Mobile Entertainment Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The report covers Global Mobile Entertainment Market Trends and it is segmented by Type (Games, Video, Music), Operating System (iOS, Android), and Geography.

Mobile Entertainment Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Mobile Entertainment Market Size

Global Mobile Entertainment Market
Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
CAGR 15.00 %
Fastest Growing Market Asia-Pacific
Largest Market North America
Market Concentration Medium

Major Players

Mobile Entertainment Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Mobile Entertainment Market with other markets in Technology, Media and Telecom Industry

Automation

Digital Commerce

Electronics

Information Technology

Media and Entertainment

Security & Surveillance

Mobile Entertainment Market Analysis

The Mobile Entertainment Market is expected to register a CAGR of 15% during the forecast period.

  • The proliferation of smartphones has brought about significant changes in mobile user behavior and mobile entertainment. Prior to the advent of smartphones, the mobile entertainment phenomenon consisted of ringtones, wallpapers, and some complete audio tracks.
  • Mobile TV and games, streaming video, and music have transformed digital entertainment and provided mobile users with a healthy experience. Recently, mobile apps have revolutionized the way users find and display content. Thus, recent years have witnessed the release of music and game studios in mobile apps, which are becoming access points for users to explore and taste content.
  • Also, the growing penetration of smartphones across the globe and the growth in mobile network accessibility in recent years, such as 4G and 5G, is expected to drive the mobile entertainment market. However, paid versions of some types can challenge further penetration, especially in developing countries.
  • As most countries globally are under lockdown to control the spread of the virus, there has been significant growth in the consumption of digital entertainment, including mobile games. The major gaming vendors have witnessed strong growth in downloads of multiple types of mobile games in the COVID-19 affected markets.

Mobile Entertainment Industry Overview

The key companies operating in the Mobile Entertainment market include Apple, Activision Blizzard, Electronic Arts, AT&T Inc, Google, and Rovio International are some of the major players in mobile entertainment market. These players are bolstering the mobile entertainment market and will continue to do so shortly.

  • May 2021- OnMobile Global Limited, the global leader in mobile entertainment, has launched a new B2B gaming product, Challenges Arena, a single destination of everyday challenges that provides an unparalleled gamified experience.
  • March 2021 - With the help of Amazon Web Services, NBCUniversal International's reality on-demand OTT platform hayu gains personalization and data analysis. The business benefits are substantial, as hayu has improved its service's performance, viewer retention, and subscription income by implementing virtualized media processing capabilities from Amazon Web Services (AWS).
  • October 2020 - Netflix Inc. partnered with Microsoft to help coders in their learning journey of Data Science and AI. Microsoft launched the Global Skills Initiative, aimed at helping 25 million people worldwide acquire new digital skills. It has launched new modules that are inspired by the new Netflix original, "Over the Moon. "It will take the user through beginners' concepts in data science, machine learning, and artificial intelligence.
  • September 2020 - Google announced that they are working on YouTube Shorts, a new way to watch and create on YouTube. Shorts is a new short-form video experience for creators and artists who want to shoot short, catchy videos using nothing but their mobile phones.

Mobile Entertainment Market Leaders

  1. Amazon (PrimeVideo)

  2. AT&T Inc

  3. Electronic Arts Inc

  4. Netflix Inc

  5. Apple Inc

  6. *Disclaimer: Major Players sorted in no particular order
Mobile Entertainment Market
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Mobile Entertainment Market News

  • September 2021 - In Kenya, Netflix is releasing a new free Android mobile plan that will allow users to watch a limited selection of its repertoire, including full seasons of certain shows. The Netflix mobile plan for Android allows users to join up without having to submit any financial information.
  • August 2021- Netflix began testing its games inside their android app for their members in Poland. The paying subscribers will try out two games, "Stranger Things: 1984" and "Stranger Things 3".
  • July 2021- Gamestacy announced its partnership with Beamable to launch Influenzer, a unique social, Multiplayer mobile game. This soft launch is anticipated to usher new options for gender-specific games in the rapidly growing mobile games market.
  • May 2021- NetEase announced the launch of new games for their diverse portfolio of mobile as well as a personal computer and also contained updates for over 60 products at its Seventh Annual Product Launch.

Mobile Entertainment Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Growing penetration of smartphones across the globe
    • 4.2.2 Growth in mobile network accessibility in recent years such as 4G and 5G
  • 4.3 Market Restraints
    • 4.3.1 Paid version of some applications can challenge further penetration
  • 4.4 Porter's Five Forces Analysis - Industry Attractiveness
    • 4.4.1 Bargaining Power of Suppliers
    • 4.4.2 Bargaining Power of Consumers
    • 4.4.3 Threat of New Entrants
    • 4.4.4 Threat of Substitutes
    • 4.4.5 Intensity of Competitive Rivalry

5. TECHNOLOGY SNAPSHOT

6. MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Games
    • 6.1.2 Video
    • 6.1.3 Music
  • 6.2 By Operating System
    • 6.2.1 iOS
    • 6.2.2 Android
    • 6.2.3 Others
  • 6.3 By Geography
    • 6.3.1 North America
    • 6.3.2 Europe
    • 6.3.3 Asia Pacific
    • 6.3.4 Middle East and Africa
    • 6.3.5 Latin America

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles*
    • 7.1.1 Amazon.com, Inc.
    • 7.1.2 Apple Inc.
    • 7.1.3 AT&T Inc.
    • 7.1.4 Electronic Arts Inc.
    • 7.1.5 Facebook
    • 7.1.6 Google LLC
    • 7.1.7 Netflix Inc.
    • 7.1.8 OnMobile Global Limited
    • 7.1.9 Rovio Entertainment Corporation
    • 7.1.10 Snap Inc.
    • 7.1.11 Spotify Technology SA
    • 7.1.12 Tencent Holdings Limited

8. INVESTMENT OPPORTUNITIES

9. FUTURE OF THE MARKET

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Mobile Entertainment Industry Segmentation

Mobile entertainment comprises any content typically accessed using smart mobile devices, notably smartphones. Traditionally, the groundwork was laid by the popularity of different types. After that, with the proliferation of apps that allow easy access to different entertainment content, the mobile entertainment market gathered incredible traction.

By Type Games
Video
Music
By Operating System iOS
Android
Others
By Geography North America
Europe
Asia Pacific
Middle East and Africa
Latin America
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Mobile Entertainment Market Research FAQs

What is the current Mobile Entertainment Market size?

The Mobile Entertainment Market is projected to register a CAGR of 15% during the forecast period (2025-2030)

Who are the key players in Mobile Entertainment Market?

Amazon (PrimeVideo), AT&T Inc, Electronic Arts Inc, Netflix Inc and Apple Inc are the major companies operating in the Mobile Entertainment Market.

Which is the fastest growing region in Mobile Entertainment Market?

Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Mobile Entertainment Market?

In 2025, the North America accounts for the largest market share in Mobile Entertainment Market.

What years does this Mobile Entertainment Market cover?

The report covers the Mobile Entertainment Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Mobile Entertainment Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Mobile Entertainment Industry Report

Statistics for the 2025 Mobile Entertainment market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Mobile Entertainment analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Mobile Entertainment Market Report Snapshots