Mobile Network Optimization (MNO) Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Mobile Network Optimization (MNO) Market Report is Segmented by Offering (Hardware, Software, Services), Deployment (Cloud-Based, On-Premises), Application (Local Network Optimization, WAN Optimization, RAN (Radio Access Network) Optimization, Data Center Optimization, Other Applications), Industry Vertical (Telecommunications and IT, Healthcare, Retail and E-Commerce, Banking, Financial Services, and Insurance (BFSI), Manufacturing, Government and Public Sector, Transportation and Logistics, Energy and Utilities, Other Industry Verticals), and Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa). The Market Size and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Mobile Network Optimization (MNO) Market Size

Mobile Network Optimization (MNO) Market Summary

Compare market size and growth of Mobile Network Optimization (MNO) Market with other markets in Technology, Media and Telecom Industry

Mobile Network Optimization (MNO) Market Analysis

The Mobile Network Optimization Market size is estimated at USD 10.01 billion in 2025, and is expected to reach USD 15.63 billion by 2030, at a CAGR of 9.32% during the forecast period (2025-2030).

  • The mobile network optimization market focuses on improving the performance, reliability, and efficiency of cellular networks to enhance user experiences and meet growing data demands. It involves techniques such as traffic management, load balancing, and minimizing latency to ensure seamless connectivity. As data consumption and connected devices surge, optimizing networks becomes crucial for maintaining service quality.
  • The sector is witnessing rapid advancements driven by 5G deployment, increased adoption of AI for predictive analytics, and the use of automation for real-time adjustments. Self-optimizing networks (SON) and edge computing are gaining traction as operators seek dynamic solutions to handle complex traffic patterns and reduce operational costs. Energy-efficient optimization methods are also emerging to align with sustainability goals.
  • Key players in the market include Huawei Technologies, Ericsson, Nokia, ZTE Corporation, and Cisco Systems. These companies are leveraging advanced technologies and partnerships to offer comprehensive optimization solutions. They compete on innovation, network intelligence, and scalability, aiming to enhance performance and reduce downtime while addressing evolving customer expectations.
  • Opportunities in mobile network optimization are expanding with the rise of smart cities, IoT devices, and cloud-based applications. The need for robust connectivity to support autonomous vehicles, remote healthcare, and immersive experiences like AR/VR is creating demand for more sophisticated optimization tools. Moreover, the growing emphasis on private 5G networks opens new avenues for tailored optimization solutions.
  • The market faces challenges related to cost constraints, complexity of multi-vendor environments, and security concerns. However, technological advancements and collaborative ecosystems offer significant potential for growth. Companies investing in AI-driven automation and software-defined networks are well-positioned to capitalize on the evolving landscape and deliver future-ready, adaptive optimization frameworks.

Mobile Network Optimization (MNO) Industry Overview

The mobile network optimization market is fragmented, with key players such as Huawei Technologies Co., Ltd., Telefonaktiebolaget LM Ericsson, Nokia Corporation, ZTE Corporation, and Cisco Systems, Inc. These companies compete by leveraging cutting-edge technologies, including AI, machine learning, and automation, to provide innovative solutions for enhancing network performance. They focus on offering scalable and adaptive solutions to meet the demands of 5G networks and expanding IoT ecosystems. 

Strategic collaborations, mergers, and acquisitions are common to strengthen product portfolios and expand global reach. As telecom operators seek cost-effective and efficient optimization tools, these market leaders are constantly investing in research and development to maintain a competitive edge.

Mobile Network Optimization (MNO) Market Leaders

  1. Huawei Technologies Co., Ltd.

  2. Ericsson

  3. Nokia Corporation

  4. ZTE Corporation

  5. Cisco Systems, Inc.

  6. *Disclaimer: Major Players sorted in no particular order
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Mobile Network Optimization (MNO) Market News

  • October 2024: Fujitsu, a leading Japanese multinational in IT equipment and services, has unveiled an AI-driven application. This innovative tool aims to boost the quality of mobile network communications, all while conserving energy and streamlining network operations.
  • August 2024: D-Wave Quantum Inc., the world's first commercial supplier of quantum computers and a leader in quantum computing systems, software, and services, has partnered with NTT DOCOMO Inc. This collaboration, with DOCOMO being Japan's largest mobile phone operator boasting over 90 million subscriptions, has led to a quantum optimization pilot. The pilot showcased notable enhancements in mobile network performance. Leveraging D-Wave's annealing quantum computing solutions, DOCOMO achieved a 15% reduction in paging signals during peak calling times. This adjustment at base stations not only alleviated congestion but also hinted at potential boosts in efficiency and reductions in infrastructure costs.

