How big is the Kuwait Poultry Meat Market?

The Kuwait Poultry Meat Market size is expected to reach USD 514.50 million in 2024 and grow at a CAGR of 1.03% to reach USD 541.58 million by 2029. Read More

What is the current Kuwait Poultry Meat Market size?

In 2024, the Kuwait Poultry Meat Market size is expected to reach USD 514.50 million. Read More

Who are the key players in Kuwait Poultry Meat Market?

Almarai Food Company, Americana Group, BRF S.A., Kuwait United Poultry Company (KUPCO) and The Savola Group are the major companies operating in the Kuwait Poultry Meat Market. Read More

Which segment has the biggest share in the Kuwait Poultry Meat Market?

In the Kuwait Poultry Meat Market, the On-Trade segment accounts for the largest share by distribution channel. Read More

Which is the fastest growing segment in the Kuwait Poultry Meat Market?

In 2024, the Off-Trade segment accounts for the fastest growing by distribution channel in the Kuwait Poultry Meat Market. Read More

What years does this Kuwait Poultry Meat Market cover, and what was the market size in 2023?

In 2023, the Kuwait Poultry Meat Market size was estimated at 514.50 million. The report covers the Kuwait Poultry Meat Market historical market size for years: 2024, 2025, 2026, 2027, 2028 and 2029. The report also forecasts the Kuwait Poultry Meat Market size for years: 2017, 2018, 2019, 2020, 2021, 2022 and 2023. Read More

Kuwait Poultry Meat Market Size & Share Analysis - Industry Research Report

Kuwait Poultry Meat Market Size

Icons	Lable	Value
	Study Period	2017 - 2029
	Market Size (2024)	USD 514.50 Million
	Market Size (2029)	USD 541.58 Million
	Largest Share by Distribution Channel	On-Trade
	CAGR (2024 - 2029)	1.03 %
	Fastest Growing by Distribution Channel	Off-Trade
	Market Concentration	Low
Major Players

*Disclaimer: Major Players sorted in alphabetical order.

Interact With Data Points To Access Key Markets In The Food & Beverage Industry

Show Quadrants

Zoom

Study Period:
CAGR:
Countries/ Region Covered:
Major Players:

Get Free Sample Of This Report

WHY BUY FROM US?

1. CRISP & INSIGHTFUL

2. TRUE BOTTOM-UP

3. EXHAUSTIVENESS

4. TRANSPARENCY

5. CONVENIENCE

KNOW MORE

Kuwait Poultry Meat Market Analysis

The Kuwait Poultry Meat Market size is estimated at 514.50 million USD in 2024, and is expected to reach 541.58 million USD by 2029, growing at a CAGR of 1.03% during the forecast period (2024-2029).

514.50 Million

Market Size in 2024 (USD)

541.58 Million

Market Size in 2029 (USD)

2.75 %

CAGR (2017-2023)

1.03 %

CAGR (2024-2029)

Largest Market by Distribution Channel

57.14 %

value share, On-Trade, 2023

Increased demand for poultry meat through on-trade outlets in Kuwait has been driven by growth in foodservices, such as the opening of new restaurants and cafés.

Largest Market by Form

49.68 %

value share, Fresh / Chilled, 2023

Fresh meat products are considered to be of higher quality and preferred by many health-conscious consumers. The hospitality industry's demand is also aiding consumption.

Fastest-growing Market by Distribution Channel

1.33 %

Projected CAGR, Off-Trade, 2024-2029

The availability of a variety of poultry meat products through off-trade channels, with different cuts, processed items, and packaging options, allows consumers to fulfill their needs.

Fastest-growing Market by Form

1.83 %

Projected CAGR, Processed, 2024-2029

Processed poultry meat provides convenience to consumers, thus making it the most preferable. It also remains to be an affordable and versatile source of animal protein.

Leading Market Player

8.54 %

market share, Kuwait United Poultry Company (KUPCO), 2022

KUPCO has been constantly investing in the latest production and processing facilities equipped with advanced technology to enhance efficiency and maintain product quality.

