Market Trends of Middle-East and Africa E-Bike Industry
This section covers the major market trends shaping the MEA E-Bike Market according to our research experts:
Increasing Concern Toward Co2 Emission and Growing Tourism May Propel The Market Growth
One of the primary reasons positively affecting demand for e-bikes is the increasing sales of two-wheeled electric vehicles (EVs) as a result of rapid urbanization and rising income levels. As concern toward the CO2 rise, there is a huge increase in demand for fuel-efficient and high-performance e-bikes. Additionally, people become more aware of the importance of physical health, e-bikes are becoming more popular around the region. Aside from that, rigorous rules and fuel economy standards established by governments in various nations to reduce carbon emissions are producing a positive market picture.
Furthermore, leading players are launching mobile applications that integrate smart e-bike monitoring systems (SEMS) to track fitness and deliver real-time information on smartphones. Aside from that, the growing popularity of e-bike rental services in tourist areas, which are both affordable and convenient, as well as the growing environmental consciousness among individuals and the burgeoning travel and tourism industry, are providing lucrative growth opportunities to industry investors.
Trekking E-Bike is Expected To Gain Significant Market Share Over The Forecast Period
Trekking e-bikes have grown in popularity among customers in recent years due to their sturdy build. As individuals seek out new recreational activities, sales of mountain e-bikes are increasing. Consumer interest in high-performance adventure sports is growing, and trekking e-bikes are proving to be a viable answer. These e-bikes are utilised for mountain trekking as well as daily commuting to work and shopping in the region. Because of their increased price and elegance, mountain e-bikes are also a prestige symbol. Customers' interest in mountain e-bikes is projected to rise as a result of these factors.
- In December 2021, FENIX, the Middle East's leading electric mobility platform with a mission to unleash urban potential and propel communities forward, was expected to launch a new form factor as part of its vast fleet of electric vehicles on December 6, 2021, by providing on-demand shared electric bikes to residents and visitors in select areas of the United Arab Emirates (UAE) and Qatar
- In collaboration with community stakeholders, FENIX roll out its shared electric bikes across the region. In collaboration with the Ras Al Khaimah Transport Authority, the service was initially launched in Ras Al Khaimah's Al Marjan Island and Al Hamra areas (RAKTA)