Middle East And Africa Personal Care Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Middle East and Africa Personal Care Packaging Market Report is Segmented by Material Type (Plastic, Glass, Metal, and Paper and Paperboard), Packaging Type (Plastic Bottles and Containers, Glass Bottles and Containers, Metal Containers, Folding Cartons, Corrugated Boxes, Tube and Stick, Caps and Closures, Pump and Dispenser, Amd Flexible Plastic Packaging), Product Type (Oral Care, Hair Care, Color Cosmetics, Skin Care, Men's Grooming, and Deodorants), Country (United Arab Emirates, Saudi Arabia South Africa, and Rest of Middle East and Africa). The Market Sizes and Forecasts are Provided Regarding Value (USD) for all the Above Segments.

Middle East And Africa Personal Care Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Middle East And Africa Personal Care Packaging Market Size

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Middle East and Africa Personal Care Packaging Market Summary
Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 1.21 Billion
Market Size (2030) USD 1.53 Billion
CAGR (2025 - 2030) 4.89 %
Market Concentration Medium

Major Players

Middle East And Africa Personal Care Packaging Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Middle East And Africa Personal Care Packaging Market with other markets in Packaging Industry

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Middle East And Africa Personal Care Packaging Market Analysis

The Middle East And Africa Personal Care Packaging Market size is estimated at USD 1.21 billion in 2025, and is expected to reach USD 1.53 billion by 2030, at a CAGR of 4.89% during the forecast period (2025-2030).

  • The increasing demand for personal care products drives the growth of the personal care packaging market in the Middle East. Manufacturers support this growth by providing expertise, scalability, regulatory compliance, cost-effectiveness, and innovation capabilities. As consumer preferences evolve, packaging plays a crucial role in meeting brands' diverse needs and ensuring the efficient production of personal care products.
  • The personal care industry in the Middle East has experienced significant expansion in recent years, driven by rising disposable incomes, changing lifestyles, and increased awareness of personal hygiene and grooming. This has led to a surge in demand for a wide range of personal care products, including skincare, haircare, and cosmetics. Consequently, the packaging industry has had to adapt and innovate to meet the specific requirements of these products, such as protection from environmental factors, ease of use, and aesthetic appeal. Manufacturers in the region are investing in advanced technologies and sustainable materials to create packaging solutions that preserve product integrity and align with growing consumer preferences for eco-friendly options.
  • Additionally, the rise of e-commerce in the personal care sector has further influenced packaging design, focusing on durability and tamper-evident features for safe shipping and delivery. Young customers in large cities spend more on skin care products with anti-aging and whitening advantages and natural and organic ingredients. Rising social consciousness drives young consumers to be more discerning about the products they use and consume.
  • Millennials and Gen Z prefer to purchase products from brands with a clear purpose, actively considering the impact on the planet and the environment. The demand for socially conscious consumers leads to the rise in natural and organic personal care products and the need for sustainable practices in the supply chain—from sourcing and production to packaging.
  • Several Arab nations have shown significant potential for the personal care market due to their high domestic consumption in recent years. Key markets include Gulf countries such as Saudi Arabia and the United Arab Emirates and North African nations like Morocco and Tunisia. These countries have experienced rapid urbanization, rising disposable incomes, and changing consumer preferences, which have contributed to the growth of the personal care industry. Saudi Arabia, in particular, has seen a surge in demand for premium personal care products, driven by a young population and increasing beauty consciousness.
  • The United Arab Emirates, with its diverse expatriate population and thriving tourism industry, offers a unique market for local and international personal care brands. In North Africa, Morocco and Tunisia have witnessed a growing interest in natural and organic personal care products, reflecting a global trend toward clean beauty. Expanding retail channels, including e-commerce platforms, has further facilitated market growth in these regions, making personal care products more accessible to a broader consumer base.
  • Further, Saudi Arabia represents a key market for cosmetics in the MENA region. This market's growth is driven by increasing demand for natural, organic, herbal, and halal products and innovative and environment-friendly packaging. Saudi Arabian consumers demonstrate high engagement with beauty content, watching the highest number of beauty-related YouTube videos per capita globally. This audience is well-informed about product ingredients and current global trends in the cosmetics industry.
  • The personal care packaging market in the region is limited by the high costs associated with research and development (R&D) and manufacturing new packaging solutions. These expenses pose significant barriers to market expansion and innovation in the personal care sector.
  • Developing new packaging solutions requires substantial investment in R&D, including materials research, design processes, and prototype testing. Additionally, setting up or modifying manufacturing facilities to produce these new packaging solutions involves considerable capital expenditure. These high upfront costs can deter companies, especially smaller ones, from investing in innovative packaging technologies.

Middle East And Africa Personal Care Packaging Industry Overview

The Middle East and Africa personal care packaging market is competitive because many players operate their businesses nationally and internationally. The fragmented market has significant players like Amcor Group GmbH, AptarGroup Inc., Berry Global, Silgan Holdings Inc., and Alpla Group.

