.
- Overcoming habitual behavior and developing an offer that might cut down on the costs of transferring from one application to another are the major challenges that many music application companies confront when attempting to win over customers from rivals. Switching charges are a genuine headache, but there are ways to get around them.
- The key company's primary goal is to offer carefully produced playlists for music apps. The main market players provide a user-friendly music app with a classy appearance. The major players include easy-to-use search functionality, MP3 device support, and personalized music libraries. With the aid of android- and iOS-based platforms, the key players offer a compatible analytical technique for the music app.
- It was during the global lockdown that music apps experienced a significant increase because of improved in-app purchasing services and the quick movement of users to cloud storage-based apps. Due to the increased demand for podcast management app services during the pandemic, the market grew in popularity. Countries across North America and Asia have witnessed an uptick in the number of users since the pandemic days.
Music App Industry Segmentation
Applications in the music segment allow users to listen to various audio files and music. The most popular apps are music streaming services Spotify and Pandora. Their cutting-edge recommender systems let users identify new artists based on their current tastes and make creative music playlists. This category also includes apps that enable music creation, performance, and/or recording.
The Music App Market is segmented by Type (In-app Purchases, Advertisement), Platform (Android and iPhone), and Geography (North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.
By Type | |
In-app Purchases | |
Advertisement | |
Other Types |
By Platform | |
Android | |
Iphone |
By Geography | |
North America | |
Europe | |
Asia Pacific | |
Latin America | |
Middle East and Africa |
Music App Market Size Summary
The music app market is experiencing significant growth, driven by the increasing demand for in-app purchases and the integration of mobile apps into global digital lifestyles. The expansion of offline music track demand and the rise in smartphone users worldwide are key factors contributing to this growth. The market is further bolstered by technological advancements in smartphones, increased data consumption, and widespread internet penetration. Despite challenges such as overcoming user loyalty to existing apps and the costs associated with switching, companies are focusing on offering curated playlists and user-friendly interfaces to attract and retain customers. The pandemic has accelerated the adoption of music apps, with a notable increase in demand for podcast management services, particularly in North America and Asia.
North America holds a significant share of the music app market, supported by a strong consumer demand for diverse online music genres and the presence of major tech companies like Apple, Google, and Pandora. These companies are leveraging artificial intelligence to enhance user experience and meet evolving consumer preferences. The region's robust internet infrastructure and rapid rollout of 5G plans further facilitate market growth. The market is moderately fragmented, with key players like Spotify, Apple, and Google continuously innovating and expanding their global presence. Recent collaborations and new feature introductions, such as Pandora's artist acceleration program and YouTube's Custom Radio Playlist, highlight the ongoing efforts to enhance user engagement and expand market reach.
Music App Market Size - Table of Contents
-
1. MARKET INSIGHTS
-
1.1 Market Overview
-
1.2 Industry Attractiveness-Porter's Five Forces Analysis
-
1.2.1 Bargaining Power of Suppliers
-
1.2.2 Bargaining Power of Consumers
-
1.2.3 Threat of New Entrants
-
1.2.4 Threat of Substitute Products
-
1.2.5 Intensity of Competitive Rivalry
-
-
1.3 Impact of COVID-19 on the Industry
-
-
2. MARKET SEGMENTATION
-
2.1 By Type
-
2.1.1 In-app Purchases
-
2.1.2 Advertisement
-
2.1.3 Other Types
-
-
2.2 By Platform
-
2.2.1 Android
-
2.2.2 Iphone
-
-
2.3 By Geography
-
2.3.1 North America
-
2.3.2 Europe
-
2.3.3 Asia Pacific
-
2.3.4 Latin America
-
2.3.5 Middle East and Africa
-
-
Music App Market Size FAQs
How big is the Music App Market?
The Music App Market size is expected to reach USD 27.71 billion in 2024 and grow at a CAGR of 4.63% to reach USD 34.75 billion by 2029.
What is the current Music App Market size?
In 2024, the Music App Market size is expected to reach USD 27.71 billion.