Market Trends of Microphone Industry
This section covers the major market trends shaping the Microphone Market according to our research experts:
Wireless Microphones is Expected to Hold a Significant Market Share
The scope of the study focuses on the market analysis of microphones sold across the globe. The study also tracks the key market parameters, underlying growth influencers, and major vendors operating in the industry, which supports the market estimations and growth rates over the forecast period. The scope of the report encompasses market sizing and forecast for segmentation by type, communication type, end-user vertical, and geography. The study further analyzes the impact of COVID-19 on the ecosystem. The increase in requirement for mobility, high expenditure on semiconductors for wireless devices, advancement in technologies, and introduction of innovative devices are the major drivers who are driving the growth of wireless technology.
The market is driven by wireless technology due to the increased adoption of smartphones and wireless portable devices, intense investments in research and development for wireless audio devices, and high adoption of wireless devices in offering infotainment services.
In May 2021, Sony India launched two new microphones -- ECM-W2BT Multi-Interface Shoe compatible wireless microphone and ECM-LV1 compact stereo lavalier microphone. These products support stereo audio input with an external 3.5mm stereo mini-jack to allow for stereo sound pickup.
Further, wireless technology is propelling the market growth as wireless microphones are increasing in commercial applications such as call centers, shows, events, and others. According to Amazon Alexa statistics, 53.6 million Amazon Echo speakers were sold in 2020, and the number grew to 65 million in 2021.
Wireless microphones also witnessed a significant increase in the gaming industry. The pandemic has boosted online gaming as gamers are looking for easier and more portable mic solutions. This has led gaming-centric companies to release multiple wireless microphones in the market. For instance, in March 2022, Razer launched a new Bluetooth clip-on microphone for streaming that supports six hours of battery life and has a transmission distance of nearly 33 feet.
Asia-Pacific Accounts for the Largest Market Share
- The region witnessed increased investments from smart wearables brands Samsung, Noise, Fire-Boltt, etc., in improving their smartwatch portfolio. The growing number of smartwatches launched in the market now come with an in-built mic for calls on the go. For instance, in May 2022, Fire-Bolttlaunched Fire-BolttTalk 2, allowing users to make and receive Bluetooth calls with the help of the built-in microphone and speakers.
- In September 2021, PhotoMarket launched FeiDu FM40 powered by profocusgrip.com, a true diversity mini wireless microphone for DSLRs and Smartphones. The microphone enables noise-free, crystal-clear, and uncolored audio, making it apt for all sorts of activities, including newsgathering, anchoring, live, high-quality products, etc.
- Also, in September 2021, UBON announced the launch of its new SP-8005 Sound Aura Wireless Basstube Speaker with a Microphone in India at INR 2,999. The newly launched Sound Aura wireless speaker has features like USB charging, a built-in microphone, and wide compatibility.
- As users in the region have become more health-conscious, tracking applications have become more attractive. A high-performance microphone with ANC can be combined with a body temperature sensor to provide a convenient solution for tracking health and detecting high temperatures. A TWS headset that can track the wearer's temperature and alert the concerned authorities when the person has a fever provides peace of mind. Taking this opportunity, Infineon has developed an ASIC with an I2C temperature sensor. Combining this with MEMS produces a microphone with temperature sensing capabilities.
- Further, in May 2022, Neat Microphones, the innovative brand of high-quality USB and XLR microphones from Turtle Beach Corporation, confirmed the retail availability of their latest generation of microphones to international markets. The Neat Microphones team designed it; the same recording expert group founded Blue Microphones. Neat's all-new lineup is headlined by King Bee II - the brand's high-performance XLR microphone and successor to the original award-winning King Bee.