The demand for poultry meat surges as separate counters captivate consumers, thus driving the market

The on-trade channel holds the major share among distribution channels in the market. It is projected to register a growth rate of 0.82% by value in the forecast period. Kuwait's tourism industry attracts visitors from different parts of the world, leading to increased demand for diverse culinary experiences, some of which include poultry dishes. Tourist arrivals in Kuwait averaged 6.32 million in 2022. The poultry dishes offered include a wide range of products, such as chicken wings, steaks, and ethnic-inspired meat preparations, which help drive the market's growth.
Among off-trade channels, the supermarkets and hypermarkets segment emerged as the largest distribution channel throughout the study period. It registered a market share of 43.06% by value in 2022. This was primarily because supermarkets have separate poultry meat counters to keep red meat products fresh, which further attracts consumers. Moreover, in Kuwait, approximately 45% of the population is in the 20 to 39 age bracket, and these young consumers have a high inclination toward spending in retail malls and purchasing international brands. The top supermarkets in Kuwait are Carrefour, LuLu Hypermarket, The Sultan Center, and Saveco.
Online channels are anticipated to be the fastest-growing distribution channel, registering a CAGR of 7.90% by value during the forecast period, primarily due to the increasing preference for online shopping in the country. Kuwait's internet penetration rate stood at 99% of the total population at the start of 2023. Consumers choose online grocery shopping in terms of convenience, discounts, and time-saving. The growth of e-commerce platforms and online marketplaces has facilitated the availability of poultry meat products.

Understand The Key Trends Shaping This Market

Download PDF

Kuwait Poultry Meat Market Trends

Increased domestic poultry production is driving the market growth

Poultry production accounted for the fourth highest share of 7.4% by value of total meat production in the country. However, in order to meet consumer demand, the country still depends more on imports, due to which around 0.13 million tons of poultry meat was imported in 2022. Due to high import prices and increasing demand for fresh/chilled poultry meat, the government is investing in increasing domestic production. The government is also taking initiatives to increase domestic poultry production, as the rate of domestic consumption has expanded and is expected to grow gradually in the upcoming years, thus creating an opportunity for international poultry producers to enter the market.
In 2022, there were 25 poultry production companies in Kuwait, including six major companies in this field. Collectively, they produced 35,000 metric tons of frozen, fresh, and live chicken annually, covering 30% of the local market’s needs. The poultry crisis is looming on the horizon after the rise in feed prices globally. The government is expected to either offer subsidies to poultry and meat producers to face those conditions or allow them to raise prices to cover their losses and preserve the local production of poultry.
Also, as the country is highly dependent on the import of poultry meat, various outbreaks of pathogenic diseases in foreign markets also affect the domestic market. In September 2022, Kuwait’s Ministry of Commerce and Industry issued administrative decree number 1895 - adopting a regionalization model to the county level for the US outbreaks of Highly Pathogenic Avian influenza (HPAI). The decree lifted a previous ban on all non-heat-treated poultry meat (fresh, chilled, frozen, and processed) and other poultry products from 24 US states.

