Market Size of Malaysia Payments Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 11.40 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
Malaysia Payment Market Analysis
The Malaysia Payments Market size was estimated at USD 182.67 billion in the current year. The market is expected to reach USD 313.40 billion in five years, registering a CAGR of 11.4% during the forecast period.
The Malaysian payments market is growing, and the major factor behind it is the country's transition to digital payments. The ongoing digital transformation of the market has been facilitated by government efforts, such as the adoption of an interchange fee cap, the migration of payment cards to support PIN and contactless payments, and the growth of POS terminals.
- Market players are increasing their payment options to help merchants and businesses cope with the future of business and satisfy customers' expectations as Malaysia steps closer to becoming a cashless society and more widespread use of digital payments. However, small businesses continue to rely heavily on cash transactions. Getting cashless will also be difficult for certain small businesses, and street vendors need help acquiring the equipment to keep their digital currency.
- The main reasons for Malaysia's adoption of card payments are the gradual increase in consumer spending on online stores, Point of sale, government financial inclusion measures, and increasing preference for contactless payments due to the cards' convenience and ease of use.
- Over the past few years, there has been a sharp acceleration of developments in payment technology. Although cash has become one of the country's primary payment methods, many transactions are being made electronically. An infrastructure to ensure the efficient operation of this system has been put in place by the government.
- Small retail shops and street vendors have been at the center of fulfilling the country's daily essentials and grocery needs, and these retailers and street vendors are essentially accepting payments in cash. In addition, micro and small retail businesses are more vulnerable to economic shocks than large and medium businesses and are the least digital-savvy group.
- In the last few years, shopping has become increasingly popular in Malaysia. The country has an excellent broadband penetration rate due to recent technological developments. Customers increasingly use mobile devices to purchase goods and services online due to the COVID-19 pandemic.
Malaysia Payment Industry Segmentation
Payment shall be a voluntary transfer of funds, equivalent, or other valuable items from one person to another in exchange for goods and services received or satisfying an obligation under the law.
The Malaysian Payments Market is segmented by mode of payment (point of sale (card payments, digital wallets (including mobile wallets), cash) and online sale (card payments, digital wallets)) and end-user industry (retail, entertainment, healthcare, and hospitality).
The market sizes and forecasts are provided in terms of value (USD) for all the above segments.
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Malaysia Payments Market Size Summary
The Malaysian payments market is experiencing significant growth, driven by a shift towards digital payment solutions. This transformation is supported by government initiatives such as the implementation of an interchange fee cap and the expansion of point-of-sale infrastructure, which have facilitated the adoption of PIN and contactless payment cards. As Malaysia moves closer to a cashless society, businesses are increasingly offering diverse payment options to meet consumer expectations. However, challenges remain for small businesses and street vendors, who continue to rely heavily on cash transactions due to limited access to digital payment tools. The rise in consumer spending on online platforms and the preference for contactless payments have further accelerated the adoption of card payments, supported by favorable government policies and technological advancements in payment systems.
Despite the growing popularity of electronic payments, cash remains a dominant payment method for retail transactions in Malaysia. The country's robust e-commerce sector, bolstered by high smartphone penetration and improved internet infrastructure, is driving the shift towards digital payments. Retailers are compelled to adapt to these changes by offering better payment service options to enhance customer experience and drive sales. The competitive landscape of Malaysia's payment market is marked by strategic collaborations and innovations among local and global players, such as PayPal and Maybank, which are introducing new features and services to cater to the evolving needs of businesses and consumers. These developments are expected to further propel the growth of digital payments in the region, despite the continued reliance on cash for everyday transactions.
Malaysia Payments Market Size - Table of Contents
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1. MARKET INSIGHTS
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1.1 Market Overview
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1.2 Industry Stakeholder Analysis
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1.3 Industry Attractiveness - Porter's Five Forces Analysis
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1.3.1 Bargaining Power of Suppliers
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1.3.2 Bargaining Power of Buyers
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1.3.3 Threat of New Entrants
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1.3.4 Threat of Substitutes
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1.3.5 Intensity of Competitive Rivalry
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1.4 Evolution of the Payments Landscape in Malaysia
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1.5 Key Market Trends Pertaining to the Growth of Cashless Transaction in Malaysia
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1.6 Impact of COVID-19 on the Market
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2. MARKET SEGMENTATION
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2.1 By Mode of Payment
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2.1.1 Point of Sale
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2.1.1.1 Card Payments
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2.1.1.2 Digital Wallets
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2.1.1.3 Cash
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2.1.1.4 Other Point-of-sale Payments
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2.1.2 Online Sale
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2.1.2.1 Card Payments
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2.1.2.2 Digital Wallets
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2.1.2.3 Other Online Sale Payments
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2.2 By End-user Industry
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2.2.1 Retail
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2.2.2 Entertainment
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2.2.3 Healthcare
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2.2.4 Hospitality
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2.2.5 Other End-user Industries
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Malaysia Payments Market Size FAQs
What is the current Malaysia Payments Market size?
The Malaysia Payments Market is projected to register a CAGR of 11.40% during the forecast period (2024-2029)
Who are the key players in Malaysia Payments Market?
Ipay88 (m) Sdn Bhd, United overseas bank (Malaysia) Bhd, PayPal Holdings Inc., Cimb Group Holdings Berhad and Maybank are the major companies operating in the Malaysia Payments Market.