Mexico Aesthetic Devices Market Size (2024 - 2029)

Mexico Aesthetic Devices Market Analysis

The Mexico Aesthetic Devices Market size is estimated at USD 545.47 million in 2024, and is expected to reach USD 813.79 million by 2029, growing at a CAGR of 8.30% during the forecast period (2024-2029).

The major factors contributing to the growth of Mexico's aesthetic devices market are the increasing awareness regarding aesthetic procedures and the rising adoption of minimally invasive surgeries (MIS). For instance, the World Obesity Atlas 2023, published by the Global Obesity Observatory, reported that about 21 million women and 15 million men in Mexico are expected to have a BMI of more than 30 kg/m2 by the end of 2030. A BMI over 30 kg/m2 is an indication of obesity, which may increase the demand for liposuction aesthetic procedures, thereby driving the growth of the studied market in Mexico.

The increasing adoption of MIS surgical procedures is anticipated to boost the growth of the market in the country. For instance, in July 2022, Oasis of Hope Bariatrics Tijuana, Mexico, reported that minimally invasive techniques and advanced technology have been helping patients lose excess body fat for over three decades. Thus, more patients are undergoing this procedure. Therefore, due to the success of MIS procedures over traditional procedures, the market is expected to witness significant growth over the forecast period.

The growing aesthetic consciousness among people, especially the geriatric population, is creating a demand for various devices being utilized in aesthetic procedures. The increasing trend of fashion, growing consciousness of self-beauty and personal care, and the increase in disposable income are contributing to the growth of the market. For instance, an article published by NCBI in August 2023 reported an increase in mastopexy procedures in Mexican hospitals. The article indicated that mastopexy procedures were versatile and were becoming very common in women above 40 years old in the country. Thus, the increasing aesthetic awareness, particularly among the elderly, is poised to drive market growth in the coming years.

Thus, due to the increasingly obese population, increasing awareness regarding aesthetic procedures, and growing adoption of MIS, the market is expected to witness significant growth over the forecast period. However, the high cost of aesthetic procedures and poor reimbursement scenarios in the country is expected to slow down the market growth over the forecast period.

Mexico Aesthetic Devices Industry Segmentation

As per the scope of this report, aesthetic devices refer to all medical devices used for various cosmetic procedures, including plastic surgery, unwanted hair removal, excess fat removal, anti-aging, aesthetic implants, and skin tightening, which are used for beautification, correction, and improvement of the body.

The Mexican aesthetic devices market is segmented by type of devices, application, and end user. By type of devices, the market is segmented into energy-based aesthetic devices, non-energy-based aesthetic devices, and other aesthetic devices. By application, the market is segmented into skin resurfacing and tightening, body contouring and cellulite reduction, hair removal, tattoo removal, breast augmentation, and other applications. By end user, the market is segmented into hospitals, clinics, and other end users. The report offers market sizes and forecasts in terms of value (USD) for the above segments.