Understand The Key Trends Shaping This Market

Download PDF

Rising production costs are impacting poultry prices

Poultry meat prices in Kuwait are primarily driven by increasing poultry production and imports. The country's climate also plays a major part in affecting the poultry meat prices in the country. Chicken meat is popular in Kuwait and constitutes a major dish in daily diets. Due to the high demand for poultry meat and eggs, the government has granted assistance to poultry producers by providing them with feed and land subsidies, in addition to some veterinary services. The price of poultry meat in Kuwait was observed to have increased by 1.94% from 2021 to 2022.
Feed constitutes a major cost for poultry producers in Kuwait. Most of the feed ration ingredients are imported from other countries. This represents a challenge for local producers in terms of fluctuating prices and quality, but subsidy programs significantly affect the industry. Corn, an important ingredient in chicken feed, was imported with a worth of USD 27.2 million by the country in 2021. However, the government-owned Kuwait Flour Mills Company sells imported corn to farmers at a subsidized price, easing the ingredient procurement process for small and mid-scale producers. Other ingredients, such as soybean meal, concentrates, and pre-mixes, are imported by private companies and sold to poultry farms at market rates.
Although the expansion of the poultry farming industry is a source of optimism for market participants, it poses some obstacles to the country's chicken meat output. Because of its arid environment and low rainfall, Kuwait is unsuitable for most sorts of agriculture. The average annual rainfall is roughly 112 mm/year and ranges from 75 to 150 mm/year. Clinical studies have revealed that a hot, arid climate can limit grilled chicken production and increase carcass shrinkage following chilling.

Understand The Key Trends Shaping This Market

Download PDF

Kuwait Poultry Meat Industry Overview

The Kuwait Poultry Meat Market is fragmented, with the top five companies occupying 17.75%. The major players in this market are Almarai Food Company, Americana Group, BRF S.A., Kuwait United Poultry Company (KUPCO) and The Savola Group (sorted alphabetically).

Kuwait Poultry Meat Market Leaders

Almarai Food Company
Americana Group
BRF S.A.
Kuwait United Poultry Company (KUPCO)
The Savola Group

Kuwait Poultry Meat Market Concentration

Other important companies include JBS SA, Lulu International Group, Sunbulah Group.

*Disclaimer: Major Players sorted in alphabetical order.

Need More Details on Market Players and Competitors?

Download PDF

Kuwait Poultry Meat Market News

January 2021: Sunbulah Group announced the launch of range of products and SKUs that will be completely organic and gluten-free, due to the increasing demand.
July 2020: Almarai Food Company introduced new products in the market, including marinated whole chicken tandoori, marinated whole chicken smoked barbecue, marinated whole chicken smoked barbecue, and marinated half chicken kabsa, thus penetrating new customer segments and increasing market share.

Free with this Report

We offer a comprehensive and exhaustive set of data pointers. These cover global, regional, and country-level metrics that illustrate the fundamentals of the meat and meat substitutes industry. Clients can access in-depth market analysis through 45+ free charts. This analysis is based on the production of various meat and seafood types, as well as the prices of meat, meat substitutes, and different seafood types. We provide granular-level segmental information, supported by a repository of market data, trends, and expert analysis. Data and analysis on meat types, seafood types, meat substitute types, forms, distribution channels, and more are available. These are provided in the form of comprehensive reports as well as Excel-based data worksheets.

