Mexico Agricultural Machinery Market - Growth, Trends, and Forecast (2019 - 2024)

The Mexico Agricultural Machinery Market is segmented by machinery type into Tractors, Plowing and Cultivating Machinery, Planting Machinery, Harvesting Machinery, Haying and Forage Machinery, Sprayers, Irrigation Machinery, and Other Machinery Types.

Market Snapshot

Market Snapshot 1
Study Period:


Base Year:


Key Players:

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Market Overview

Mexico has a large agriculture industry, with a vast cultivated land area. The growing agribusiness sector of Mexico is driven directly by greater use of modern-day agricultural equipment. Planting machinery, for instance, enables crop farmers to sow with lesser labor input and greater precision. Tractors and combine harvesters are used widely across the region and are growing in popularity. The relatively shorter shelf-life of the product in this market converts to more frequent sales, and as the number of machinery owners rises, the market is bound to grow. The recovery of the agricultural sector since the last two years is driven by the counter-cyclical nature of growth and recovery in the sector, along with the increase in exports of agricultural products to Central and South America. However, the presence of significant structural inefficiencies, especially regarding the dominance of small farmers, along with slower adoption of technology, limits the growth prospects of the agricultural machinery market in Mexico.

Scope of the Report

This report analyzes the major market trends, current market scenario, and major technological advancements in the Mexican agricultural machinery market. The market studied has been segmented by machinery type into tractors, plowing and cultivating machinery, planting and fertilizing machinery, harvesting machinery, haying and forage machinery, irrigation machinery, parts and attachments, and other agricultural machinery types.Tractors and harvesting machinery account for the majority of the share in the market studied.

By Engine Power
Less than 40 HP
40-100 HP
100-150 HP
Greater than 150 HP
Plowing and Cultivating Machinery
Ploughs(Disc plough and M.B plough)
Cultivators and Tillers
Other plowing and Cultivating Machinery
Planting Machinery
Seed Drills
Other Planting Machinery
Harvesting Machinery
Combine Harvesters
Forage Harvesters
Other Harvesting Machinery
Haying and Forage Machinery
Tedders and Rakes
Other Haying and Forage Machinery
Irrigation Machinery
Sprinkler Irrigation
Drip Irrigation
Other Irrigation Machinery

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Key Market Trends

Mexico Agricultural Machinery Market is segmented by Product into Pedestrian Tractor

The differentiation features of the pedestrian tractor, when compared to the other wheeled tractors, are its low price and the lesser number of components (results in low maintenance expenses relatively lesser). They are ideal for mountainous terrain and small extensions, where the use of the tractor is expensive. Because of its size, it is the ideal tractor for farmers working in greenhouses, orchards, and farms with farm work of fewer than 10 hectares. 

Market Trend 1

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Mexico Agricultural Machinery Market is segmented by Harvesting Machinery into Crop and Grain Harvesting Machine

The crop and grain harvesting machine market is projected to register a CAGR of 1.54%, to reach a value of USD 76.54 million by 2023. The market was estimated at USD 69.85 million in 2017. Crop and grain harvesting machines are basically mechanical devices, which harvests forage crops cultivated in fields. Combine harvester is an example of crop and grain harvesting machinery.These combines are used for cereal crops and other crops that require specific machinery, including soybean, corn, etc. AGCO is one of the largest manufacturers of combine harvester in Mexico, followed by John Deere.

Market Trend 2

Competitive Landscape

In the fast-growing Mexican agricultural machinery market, companies are not only competing on the basis of product quality or product promotion but are also focused on other strategic moves, in order to acquire larger share and expand their acquired market size. Considering all agricultural machinery in Mexico, the major players are John Deere followed by CNH Industrial and AGCO. John Deere already has a wide network of dealers and distributors in Mexico, which are dedicated toward the sale of its agricultural equipment in various regions of Mexico. It also has a dedicated network of dealers to deal with used machinery of the company.

Major Players

  1. Deere and Company
  2. AGCO Corp.
  3. CNH Industrial NV

* Complete list of players covered available in the table of contents below


Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porters Five Force Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry


    1. 5.1 Tractors

      1. 5.1.1 By Engine Power

        1. Less than 40 HP

        2. 40-100 HP

        3. 100-150 HP

        4. Greater than 150 HP

    2. 5.2 Plowing and Cultivating Machinery

      1. 5.2.1 Ploughs(Disc plough and M.B plough)

      2. 5.2.2 Harrows

      3. 5.2.3 Cultivators and Tillers

      4. 5.2.4 Other plowing and Cultivating Machinery

    3. 5.3 Planting Machinery

      1. 5.3.1 Seed Drills

      2. 5.3.2 Planters

      3. 5.3.3 Spreaders

      4. 5.3.4 Other Planting Machinery

    4. 5.4 Harvesting Machinery

      1. 5.4.1 Combine Harvesters

      2. 5.4.2 Forage Harvesters

      3. 5.4.3 Other Harvesting Machinery

    5. 5.5 Haying and Forage Machinery

      1. 5.5.1 Mowers

      2. 5.5.2 Balers

      3. 5.5.3 Tedders and Rakes

      4. 5.5.4 Other Haying and Forage Machinery

    6. 5.6 Sprayers

    7. 5.7 Irrigation Machinery

      1. 5.7.1 Sprinkler Irrigation

      2. 5.7.2 Drip Irrigation

      3. 5.7.3 Other Irrigation Machinery

    8. 5.8 Others


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 John Deere Mexico

      2. 6.3.2 Massey Ferguson

      3. 6.3.3 Kubota Mexico S.A. de C.V.

      4. 6.3.4 Case IH

      5. 6.3.5 Valmont Industries Inc.

      6. 6.3.6 Aquafim Culiacan

      7. 6.3.7 Jumil

      8. 6.3.8 CLAAS KGaA mbH

      9. 6.3.9 EnorossiMexicana SA de C

      10. 6.3.10 New Holland CNH de M�xico


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