Market Trends of Mobile Content Delivery Network Industry
This section covers the major market trends shaping the Mobile Content Delivery Network Market according to our research experts:
Media and Entertainment to Hold the Highest Market Share
- In this highly connected world, optimal bandwidth is an issue, especially with user experience for fast, reliable, and engaging mobile experiences increasing. Content providers, like Netflix, Amazon Prime, are offering rich and engaging content, along with offering premium subscription content and value-added services.
- Further, as a part of the entertainment industry, gaming is also attracting popularity due to the new technology in the market. As the size of game downloads increase at an exponential rate and the internet speed improves, game developers and publishers face challenges to deliver online games successfully. Mobile CDNs help companies in this industry to overcome these obstacles, by improving the speed and performance and enhancing the efficiency in customer experience.
- Factors, such as the increasing number of new applications being launched, live streaming of videos to a mass audience in real time, huge workloads at peak time, etc., are stimulating the growth of the market. Moreover, mobile internet networks are now much easier to deploy across large areas. User demand for online video and streaming services continues to proliferate the demand for mobile CDN solutions.
- Companies are continuously working toward providing solutions to meet peak traffic conditions, lowering the cost of operating a mobile CDN, and ensuring the content reaches the widest audience possible. Also, the OTT platform provider ensures that content can be delivered across different geographical locations, as mobile viewers often consume content from a variety of places like work, vacation, etc.
North America Expected to Dominate the Market
- The North American region is expected to hold the highest market share in the mobile CDN market. North America has a high internet penetration rate, along with an increasing number of viewers for online gaming, mobile video streaming, etc. These factors are substantially aiding market growth in the region.
- Moreover, the presence of the market leaders and the early adoption of technologies across various end-user verticals, are some more factors that resulted in the emergence of the region as the market leader. Gaming video content is growing, along with the number of online content providers, like Netflix and Amazon Prime, which is further contributing to the growth of mobile CDN in the region.