Kuwait Poultry Meat Market Report - Table of Contents

EXECUTIVE SUMMARY & KEY FINDINGS
1. INTRODUCTION
1. 1.1. Study Assumptions & Market Definition
2. 1.2. Scope of the Study
3. 1.3. Research Methodology
2. KEY INDUSTRY TRENDS
1. 2.1. Price Trends
  1. 2.1.1. Poultry
2. 2.2. Production Trends
  1. 2.2.1. Poultry
3. 2.3. Regulatory Framework
  1. 2.3.1. Kuwait
4. 2.4. Value Chain & Distribution Channel Analysis
3. MARKET SEGMENTATION (includes market size in Value in USD, Forecasts up to 2029 and analysis of growth prospects)
1. 3.1. Form
  1. 3.1.1. Canned
  2. 3.1.2. Fresh / Chilled
  3. 3.1.3. Frozen
  4. 3.1.4. Processed
    1. 3.1.4.1. By Processed Types
      1. 3.1.4.1.1. Deli Meats
      2. 3.1.4.1.2. Marinated/ Tenders
      3. 3.1.4.1.3. Meatballs
      4. 3.1.4.1.4. Nuggets
      5. 3.1.4.1.5. Sausages
      6. 3.1.4.1.6. Other Processed Poultry
2. 3.2. Distribution Channel
  1. 3.2.1. Off-Trade
    1. 3.2.1.1. Convenience Stores
    2. 3.2.1.2. Online Channel
    3. 3.2.1.3. Supermarkets and Hypermarkets
    4. 3.2.1.4. Others
  2. 3.2.2. On-Trade
4. COMPETITIVE LANDSCAPE
1. 4.1. Key Strategic Moves
2. 4.2. Market Share Analysis
3. 4.3. Company Landscape
4. 4.4. Company Profiles (includes Global level Overview, Market level overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and analysis of Recent Developments)
  1. 4.4.1. Almarai Food Company
  2. 4.4.2. Americana Group
  3. 4.4.3. BRF S.A.
  4. 4.4.4. JBS SA
  5. 4.4.5. Kuwait United Poultry Company (KUPCO)
  6. 4.4.6. Lulu International Group
  7. 4.4.7. Sunbulah Group
  8. 4.4.8. The Savola Group
5. KEY STRATEGIC QUESTIONS FOR MEAT INDUSTRY CEOS
6. APPENDIX
1. 6.1. Global Overview
  1. 6.1.1. Overview
  2. 6.1.2. Porter’s Five Forces Framework
  3. 6.1.3. Global Value Chain Analysis
  4. 6.1.4. Market Dynamics (DROs)
2. 6.2. Sources & References
3. 6.3. List of Tables & Figures
4. 6.4. Primary Insights
5. 6.5. Data Pack
6. 6.6. Glossary of Terms

List of Tables & Figures

Figure 1:
POULTRY PRICE PER METRIC TON, USD, KUWAIT, 2017 - 2023

Figure 2:
POULTRY PRODUCTION, METRIC TON, KUWAIT, 2017 - 2029

Figure 3:
VOLUME OF POULTRY MEAT MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 4:
VALUE OF POULTRY MEAT MARKET, USD, KUWAIT, 2017 - 2029

Figure 5:
VOLUME OF POULTRY MEAT MARKET BY FORM, METRIC TONS, KUWAIT, 2017 - 2029

Figure 6:
VALUE OF POULTRY MEAT MARKET BY FORM, USD, KUWAIT, 2017 - 2029

Figure 7:
VOLUME SHARE OF POULTRY MEAT MARKET SPLIT BY FORM, %, KUWAIT, 2017 VS 2023 VS 2029

Figure 8:
VALUE SHARE OF POULTRY MEAT MARKET SPLIT BY FORM, %, KUWAIT, 2017 VS 2023 VS 2029

Figure 9:
VOLUME OF CANNED POULTRY MEAT MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 10:
VALUE OF CANNED POULTRY MEAT MARKET, USD, KUWAIT, 2017 - 2029

Figure 11:
VALUE SHARE OF CANNED POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 12:
VOLUME OF FRESH / CHILLED POULTRY MEAT MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 13:
VALUE OF FRESH / CHILLED POULTRY MEAT MARKET, USD, KUWAIT, 2017 - 2029

Figure 14:
VALUE SHARE OF FRESH / CHILLED POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 15:
VOLUME OF FROZEN POULTRY MEAT MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 16:
VALUE OF FROZEN POULTRY MEAT MARKET, USD, KUWAIT, 2017 - 2029

Figure 17:
VALUE SHARE OF FROZEN POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 18:
VOLUME OF POULTRY MEAT MARKET BY PROCESSED TYPES, METRIC TONS, KUWAIT, 2017 - 2029

Figure 19:
VALUE OF POULTRY MEAT MARKET BY PROCESSED TYPES, USD, KUWAIT, 2017 - 2029

Figure 20:
VOLUME SHARE OF POULTRY MEAT MARKET SPLIT BY PROCESSED TYPES, %, KUWAIT, 2017 VS 2023 VS 2029

Figure 21:
VALUE SHARE OF POULTRY MEAT MARKET SPLIT BY PROCESSED TYPES, %, KUWAIT, 2017 VS 2023 VS 2029

Figure 22:
VOLUME OF DELI MEATS MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 23:
VALUE OF DELI MEATS MARKET, USD, KUWAIT, 2017 - 2029

