Market Size of Middle East & Africa Food Fortifying Agents Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 4.10 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
MEA Food Fortifying Agents Market Analysis
The Middle East & Africa food fortifying agents market is growing at a CAGR of 4.1% during the forecast period 2020 - 2025.
- The market is mainly driven by the increasing health-consciousness among the consumers and the multi-benefits of food fortifying agents. In addition, the rise in aging populations and the growing health concerns have led to large-scale adoption of food fortifying agents for various applications.
- However, increasing raw material cost and competition among raw material suppliers along with regulations regulating the production of use of food fortifying agents are one of the factor that is restraining the growth of the market.
MEA Food Fortifying Agents Industry Segmentation
The Middle East & Africa food fortifying agent market is segmented by type and application. By type, the market is segmented into proteins & amino acids, vitamins and minerals, lipids, prebiotics & probiotics, and others, and by application into infant formula, dairy & dairy-based products, cereals & cereal-based products, fats & oils, beverages, dietary supplements, and others. Also, the study provides an analysis of the food fortifying agent market in the emerging and established markets across the Middle East & Africa, including South Africa, the United Arab Emirates, and the Rest of the Middle East & Africa.
| By Type | |
| Proteins & Amino Acids | |
| Vitamins & Minerals | |
| Lipids | |
| Prebiotics & Probiotics | |
| Others |
| By Application | |
| Infant Formula | |
| Dairy & Dairy-Based Products | |
| Cereals & Cereal-based Products | |
| Fats & Oils | |
| Beverages | |
| Dietary Supplements | |
| Others |
| By Geography | |
| South Africa | |
| United Arab Emirates | |
| Rest of Middle East & Africa |
Middle East & Africa Food Fortifying Agents Market Size Summary
The Middle East & Africa food fortifying agents market is experiencing steady growth, driven by increasing consumer health consciousness and the multifaceted benefits of these agents. The market is witnessing a surge in demand for prebiotics and probiotics, fueled by heightened awareness of gut health and the connection between diet and overall well-being. This trend is supported by nutritional education campaigns and the efforts of organizations focused on probiotic development. Manufacturers are responding to this demand by innovating products with enhanced functional benefits, aiming to secure a competitive edge. South Africa stands out as the largest market in the region, propelled by high-income consumers who prioritize vitamins and dietary supplements, despite economic challenges. Government initiatives in other countries, such as Zimbabwe's National Food Fortification Strategy, further bolster market growth by addressing micronutrient deficiencies through targeted food fortification.
The competitive landscape of the Middle East & Africa food fortifying agents market is characterized by the presence of numerous domestic and multinational companies vying for market share. Strategic approaches such as mergers, expansions, acquisitions, and partnerships are prevalent among leading firms to enhance their brand presence. Key players in the regional market include BASF SE, Tate & Lyle PLC, Glanbia PLC, Ingredion Incorporated, and Chr. Hansen Holding AS. These companies are actively engaged in new product development to meet the evolving consumer demands and regulatory requirements, ensuring their continued dominance in the market.
Middle East & Africa Food Fortifying Agents Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Drivers
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1.2 Market Restraints
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1.3 Porter's Five Forces Analysis
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1.3.1 Threat of New Entrants
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1.3.2 Bargaining Power of Buyers/Consumers
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1.3.3 Bargaining Power of Suppliers
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 By Type
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2.1.1 Proteins & Amino Acids
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2.1.2 Vitamins & Minerals
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2.1.3 Lipids
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2.1.4 Prebiotics & Probiotics
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2.1.5 Others
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2.2 By Application
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2.2.1 Infant Formula
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2.2.2 Dairy & Dairy-Based Products
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2.2.3 Cereals & Cereal-based Products
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2.2.4 Fats & Oils
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2.2.5 Beverages
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2.2.6 Dietary Supplements
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2.2.7 Others
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2.3 By Geography
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2.3.1 South Africa
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2.3.2 United Arab Emirates
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2.3.3 Rest of Middle East & Africa
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Middle East & Africa Food Fortifying Agents Market Size FAQs
What is the current Middle East & Africa Food Fortifying Agents Market size?
The Middle East & Africa Food Fortifying Agents Market is projected to register a CAGR of 4.10% during the forecast period (2024-2029)
Who are the key players in Middle East & Africa Food Fortifying Agents Market?
BASF SE, Tate & Lyle PLC, Glanbia PLC, Ingredion Incorporated and Chr. Hansen Holding AS are the major companies operating in the Middle East & Africa Food Fortifying Agents Market.