Mobile Network Optimization (MNO) Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Market Value Chain Analysis
  • 4.4 Regulatory and Compliance Landscape

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Adoption of 5G Networks
    • 5.1.2 Growing Demand for Network Automation and AI-Based Solutions
  • 5.2 Market Challenge
    • 5.2.1 Complexity in Multi-Vendor and Multi-Technology Environments

6. MARKET SEGMENTATION

  • 6.1 By Offering
    • 6.1.1 Hardware
    • 6.1.2 Software
    • 6.1.3 Services
  • 6.2 By Deployment
    • 6.2.1 Cloud-Based
    • 6.2.2 On-Premises
  • 6.3 By Application
    • 6.3.1 Local Network Optimization
    • 6.3.2 WAN Optimization
    • 6.3.3 RAN (Radio Access Network) Optimization
    • 6.3.4 Data Center Optimization
    • 6.3.5 Other Applications
  • 6.4 By Industry Vertical
    • 6.4.1 Telecommunications and IT
    • 6.4.2 Healthcare
    • 6.4.3 Retail and E-commerce
    • 6.4.4 Banking, Financial Services, and Insurance (BFSI)
    • 6.4.5 Manufacturing
    • 6.4.6 Government and Public Sector
    • 6.4.7 Transportation and Logistics
    • 6.4.8 Energy and Utilities
    • 6.4.9 Other industry verticals
  • 6.5 By Geography***
    • 6.5.1 North America
    • 6.5.2 Europe
    • 6.5.3 Asia
    • 6.5.4 Australia and New Zealand
    • 6.5.5 Latin America
    • 6.5.6 Middle East and Africa

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Huawei Technologies Co., Ltd.
    • 7.1.2 Ericsson (Telefonaktiebolaget LM Ericsson)
    • 7.1.3 Nokia Corporation
    • 7.1.4 ZTE Corporation
    • 7.1.5 Cisco Systems, Inc.
    • 7.1.6 Juniper Networks, Inc.
    • 7.1.7 NEC Corporation
    • 7.1.8 Qualcomm Technologies, Inc.
    • 7.1.9 VMware, Inc.
    • 7.1.10 Amdocs Limited
  • *List Not Exhaustive

8. MARKET OPPORTUNITIES AND INVESTMENT ANALYSIS

9. FUTURE MARKET OUTLOOK

**Subject to Availability
***In the final report, Asia, Australia, and New Zealand will be studied together as 'Asia Pacific'.
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Mobile Network Optimization (MNO) Industry Segmentation

The mobile network optimization market focuses on enhancing the performance, efficiency, and reliability of mobile networks, including 2G, 3G, 4G, and 5G technologies. With the growing demand for high-speed data, reduced latency, and seamless connectivity, optimization solutions are essential across telecom operators, enterprises, and industries. The market scope covers a wide range of applications such as RAN, WAN, and data center optimization, driven by advancements in AI, automation, and cloud-based technologies.

The Mobile Network Optimization (MNO) Market is segmented by offering (hardware, software, services), deployment (cloud-based, on-premises), application (local network optimization, wan optimization, ran (radio access network) optimization, data center optimization, other applications), industry vertical (telecommunications and it, healthcare, retail and e-commerce, banking, financial services, and insurance (BFSI, manufacturing, government and public sector, transportation and logistics, energy and utilities, other industry verticals), and geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Offering Hardware
Software
Services
By Deployment Cloud-Based
On-Premises
By Application Local Network Optimization
WAN Optimization
RAN (Radio Access Network) Optimization
Data Center Optimization
Other Applications
By Industry Vertical Telecommunications and IT
Healthcare
Retail and E-commerce
Banking, Financial Services, and Insurance (BFSI)
Manufacturing
Government and Public Sector
Transportation and Logistics
Energy and Utilities
Other industry verticals
By Geography*** North America
Europe
Asia
Australia and New Zealand
Latin America
Middle East and Africa
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Mobile Network Optimization (MNO) Market Research FAQs

How big is the Mobile Network Optimization Market?

The Mobile Network Optimization Market size is expected to reach USD 10.01 billion in 2025 and grow at a CAGR of 9.32% to reach USD 15.63 billion by 2030.

What is the current Mobile Network Optimization Market size?

In 2025, the Mobile Network Optimization Market size is expected to reach USD 10.01 billion.

Who are the key players in Mobile Network Optimization Market?

Huawei Technologies Co., Ltd., Ericsson, Nokia Corporation, ZTE Corporation and Cisco Systems, Inc. are the major companies operating in the Mobile Network Optimization Market.

Which is the fastest growing region in Mobile Network Optimization Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Mobile Network Optimization Market?

In 2025, the North America accounts for the largest market share in Mobile Network Optimization Market.

What years does this Mobile Network Optimization Market cover, and what was the market size in 2024?

In 2024, the Mobile Network Optimization Market size was estimated at USD 9.08 billion. The report covers the Mobile Network Optimization Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Mobile Network Optimization Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Mobile Network Optimization (MNO) Industry Report

Statistics for the 2025 Mobile Network Optimization (MNO) market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Mobile Network Optimization (MNO) analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Mobile Network Optimization (MNO) Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)