Figure 24:
VALUE SHARE OF DELI MEATS POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 25:
VOLUME OF MARINATED/ TENDERS MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 26:
VALUE OF MARINATED/ TENDERS MARKET, USD, KUWAIT, 2017 - 2029

Figure 27:
VALUE SHARE OF MARINATED/ TENDERS POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 28:
VOLUME OF MEATBALLS MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 29:
VALUE OF MEATBALLS MARKET, USD, KUWAIT, 2017 - 2029

Figure 30:
VALUE SHARE OF MEATBALLS POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 31:
VOLUME OF NUGGETS MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 32:
VALUE OF NUGGETS MARKET, USD, KUWAIT, 2017 - 2029

Figure 33:
VALUE SHARE OF NUGGETS POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 34:
VOLUME OF SAUSAGES MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 35:
VALUE OF SAUSAGES MARKET, USD, KUWAIT, 2017 - 2029

Figure 36:
VALUE SHARE OF SAUSAGES POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 37:
VOLUME OF OTHER PROCESSED POULTRY MARKET, METRIC TONS, KUWAIT, 2017 - 2029

Figure 38:
VALUE OF OTHER PROCESSED POULTRY MARKET, USD, KUWAIT, 2017 - 2029

Figure 39:
VALUE SHARE OF OTHER PROCESSED POULTRY POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2022 VS 2029

Figure 40:
VOLUME OF POULTRY MEAT MARKET BY DISTRIBUTION CHANNEL, METRIC TONS, KUWAIT, 2017 - 2029

Figure 41:
VALUE OF POULTRY MEAT MARKET BY DISTRIBUTION CHANNEL, USD, KUWAIT, 2017 - 2029

Figure 42:
VOLUME SHARE OF POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2017 VS 2023 VS 2029

Figure 43:
VALUE SHARE OF POULTRY MEAT MARKET SPLIT BY DISTRIBUTION CHANNEL, %, KUWAIT, 2017 VS 2023 VS 2029

Figure 44:
VOLUME OF POULTRY MEAT MARKET SOLD VIA OFF-TRADE, METRIC TONS, KUWAIT, 2017 - 2029

Figure 45:
VALUE OF POULTRY MEAT MARKET SOLD VIA OFF-TRADE, USD, KUWAIT, 2017 - 2029

Figure 46:
VOLUME OF POULTRY MEAT MARKET SOLD VIA OFF-TRADE CHANNELS, %, KUWAIT, 2017 VS 2023 VS 2029

Figure 47:
VALUE OF POULTRY MEAT MARKET SOLD VIA OFF-TRADE CHANNELS, %, KUWAIT, 2017 VS 2023 VS 2029

Figure 48:
VOLUME OF POULTRY MEAT MARKET SOLD VIA CONVENIENCE STORES, METRIC TONS, KUWAIT, 2017 - 2029

Figure 49:
VALUE OF POULTRY MEAT MARKET SOLD VIA CONVENIENCE STORES, USD, KUWAIT, 2017 - 2029

Figure 50:
VALUE SHARE OF POULTRY MEAT MARKET SOLD VIA CONVENIENCE STORES SPLIT BY FORM, %, KUWAIT, 2022 VS 2029

Figure 51:
VOLUME OF POULTRY MEAT MARKET SOLD VIA ONLINE CHANNEL, METRIC TONS, KUWAIT, 2017 - 2029

Figure 52:
VALUE OF POULTRY MEAT MARKET SOLD VIA ONLINE CHANNEL, USD, KUWAIT, 2017 - 2029

Figure 53:
VALUE SHARE OF POULTRY MEAT MARKET SOLD VIA ONLINE CHANNEL SPLIT BY FORM, %, KUWAIT, 2022 VS 2029

Figure 54:
VOLUME OF POULTRY MEAT MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, METRIC TONS, KUWAIT, 2017 - 2029

