Mexico Small Home Appliances Market Size (2024 - 2029)

The Mexico Small Home Appliances Market is experiencing growth due to factors such as increased purchasing power, urbanization, and population growth. The market's expansion is supported by a rising demand for sustainable and eco-friendly appliances, as well as a growing interest in coffee machines, food processors, and robotic vacuum cleaners. The shift towards online retail channels, accelerated by the COVID-19 pandemic, has further boosted market growth. Additionally, the increasing prevalence of smart homes and the demand for smart appliances are significant contributors to the market's expansion.

Market Size of Mexico Small Home Appliances Industry

Mexico Small Home Appliances Market Summary
Study Period 2020-2029
Base Year For Estimation 2023
Market Size (2024) USD 5.89 Billion
Market Size (2029) USD 6.16 Billion
CAGR (2024 - 2029) < 6.00 %
Market Concentration Medium

Major Players

Mexico Small Home Appliances Market Major Players

*Disclaimer: Major Players sorted in no particular order

Mexico Small Home Appliances Market Analysis

The Mexico Small Home Appliances Market size is estimated at USD 5.89 billion in 2024, and is expected to reach USD 6.16 billion by 2029, growing at a CAGR of less than 6% during the forecast period (2024-2029).

The small home appliances market in Mexico is experiencing growth, driven by rising purchasing power, urbanization, and the increase in the population. Some of the key trends and innovations in this market include the preference for sustainable and eco-friendly appliances, the growing demand for coffee machines, food processors, vacuum cleaners, and other kitchen appliances, and the increasing popularity of manual cleaning products.

Rising purchasing power, middle-income households, and rising demand for robotic vacuum cleaners and small kitchen appliances drive growth in the market. Sales through the wholesale distribution channel are leading to market growth. Walmart de Mexico, Costco de Mexico, El Puerto de Liverpool SAB de CV, El Palacio de Hierro, Sanborns de Mexico SAB de CV, and Sears Roebuck de México are some of the major online retail channels in Mexico. The smart appliances segment of small appliances is also eventually driving the growth of the market through an increase in the number of smart homes. Brands such as Hamilton Beach and Proctor-Silex, present in the market, have a good distribution network.

Mexicans have coffee cultures, and thus, there is a rise in the consumption of coffee and coffee makers in the market. Many people consume coffee to wake up in the morning, as a digestive after meals, and sometimes during the afternoon as a refreshing drink during a relaxing moment. Small domestic appliances that are connected to the internet and systems are gaining traction in the market.

The online channel of distribution currently has demand for small home appliances due to the COVID-19 impact and is seeing an increase in sales in the market. The COVID-19 pandemic changed buyers' and consumers' behaviors worldwide. As people were forced to spend more time at home due to home office, digital classes, and lockdown measures, they started to use their kitchens more frequently. Often, households noticed a lack of or the need to renew home appliances, which was very beneficial for electrodomestic manufacturers and their providers. Small home appliances are driven by growth in increasing smart homes in the country, along with rising internet users. Consumers prefer sustainable and eco-friendly appliances due to the rising awareness about the environmental effects and costs associated with them.

Mexico Small Home Appliances Industry Segmentation

A portable or semi-portable device, generally used as a tabletop, countertop, or other platform to perform household tasks, is a small domestic appliance, also known as a small electric appliance, small appliance, or simply a small appliance, small domestic appliance, or small electric appliance. Mexico's small home appliances market is segmented by product (vacuum cleaners, coffee machines, food processors, irons, toasters, grills and roasters, tea machines, hair dryers, and other small home appliances) and by distribution channels (multi-branded stores, specialty stores, online, and other distribution channels). 

The report offers market sizes and forecasts in value (USD) for all the above segments.

By Product
Vacuum Cleaners
Coffee Machines
Food Processors
Irons
Toasters
Grills & Roasters
Tea Machines
Hair Dryers
Other Small Home Appliances*
By Distribution Channel
Multi branded stores
Specialty Stores
Online
Other Distribution Channels
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Mexico Small Home Appliances Market Size Summary

The small home appliances market in Mexico is poised for growth, driven by factors such as increasing purchasing power, urbanization, and a burgeoning population. The market is witnessing a shift towards sustainable and eco-friendly products, with a notable rise in demand for kitchen appliances like coffee machines, food processors, and vacuum cleaners. The trend towards smart appliances is also gaining momentum, fueled by the proliferation of smart homes and the Internet of Things (IoT). This shift is encouraging consumers to opt for devices that offer convenience and connectivity, aligning with modern lifestyle preferences. The market is supported by a robust distribution network, with major retail players like Walmart de Mexico and Costco de Mexico leading the charge in online sales.

Mexico has emerged as a key player in Latin America's small home appliances sector, with a significant portion of its population falling within the age group that drives consumer spending. The urbanization trend is expected to further boost the demand for both small and smart appliances, as households seek to upgrade their living spaces. The COVID-19 pandemic has accelerated the shift towards online shopping, as consumers adapted to spending more time at home, highlighting the need for modernized kitchen and home appliances. The market is characterized by a mix of local and international brands, with companies like Bosch, Mabe, and Panasonic actively expanding their presence. Recent investments by global players in Mexican manufacturing facilities underscore the region's growing importance in the global supply chain for small home appliances.

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Mexico Small Home Appliances Market Size - Table of Contents

  1. 1. MARKET DYNAMICS AND INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Expanding Construction Of Housing Sector Driving The Market

    3. 1.3 Market Restraints

      1. 1.3.1 Economic Recession And Customer's Purchasing Ability

    4. 1.4 Industry Value Chain Analysis

    5. 1.5 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.5.1 Bargaining Power of Suppliers

      2. 1.5.2 Bargaining Power of Buyers

      3. 1.5.3 Threat of New Entrants

      4. 1.5.4 Threat of Substitutes

      5. 1.5.5 Intensity of Competitive Rivalry

    6. 1.6 Insights of Technology Innovations in the Market

    7. 1.7 Impact of COVID-19 on the Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product

      1. 2.1.1 Vacuum Cleaners

      2. 2.1.2 Coffee Machines

      3. 2.1.3 Food Processors

      4. 2.1.4 Irons

      5. 2.1.5 Toasters

      6. 2.1.6 Grills & Roasters

      7. 2.1.7 Tea Machines

      8. 2.1.8 Hair Dryers

      9. 2.1.9 Other Small Home Appliances*

    2. 2.2 By Distribution Channel

      1. 2.2.1 Multi branded stores

      2. 2.2.2 Specialty Stores

      3. 2.2.3 Online

      4. 2.2.4 Other Distribution Channels

Mexico Small Home Appliances Market Size FAQs

The Mexico Small Home Appliances Market size is expected to reach USD 5.89 billion in 2024 and grow at a CAGR of less than 6% to reach USD 6.16 billion by 2029.

In 2024, the Mexico Small Home Appliances Market size is expected to reach USD 5.89 billion.

Mexico Small Home Appliances Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)