Market Size of Global Metal Print Packaging Industry
Study Period | 2019 - 2029 |
Market Size (2024) | USD 54.96 Billion |
Market Size (2029) | USD 69.60 Billion |
CAGR (2024 - 2029) | 4.84 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Major Players*Disclaimer: Major Players sorted in no particular order |
Metal Print Packaging Market Analysis
The Global Metal Print Packaging Market size is estimated at USD 54.96 billion in 2024, and is expected to reach USD 69.60 billion by 2029, growing at a CAGR of 4.84% during the forecast period (2024-2029).
The growing trend of customization and premiumization, increasing adoption of metal packaging, and growing focus on recycling and reusable packaging materials are some of the major factors driving the global metal print packaging market. The advancements in printing technologies are also creating opportunities for the market vendors to expand their presence.
- The metal printed packaging allows the manufacturers to improve the brand visibility of the products, thus, attracting the user's attention and propelling them to buy the product. With the growing trend of digitization in printing facilities, the demand for metal print packaging has witnessed significant growth. This trend is reflected across the beverage and cosmetic industries, where metal cans are increasingly being adopted for packaging.
- According to the United Nations (UN), the world is urbanizing rapidly; the proportion of people living in urban areas is expected to increase to 66% by 2050, according to the United Nations (UN). As urbanization is picking up and growing affluence, diet is changing, characterized by a high demand for packaged food. Therefore, large organized retailers have started to stack vast amounts of canned food and beverages. Nowadays, offline and online retailers stock a wide range of brands of packaged food items in their stores.
- Industries like Food and Beverage, cosmetic, and personnel care are also exploring reusable and partially reusable metal packaging options, along with advanced and attractive printing technologies. Verity, a US-based startup making packaging for personal care products, is producing curbside-recyclable aluminum options in lieu of hard-to-recycle plastic. The company manufactures aluminum and stainless steel cases for deodorant and is looking into the wider personal care market. The company currently supplies its metal packaging to the US-based deodorant producer, Noniko. Noniko is currently offering deodorant in reusable stainless steel packaging from Verity.
- The requirements of the food industry have changed considerably due to COVID-19. With restaurants closed, people are eating at home, and they are buying more miniature packs of food, which can be consumed immediately. Post-COVID, this trend is expected to continue, and consumers have also realized that metal packaging is recyclable, and environment-friendly products packed in metal packagings, such as cans and containers, have a longer shelf life and can be stored at ambient temperatures.
- Furthermore, as industries like global snacking markets are booming, premiumization in Snacks is witnessing massive growth. And as the packaging is one of three key elements of premiumization, the end-users are increasingly investing in the studied market. For instance, Crown Food Europe is advocating the use of metal to convey a premium feel to packaging in the 'booming' snacks market. According to the company, metal conveys a premium feel, being a solid and robust material that gives the impression the contents are worth protecting.
Metal Print Packaging Industry Segmentation
Metal print packaging is the key to the branding of sustainably developed metal cans and other metal packaging types. The metal print packaging market tracks down the adoption of different printing processes used for metal printing, such as offset lithography, gravure, flexography, digital, and other printing technologies. The study also focuses on the metal packaging and printing inks and coatings market landscape.
By Printing Process | |
Offset Lithography | |
Gravure | |
Flexography | |
Digital | |
Other Printing Technologies |
By Geography | |
North America | |
Europe | |
Asia Pacific | |
Latin America | |
Middle East and Africa |
Global Metal Print Packaging Market Size Summary
The metal print packaging market is experiencing significant growth, driven by trends such as customization, premiumization, and a heightened focus on recycling and reusable materials. The adoption of metal packaging is increasing across various industries, including food and beverage, cosmetics, and personal care, as manufacturers seek to enhance brand visibility and attract consumer attention. The advancements in printing technologies, particularly digitization, are further propelling the demand for metal print packaging. This trend is evident in the growing use of metal cans in the beverage and cosmetic sectors, as well as the shift towards environmentally friendly packaging solutions, such as aluminum and stainless steel, which offer recyclability and longer shelf life.
The Asia Pacific region is a key player in the global metal print packaging industry, with countries like China and India expected to drive substantial growth due to rising disposable incomes, changing lifestyles, and increasing consumption of packaged food and beverages. The region's focus on low-cost packaging solutions and the adoption of digital printing technologies are contributing to its dominance in the market. The industry is moderately competitive, with numerous global and regional players investing in research and development, strategic partnerships, and innovative solutions to expand their market presence. The introduction of environmentally sound printing techniques and the development of large-diameter aluminum containers are examples of the industry's commitment to sustainability and consumer appeal.
Global Metal Print Packaging Market Size - Table of Contents
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1. MARKET INSIGHTS
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1.1 Market Overview
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1.2 Industry Supply Chain Analysis
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1.3 Industry Attractiveness - Porter's Five Forces Analysis
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1.3.1 Bargaining Power of Suppliers
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1.3.2 Bargaining Power of Buyers
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1.3.3 Threat of New Entrants
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 By Printing Process
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2.1.1 Offset Lithography
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2.1.2 Gravure
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2.1.3 Flexography
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2.1.4 Digital
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2.1.5 Other Printing Technologies
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2.2 By Geography
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2.2.1 North America
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2.2.2 Europe
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2.2.3 Asia Pacific
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2.2.4 Latin America
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2.2.5 Middle East and Africa
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Global Metal Print Packaging Market Size FAQs
How big is the Global Metal Print Packaging Market?
The Global Metal Print Packaging Market size is expected to reach USD 54.96 billion in 2024 and grow at a CAGR of 4.84% to reach USD 69.60 billion by 2029.
What is the current Global Metal Print Packaging Market size?
In 2024, the Global Metal Print Packaging Market size is expected to reach USD 54.96 billion.