Figure 55:
VALUE OF POULTRY MEAT MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, USD, KUWAIT, 2017 - 2029

Figure 56:
VALUE SHARE OF POULTRY MEAT MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS SPLIT BY FORM, %, KUWAIT, 2022 VS 2029

Figure 57:
VOLUME OF POULTRY MEAT MARKET SOLD VIA OTHERS, METRIC TONS, KUWAIT, 2017 - 2029

Figure 58:
VALUE OF POULTRY MEAT MARKET SOLD VIA OTHERS, USD, KUWAIT, 2017 - 2029

Figure 59:
VALUE SHARE OF POULTRY MEAT MARKET SOLD VIA OTHERS SPLIT BY FORM, %, KUWAIT, 2022 VS 2029

Figure 60:
VOLUME OF POULTRY MEAT MARKET SOLD VIA ON-TRADE, METRIC TONS, KUWAIT, 2017 - 2029

Figure 61:
VALUE OF POULTRY MEAT MARKET SOLD VIA ON-TRADE, USD, KUWAIT, 2017 - 2029

Figure 62:
MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, KUWAIT, 2020 - 2023

Figure 63:
MOST ADOPTED STRATEGIES, COUNT, KUWAIT, 2020 - 2023

Figure 64:
VALUE SHARE OF MAJOR PLAYERS, %, KUWAIT, 2022

Kuwait Poultry Meat Industry Segmentation

Canned, Fresh / Chilled, Frozen, Processed are covered as segments by Form. Off-Trade, On-Trade are covered as segments by Distribution Channel.

The on-trade channel holds the major share among distribution channels in the market. It is projected to register a growth rate of 0.82% by value in the forecast period. Kuwait's tourism industry attracts visitors from different parts of the world, leading to increased demand for diverse culinary experiences, some of which include poultry dishes. Tourist arrivals in Kuwait averaged 6.32 million in 2022. The poultry dishes offered include a wide range of products, such as chicken wings, steaks, and ethnic-inspired meat preparations, which help drive the market's growth.
Among off-trade channels, the supermarkets and hypermarkets segment emerged as the largest distribution channel throughout the study period. It registered a market share of 43.06% by value in 2022. This was primarily because supermarkets have separate poultry meat counters to keep red meat products fresh, which further attracts consumers. Moreover, in Kuwait, approximately 45% of the population is in the 20 to 39 age bracket, and these young consumers have a high inclination toward spending in retail malls and purchasing international brands. The top supermarkets in Kuwait are Carrefour, LuLu Hypermarket, The Sultan Center, and Saveco.
Online channels are anticipated to be the fastest-growing distribution channel, registering a CAGR of 7.90% by value during the forecast period, primarily due to the increasing preference for online shopping in the country. Kuwait's internet penetration rate stood at 99% of the total population at the start of 2023. Consumers choose online grocery shopping in terms of convenience, discounts, and time-saving. The growth of e-commerce platforms and online marketplaces has facilitated the availability of poultry meat products.

Form

Canned

Fresh / Chilled

Frozen

Processed

By Processed Types
	Deli Meats
	Marinated/ Tenders
	Meatballs
	Nuggets
	Sausages
	Other Processed Poultry

Distribution Channel

Off-Trade
	Convenience Stores
	Online Channel
	Supermarkets and Hypermarkets
	Others

On-Trade

Need A Different Region Or Segment?

