Market Share of Motorhome Industry
Major players are trying to consolidate their sales by cutting costs, while smaller players focus on new product launches and expansions. Market leaders are trying to acquire smaller players. For instance,
- In January 2022, Winnebago Industries, the RV manufacturer, unveiled its concept for an "all-electric zero-emission motorhome," the first of its kind. With it, the company joins a growing list of automakers looking to expand into the electric campervan market.
Some major players in the motorhome market are Thor Industries, Inc., Winnebago Industries, Inc., and Forest River, Inc. The competition among manufacturers has increased over the past few years due to the growing demand for fuel-efficient vehicles.
- In August 2021, Mercedes-Benz announced that its new small van, "the new Citan," will be unveiled at the Caravan Salon in Düsseldorf. The stand will also feature motorhomes based on the Mercedes-Benz Sprinter from Le Voyageur, Kabe, Eura Mobil, and Alphavan, as well as Mercedes-Benz Marco Polo camper van models. The new Citan is an entirely new design.
Motorhome Market Leaders
-
Thor Industries, Inc.
-
Winnebago Industries, Inc.
-
Forest River, Inc.
-
BÜRSTNER GMBH & CO. KG
-
REV Group
*Disclaimer: Major Players sorted in no particular order