Middle East And Africa Personal Care Packaging Market Leaders

  1. Amcor Group GmbH

  2. AptarGroup Inc.

  3. Berry Global

  4. Silgan Holdings Inc.

  5. Alpla Group

  6. *Disclaimer: Major Players sorted in no particular order
Middle East And Africa Personal Care Packaging Market Concentration
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Middle East And Africa Personal Care Packaging Market News

  • July 2024: In a strategic move to expand in the Middle East, Nessa International Holdings, a step-down subsidiary of beauty e-commerce giant Nykaa, launched a wholly-owned subsidiary in Qatar called Nysaa Cosmetics Trading.
  • May 2024: Evereden, a US-based brand specializing in mother and baby care, intensified its efforts to enter new markets, notably the Middle East. The brand is also committed to ongoing, science-backed product development and aims to enhance its appeal to Generation Alpha as it embarks on its next growth phase.

Middle East And Africa Personal Care Packaging Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumption and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Buyers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Consumption of Personal Care Products With Growing Disposable Income
    • 5.1.2 Growing Focus on Innovative and Attractive Packaging
  • 5.2 Market Restraints
    • 5.2.1 High Costs of R&D and Manufacturing of New Packaging Solution

6. MARKET SEGMENTATION

  • 6.1 By Material Type
    • 6.1.1 Plastic
    • 6.1.2 Glass
    • 6.1.3 Metal
    • 6.1.4 Paper and Paperboard
  • 6.2 By Packaging Type
    • 6.2.1 Plastic Bottles and Containers
    • 6.2.2 Glass Bottles and Containers
    • 6.2.3 Metal Containers
    • 6.2.4 Folding Cartons
    • 6.2.5 Corrugated Boxes
    • 6.2.6 Tube and Stick
    • 6.2.7 Caps and Closures
    • 6.2.8 Pump and Dispenser
    • 6.2.9 Flexible Plastic Packaging
    • 6.2.10 Other Packaging Types
  • 6.3 By Product Type
    • 6.3.1 Oral Care
    • 6.3.2 Haircare
    • 6.3.3 Color Cosmetics
    • 6.3.4 Skincare
    • 6.3.5 Men's Grooming
    • 6.3.6 Deodorants
    • 6.3.7 Other Products Types
  • 6.4 By Country
    • 6.4.1 United Arab Emirates
    • 6.4.2 Saudi Arabia
    • 6.4.3 South Africa

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Amcor Group GmbH
    • 7.1.2 AptarGroup Inc.
    • 7.1.3 Berry Global
    • 7.1.4 Silgan Holdings Inc.
    • 7.1.5 Alpla Group
    • 7.1.6 Huhtamaki Oyj
    • 7.1.7 Mondi PLC
    • 7.1.8 EPL Limited
    • 7.1.9 Innovative Group
    • 7.1.10 Sonoco Products Company
  • *List Not Exhaustive

8. INVESTMENT ANALYSIS

9. FUTURE OUTLOOK

**Subject to Availability
*** In the final report Rest of Middle East and Africa will be considered as a separate segment.
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Middle East And Africa Personal Care Packaging Industry Segmentation

Personal care packaging refers to the containers, materials, and designs used to protect, preserve, and present various personal care products. These products include cosmetics, skincare, hair care, oral care, and other personal hygiene goods. The packaging serves multiple purposes, such as maintaining product integrity, ensuring safety and hygiene, facilitating easy use, and enhancing brand appeal. It often incorporates features like pumps, sprayers, or airless containers to improve product dispensing and extend shelf life.

The Middle East and Africa personal care packaging market is segmented by material type (plastic, glass, metal, and paper and paperboard), packaging type (plastic bottles and containers, glass bottles and containers, metal containers, folding cartons, corrugated boxes, tube and stick, caps and closures, pump and dispenser, and flexible plastic packaging), product type (oral care, hair care, color cosmetics, skincare, men's grooming, and deodorants), and country (United Arab Emirates, Saudi Arabia, South Africa, and Rest of Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Material Type Plastic
Glass
Metal
Paper and Paperboard
By Packaging Type Plastic Bottles and Containers
Glass Bottles and Containers
Metal Containers
Folding Cartons
Corrugated Boxes
Tube and Stick
Caps and Closures
Pump and Dispenser
Flexible Plastic Packaging
Other Packaging Types
By Product Type Oral Care
Haircare
Color Cosmetics
Skincare
Men's Grooming
Deodorants
Other Products Types
By Country United Arab Emirates
Saudi Arabia
South Africa
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Middle East And Africa Personal Care Packaging Market Research Faqs

How big is the Middle East And Africa Personal Care Packaging Market?

The Middle East And Africa Personal Care Packaging Market size is expected to reach USD 1.21 billion in 2025 and grow at a CAGR of 4.89% to reach USD 1.53 billion by 2030.

What is the current Middle East And Africa Personal Care Packaging Market size?

In 2025, the Middle East And Africa Personal Care Packaging Market size is expected to reach USD 1.21 billion.

Who are the key players in Middle East And Africa Personal Care Packaging Market?

Amcor Group GmbH, AptarGroup Inc., Berry Global, Silgan Holdings Inc. and Alpla Group are the major companies operating in the Middle East And Africa Personal Care Packaging Market.

What years does this Middle East And Africa Personal Care Packaging Market cover, and what was the market size in 2024?

In 2024, the Middle East And Africa Personal Care Packaging Market size was estimated at USD 1.15 billion. The report covers the Middle East And Africa Personal Care Packaging Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Middle East And Africa Personal Care Packaging Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Middle East And Africa Personal Care Packaging Industry Report

Statistics for the 2025 Middle East And Africa Personal Care Packaging market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Middle East And Africa Personal Care Packaging analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.