Customize Now

Market Definition

Meat - Meat is defined as the flesh or other edible parts of an animal used for food. The end use of the meat industry consists of only human consumption. Meat is generally purchased from retail outlets for home cooking and consumption. For the market studied, only uncooked meat has been considered. This could be processed in various forms, which have been covered under the “Processed” form. The other purchases of meat happen through the consumption of meat at foodservice outlets (restaurants, hotels, catering, etc.).
Other Meats - The other meat segment includes the meat of camel, horse, rabbit, etc. These are not so commonly consumed meat types but still, have a presence in distinct parts of the world. Regardless of it being part of red meat, we have considered these meat types separately for a better understanding of the market.
Poultry Meat - Poultry meat also called white meat, comes from birds raised commercially or domestically for human consumption. This includes chicken, turkey, ducks, and geese.
Red Meat - Red meat typically has a red color when raw and a dark color when cooked. It includes any meat that comes from mammals, such as beef, lamb, pork, goat, veal, and mutton.

Keyword	Definition
A5	It is a Japanese grading system for beef. The 'A' means the carcass yield is the highest possible and the numeric rating relates to beef marbling, color and brightness of the flesh, its texture and color, luster, and fat quality. A5 is the highest mark wagyu beef can score.
Abbatoir	It is another name for a slaughterhouse and refers to the premise used for or in connection with the slaughter of animals whose meat is intended for human consumption.
Acute Hepatopancreatic Necrosis Disease (AHPND)	It is a disease that affects shrimp and is characterized by high mortalities, in many cases reaching 100% within 30-35 days of stocking grow-out ponds.
African Swine Fever (ASF)	It is a highly contagious viral disease of pigs caused by a double-stranded DNA virus in the Asfarviridae family.
Albacore Tuna	It is one of the smallest species of tuna found in the six distinct stocks known globally in the Atlantic, Pacific, and Indian oceans, as well as the Mediterranean Sea.
Angus beef	It is beef derived from a specific breed of cattle indigenous to Scotland. It requires certification from the American Angus Association to receive the "Certified Angus Beef" quality mark
Bacon	It is salted or smoked meat that comes from the back or sides of a pig
Black Angus	It is beef derived from a black-hided breed of cows that don't have horns.
Bologna	It is an Italian smoked sausage made of meat, typically large and made from pork, beef or veal.
Bovine spongiform encephalopathy (BSE)	It is a progressive neurological disorder of cattle that results from infection by an unusual transmissible agent called a prion.
Bratwurst	It refers to a type of German sausage made from pork, beef or veal.
BRC	British Retail Consortium
Brisket	It is a cut of meat from the breast or lower chest of beef or veal. The beef brisket is one of the nine beef primal cuts.
Broiler	It refers to any chicken (Gallus domesticus) that is bred and raised specifically for meat production.
Bushel	It is a unit of measurement for grains and pulses. 1 bushel = 27.216 kg
Carcass	It refers to the dressed body of a meat animal from which butchers trim the meat
CFIA	Canadian Food Inspection Agency
Chicken Tender	It refers to chicken meat prepared from the pectoralis minor muscles of a chicken bird.
Chuck Steak	It refers to a cut of beef that is part of the chuck primal, which is a large section of meat from the shoulder area of a cow
Corned Beef	It refers to beef brisket cured in brine and boiled, typically served cold.
CWT	Also known as a hundredweight, it is a unit of measurement used to define the quantity of meat. 1 CWT = 50.80 kg
Drumstick	It refers to a chicken leg without the thigh.
EFSA	European Food Safety Authority
ERS	Economic Research Service of the USDA
Ewe	It is an adult female sheep.
FDA	Food and Drug Administration
Fillet Mignon	It is a cut of meat taken from the smaller end of the tenderloin.
Flank Steak	It is a cut of beef steak taken from the flank, which lies forward of the rear quarter of a cow.
Foodservice	It refers to the part of the food industry which includes businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many other formats.
Forage	It refers to animal feed.
Foreshank	It is the upper part of the foreleg of cattle
Franks	Also known as frankfurter or Würstchen, it is a type of highly seasoned smoked sausage popular in Austria and Germany.
