Market Trends of Latin America Facade Industry
This section covers the major market trends shaping the Latin America Facade Market according to our research experts:
Increasing Construction Sector Boosting the Demand for Facade Installations
The construction industry is one of the main sectors of the Mexican economy and the most important in terms of market value in all of Latin America. In the year 2022, the construction industry contributed approximately 7% of Mexico's GDP.
In the year 2021, the production value in the construction sector in Mexico was around 281,000 million Mexican pesos (USD 14.8 billion). This represented a recovery of almost 2,000 million pesos (USD 106 million) compared to the production value reported in 2020.
Last year the Brazilian Government ended the Minha Casa Minha Vida program to implement the new Casa Verde e Amarela housing program. Under the program, the Government aims to regularize up to 2 million homes and renovate over 400,000 over the next four years in the country. Hence the demand for facade installation is also expected to increase.
The market in Mexico is expected to exhibit high growth shortly due to increasing remodeling and renovation activities in the residential construction sector which drives facade installations.
To meet growing market demand in Latin America and provide higher product availability Vitro, a glass manufacturing company has planned to build a new float furnace at Vitro's Garcia plant near Monterrey, Mexico. The company has invested more than USD 120 million in this new facility last year.
Construction activity is anticipated to increase due to the expansion of the residential, commercial, and industrial sectors brought on by continuous economic growth, which will ultimately drive the Latin America facade market demand over the forecast period.
The rapidly growing population, the rising construction sector, and the increasing number of fire incidents are some of the major drivers expected to boost the growth of the Latin America facade market over the forecast period.
Raise in Demand for LEED-certified Green Buildings is Expected to Propel the Facade Market
Green eco-friendly facades provide better air quality, noise damping, and natural beauty. Increasing awareness towards zero emission and energy-efficient buildings together with the growing demand for fully-recyclable facade boards is expected to propel the market growth of the facade market size.
Today, Latin America has over 2,100 LEED projects in Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador, Guatemala, Guyana, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Surinam, Uruguay, and Venezuela.
The Latin American market is seeing steady growth due to the rising demand for facade materials. The market is especially driven by the innovation of environmentally friendly materials, especially in Brazil where the customers are poised to be more receptive to the materials for renovating or redeveloping buildings.
The US Green Building Council (USGBC) announced that Mexico ranks ninth in the world on its annual list of the top 10 countries and regions for LEED in 2021. Brazil is the other Latin American country to appear on the 2021 list and is ranked number seven.
For instance, in Brazil, Eco Berrini Building uses glass facades that are orientated away from direct sunlight which in turn reduces electricity consumption of lighting systems and air conditioning.
In Columbia, the Urban Development Company building uses a prefabricated facade system composed of high-quality elements that allow the outside cold air to be directed towards an external chimney, generating, and influencing thermal mass on the interior.
Argos Tower, Columbia building is composed of two independent towers that are integrated under one roof, forming a single L shaped building. The shape and glass facade take advantage of sunlight, using it for natural lighting.
Thus the market for eco friendly facades is driven by an increase in demand for LEED-certified green buildings in Latin America.
