Market Trends of Mobile Veterinary Care Industry
The Dogs Segment is Expected to Witness Significant Growth Over the Forecast Period
The segment includes mobile veterinary care services intended for the grooming and medical care of dogs. The segment is expected to grow with the high adoption of dogs, growing awareness of the epidemiology and pathogenesis of diseases in dogs, high demand for dog grooming and the recent developments by the market players.
Dogs provide companionship to human beings, and they are one of the most adopted pet animals. The rising prevalence of diseases among pet dogs, along with their increasing adoption and usage of mobile veterinary care services for dogs, are driving the market growth. Several sources have highlighted the vast adoption of dogs and the associated expenditure on healthcare services for the dog, which will boost the growth of the segment. For instance, as per the data published by the American Pet Products Association's 2023-2024 National Pet Owners Survey, over 65.1 million households in the United States own dogs in 2023. Furthermore, the North American Pet Health Insurance Association (NAPHIA) 2022 report stated that the average accident and illness premium for dogs was around USD 640.04 a year or USD 53.34 a month in North America, which shows that people are spending on the healthcare of dogs.
Mobile dog grooming has become increasingly popular in recent years, offering several benefits for both dogs and their owners. These services provide a comfortable and personalized experience, allowing groomers to give dogs individual attention and identify potential health issues early on. As a result, mobile grooming promotes healthy coats and fur, as well as positive behavior in dogs. Moreover, increased awareness about the importance of pet health and well-being is driving the demand for mobile veterinary and grooming services for dogs. For instance, in March 2024, Modern Animal and DOG PPL, Los Angeles's first canine social club, have joined forces to revolutionize pet wellness and community engagement. Together, they aim to inspire, educate, and support pet parents in creating healthy and enriching experiences for their furry companions. Such awareness initiatives will increase the demand for the efeective treatment and care at doorstep is expected to increase demand for mobile veterinarey care for dogs, boosting the segment growth.
Moreover, the market players are constantly working on development strategies in mobile veterinary care for dogs, which is expected to increase the market penetration of the services that will boost the segment’s growth. For instance, in March 2023, the Barking Lounge has expanded its offerings to include pet grooming and luxurious spa treatments for dogs. These services are available to residents of Miami-Dade and Broward counties, including Miami, Kendall, Doral, Brickell, Aventura, and Pinecrest. For those living outside these areas Therefore, these market development activities by the major players, along with the vast adoption of dogs as pets and the high veterinary care expenditure, will drive the growth of the studied segment.
North America is Expected to Witness Significant Growth Over the Forecast Period
North America is expected to witness significant growth over the forecast period owing to the vast pet and livestock industry, the high burden of chronic illnesses in animals, rising government initiatives, and the recent developments by the market players.
The region has a high prevalence of zoonotic diseases, which impact animals on a vast scale, and it is expected to elevate the demand for Mohole veterinary care services to curb and manage veterinary infections and diseases effectively. For instance, in October 2022, the Centers for Disease Control and Prevention stated that one in every 25 packages of chicken had been contaminated with Salmonella in the United States. Thus, the high burden of chronic diseases in animals is expected to increase demand for care and treatment is likely to contribute to market growth over the forecast period.
The pet industry in the region is vast and is also expected to increase the demand for mobile veterinary care services over the forecast period. For instance, as per the data published by the American Pet Products Association's 2023-2024 National Pet Owners Survey, over 46.5 and 65.1 million households in the United States own cats and dogs, respectively, in 2023. Further, as per the data published by the Canadian Animal Health Institute (CAHI) 2022 Pet Population Survey, Canadian dog and cat populations have increased by 12.9% reaching 7.9 million in 2022 for dogs, and cats by 4.9% reaching 8.5 million for cats in 2022, in Canada. Also, according to the National Institute of Statistics and Geography (INEGI), there were 79.977 million pets in Mexico in 2021. Of that, 43.756 million were dogs, 16.263 million were cats and 19.957 million were other pet species. Moreover, according to the data published by the North American Pet Health Insurance Association, Inc., in 2023, the total premium volume for pet insurance in the country was USD 3.2 billion. The total number of pets insured in the country at year-end 2022 was 4.8 million, a 22% increase since 2021.
Furthermore, the recent developments by the public and private players are expected to increase the penetration of mobile veterinary care in the region, which is likely to drive the regional market growth. For instance, in June 2023, Banfield Foundation, a 501(c)(3) nonprofit organization and the charitable arm of Banfield Pet Hospital, donated six mobile veterinary units to nonprofit partners across the United States. Further, in May 2022, Boston Veterinary Clinic received investment growth minority investment from Denali Growth Partners alongside expansion plans for two new primary care veterinary clinics in Greater Boston. Boston Veterinary Clinic is set to open a new location in Wellesley, Massachusetts in the United States.
Therefore, with a vast base of companion animals and livestock industry, high healthcare investments, and key developments by companies, the North American market is anticipated to witness significant growth over the forecast period.
