Middle-East & Africa Cereal Bar Market Trends

Statistics for the 2023 & 2024 Middle-East & Africa Cereal Bar market trends, created by Mordor Intelligence™ Industry Reports. Middle-East & Africa Cereal Bar trend report includes a market forecast to 2029 and historical overview. Get a sample of this industry trends analysis as a free report PDF download.

Market Trends of Middle-East & Africa Cereal Bar Industry

This section covers the major market trends shaping the MEA Cereal Bar Market according to our research experts:

Increased Preference for on-the-go Breakfast, Convenience, and Meal Replacement Products

In the Middle-East & Africa, a vast majority of adults consume cereal bars, with two-thirds of these interested in nutritionally beneficial bars. At present, stores are heavily flooded with all types of snack bars, like protein-rich bars, nutritious bars, gluten, and sugar-free bars, which attract various groups of consumers. Moreover, in the energy/nutrition bar category, companies are coming up with new flavor and ingredient introductions, along with improvements in taste and mouthfeel, which have made the future of these products look a lot more interesting.

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UAE holds a Prominent share in the market studied

High protein snack products, convenient pack size, and packaging material are on the rise among consumers, owing to the growing demand for healthy packaged food. On-the-go snacking is the primary energy bar market trends. Emerging free-from, organic, vegan, and raw food trend in the United Arab Emirates is expected to drive energy bar demand. Supporting efforts from the government to fight against health-related issues, increased awareness among consumers. Many leading retailers expand their selection of healthier food products on shelves to cater to consumer growing demand for healthy products.

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Middle-East & Africa Cereal Bar Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)