Market Share of Middle East and Africa Ready to Drink Beverages Industry
The Middle East and African ready to drink beverages market is fragmented, with regional and international players offering a wide range of ready to drink tea, coffee, and energy drinks. These companies are trying to maintain their dominance in the market. The major players operating in the ready to drink beverages market are Nestle SA, PepsiCo, Danone SA, The Coca-Cola Company, and Almarai, among others. Several regional players are focusing on expanding their RTD product range, opening new facilities for market penetration in the region, and strengthening their hold over online and offline retail stores. Further, leading companies are increasingly launching innovative RTD beverages and indulging in marketing campaigns to target potential consumers. For instance, in May 2022, SADAFCO declared the launch of a plant-based beverage called SAUDIA Oat Milk in the UAE market.
MEA Ready to Drink Beverages Market Leaders
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Danone SA
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Pepsico
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Nestle S.A.
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The Coca-Cola Company
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Almarai
*Disclaimer: Major Players sorted in no particular order