FSANZ	Food Standards Australia New Zealand
FSIS	Food Safety and Inspection Service
FSSAI	Food Safety and Standards Authority of India
Gizzard	It refers to an organ found in the digestive tract of birds. It is also called the mechanical stomach of a bird.
Gluten	It is a family of proteins found in grains, including wheat, rye, spelt, and barley
Grain-fed beef	It is beef derived from cattle that have been fed a diet supplemented with soy and corn and other additives. Grainfed cows can also be given antibiotics and growth hormones to fatten them up more quickly.
Grass-fed beef	It is beef derived from cattle that have only been fed grass as feed.
Ham	It refers to the pork meat taken from the leg of a pig.
HoReCa	Hotels, Restaurants and Cafes
Jerky	It is lean trimmed meat that has been cut into strips and dried (dehydrated) to prevent spoilage.
Kobe Beef	It is Wagyu beef specifically from the Kuroge Washu breed of cows in Japan. To be classified as Kobe beef, the cow must have been born, raised, and slaughtered within the Hyōgo prefecture in the city of Kobe in Japan.
Liverwurst	It is type of German sausage made from beef or pork liver.
Loin	It refers to the sides between the lower ribs and pelvis, and the lower part of the back of a cow.
Mortadella	It is a large Italian sausage or luncheon meat made of finely hashed or ground heat-cured pork, which incorporates at least 15% small cubes of pork fat.
Pastrami	It refers to a highly seasoned smoked beef, typically served in thin slices.
Pepperoni	It is an American variety of spicy salami made from cured meat.
Plate	It refers to a forequarter cut from the belly of a cow, just below the rib cut.
Porcine reproductive and respiratory syndrome (PRRS)	It is a disease occurring in swine causing late-term reproductive failure and severe pneumonia in neonatal pigs.
Primal cuts	It refers to the major sections of the carcass.
Quorn	It is a meat substitute product prepared using mycoprotein as an ingredient, in which the fungus culture is dried and mixed with egg albumen or potato protein, which acts as a binder, and then is adjusted in texture and pressed into various forms.
Ready-to-Cook (RTC)	It refers to food products that include all of the ingredients, where some preparation or cooking is required through a process that is given on the package.
Ready-to-Eat (RTE)	It refers to a food product prepared or cooked in advance, with no further cooking or preparation required before being eaten
Retort Packaging	It is a process of aseptic packaging food in which food is filled into a pouch or metal can, sealed, and then heated to extremely high temperatures, rendering the product commercially sterile.
Round Steak	It refers to a beef steak from the the rear leg of the cow.
Rump Steak	It refers to a cut of beef derived from the division between the leg and the chine.
Salami	It is a cured sausage consisting of fermented and air-dried meat.
Saturated fat	It is a type of fat in which the fatty acid chains have all single bonds. It is generally considered unhealthy.
Sausage	It is a meat product made of finely chopped and seasoned meat, which may be fresh, smoked, or pickled and which is then usually stuffed into a casing.
Scallop	It is an edible shellfish that is a mollusk with a ribbed shell in two parts.
Seitan	It is a plant-based meat substitute made out of wheat gluten.
Self-service kios	It refers to a self-order point-of-sale (POS) system through which customers place and pay for their own orders at kiosks, enabling totally contactless and frictionless service.
Sirloin	It is a cut of beef from the bottom and side parts of a cow's back.
Surimi	It is a paste made from deboned fish
Tenderloin	It refers to a cut of beef consisting of the entire tenderloin muscle of a cow
Tiger Shrimp	It refers to a large shrimp variety from the Indian and Pacific oceans
Trans fat	Also called trans-unsaturated fatty acids or trans fatty acids, it is a type of unsaturated fat that naturally occurs in small amounts in meat.
Vannamei shrimp	It refers to tropical prawns and shrimp that are farmed in areas near the equator, generally along the coast in artificial ponds.
Wagyu Bee	It is beef derived from any of four strains of a breed of black or red Japanese cattle that are valued for their highly marbled meat.
Zoosanitary	It refers to the cleanliness of animals or animal product

Need More Details on Market Definition?

Ask a Question

Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.
Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.
Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms.