Latin America Digital Signage Market Share

Market Share of Latin America Digital Signage Industry

The rising demand across various end users and increasing opportunities for digital signage products contribute to competition among the market players. The Latin American digital signage market is fragmented, with the presence of significant companies such as Panasonic Corporation, LG Display Co. Ltd, Samsung Electronics Co. Ltd, Sony Corporation, and Sharp Corporation. The companies continuously invest in strategic collaborations and product developments to gain market share.

• May 2024: CastHub, a player in digital signage technology, announced a significant software update. This latest version introduced robust functionalities to streamline the management and display of digital content across various industries, including healthcare, wellness, professional services, education, non-profit, retail, religious institutions, and business corporations. CastHub's upcoming software update includes improved video playback, allowing users to seamlessly integrate high-quality videos from Vimeo or YouTube.
• February 2024: Embed Signage announced its strategic partnership with Hivestack by Perion. This collaboration is set to transform monetization opportunities for digital signage, providing a robust solution for media owners globally to capitalize on their screen inventory with unprecedented efficiency and innovation.

Latin America Digital Signage Market Leaders

1. Panasonic Corporation

2. LG Display Co. Ltd

3. Samsung Electronics Co. Ltd

4. Sony Corporation

5. Sharp Corporation

*Disclaimer: Major Players sorted in no particular order