Japan Mobile Payments Market Size (2024 - 2029)

The Japan Mobile Payments Market is experiencing significant growth, driven by the country's early adoption of technology and the development of key cashless payment technologies like NFC and QR Codes. The pandemic has further accelerated the shift towards contactless payments, with mobile wallets playing a crucial role in enhancing spending behavior. Despite challenges related to data privacy and security, the market is witnessing a transformation as new payment solutions emerge, competing with traditional networks. Regulatory changes and the decline in cash usage due to health concerns are also contributing to the expansion of digital payment methods in Japan.

Market Size of Japan Mobile Payments Industry

Japan Mobile Payments Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 211.13 Billion
Market Size (2029) USD 815.79 Billion
CAGR (2024 - 2029) 31.04 %
Market Concentration Medium

Major Players

Japan Mobile Payments Market Major Players

*Disclaimer: Major Players sorted in no particular order

Japan Mobile Payments Market Analysis

The Japan Mobile Payments Market size is estimated at USD 211.13 billion in 2024, and is expected to reach USD 815.79 billion by 2029, growing at a CAGR of 31.04% during the forecast period (2024-2029).

The population of Japan is known for being early technology adopters. They are eager participants in modern eCommerce, as well as an inventor of two key cashless payments technologies Near field communication (NFC) and QR Codes. The first-ever mobile wallet was also launched in Japan two decades ago.

  • Moreover, The ease of payment with contactless-enabled cards led to an increase in the total spending behavior of users and increased use of the card compared to the non-contactless-enabled card. However, activating mobile wallets had a far deeper impact on overall spending. The pandemic accelerated the transition toward contactless payment with the rapid adoption of mobile payments. Further, the usage of contactless payments was incredibly high in restaurants and quick-service restaurants.
  • The payments business is witnessing unprecedented change. New payment solution companies compete with incumbents for market share and use technology to disrupt traditional networks and business models across retail and wholesale payments. On the other hand, regulations are increasing, and payment platforms and market infrastructures are consolidating, renewing, and re-designing.
  • To be sure, the mobile phone applications that offer payment services continue to face danger from data privacy. To increase the security and dependability of their policies, businesses are always looking for quicker and safer solutions to identify the identities of their customers. Some companies are eager to integrate official papers, such as driver's licenses, etc., to authenticate users and prevent fictitious or fraudulent accounts. These actions are enhancing mobile payments.
  • After COVID-19, it was anticipated that acceptance of digital payment methods would increase and become more significant over time. Governments and regulatory agencies forbid currency usage because it is thought to be a possible virus carrier. For instance, since the government imposed a lockdown, cash usage in Japan decreased by half, and stores that sold necessities avoided cash transactions.

Japan Mobile Payments Industry Segmentation

The mobile payments market refers to using mobile phones for making payments. These payments could be made in real-time or remotely. Several service providers offer Apps for accessing the cloud platforms in association with banks and e-wallet services for facilitating payments.

The Japanese mobile payments market is segmented by point of sale (card payments (includes debit cards, credit cards, and bank financing prepaid cards), digital wallet (includes mobile wallets), cash), online sale (card payments (includes debit cards, credit cards, bank financing prepaid cards), digital wallet (includes mobile wallets)), by end-user industry (retail, entertainment, healthcare, hospitality). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Mode of Payment
Point of Sale
Card Payments (includes Debit Cards, Credit Cards, and Bank Financing Prepaid Cards)
Digital Wallet (includes Mobile Wallets)
Cash
Other Points of Sale
Online Sale
Card Payments (includes Debit Cards, Credit Cards, Bank Financing Prepaid Cards)
Digital Wallet (includes Mobile Wallets)
Other Online Sales (includes Cash on Delivery, Bank Transfer, and Buy Now, Pay Later)
By End-user Industry
Retail
Entertainment
Healthcare
Hospitality
Other End-user Industries
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Japan Mobile Payments Market Size Summary

The Japan mobile payments market is experiencing significant growth, driven by the country's early adoption of technology and the development of cashless payment solutions like NFC and QR codes. The pandemic has further accelerated the shift towards contactless payments, with mobile wallets playing a crucial role in enhancing consumer spending behavior. The market is characterized by intense competition among payment solution providers, who are leveraging technology to disrupt traditional payment networks. Regulatory changes and the consolidation of payment platforms are reshaping the industry, while concerns over data privacy and security continue to prompt companies to seek more reliable customer verification methods. The expanding internet and cellular infrastructure in Japan, including the early adoption of 5G, is facilitating the widespread adoption of mobile payments, particularly in e-commerce and small retail sectors.

The increasing popularity of mobile wallets in Japan is attributed to their convenience for online transactions and bill payments, offering quick and secure payment options. The market is poised for further growth as digital currencies gain traction and mobile wallets evolve to support these alternative assets. The integration of payment gateways is becoming essential for businesses across various sectors, driven by the rise in online transactions. The competitive landscape is marked by the entry of telecom companies and new participants, enhancing the ecosystem for digital payments. Recent collaborations, such as those between Mastercard and NEC, and strategic acquisitions like Resona HD's stake in Resona Kessai Service, highlight ongoing efforts to innovate and expand payment solutions. These developments are expected to create lucrative opportunities in the Japanese mobile payments market over the forecast period.

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Japan Mobile Payments Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Industry Stakeholder Analysis

    3. 1.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.3.1 Bargaining Power of Suppliers

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Threat of New Entrants

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

    4. 1.4 Evolution of the payments landscape in the country

    5. 1.5 Key market trends pertaining to the growth of cashless transaction in Japan

    6. 1.6 Impact of COVID-19 on the payments market in the country

    7. 1.7 Analysis of major case studies and use-cases

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Mode of Payment

      1. 2.1.1 Point of Sale

        1. 2.1.1.1 Card Payments (includes Debit Cards, Credit Cards, and Bank Financing Prepaid Cards)

        2. 2.1.1.2 Digital Wallet (includes Mobile Wallets)

        3. 2.1.1.3 Cash

        4. 2.1.1.4 Other Points of Sale

      2. 2.1.2 Online Sale

        1. 2.1.2.1 Card Payments (includes Debit Cards, Credit Cards, Bank Financing Prepaid Cards)

        2. 2.1.2.2 Digital Wallet (includes Mobile Wallets)

        3. 2.1.2.3 Other Online Sales (includes Cash on Delivery, Bank Transfer, and Buy Now, Pay Later)

    2. 2.2 By End-user Industry

      1. 2.2.1 Retail

      2. 2.2.2 Entertainment

      3. 2.2.3 Healthcare

      4. 2.2.4 Hospitality

      5. 2.2.5 Other End-user Industries

Japan Mobile Payments Market Size FAQs

The Japan Mobile Payments Market size is expected to reach USD 211.13 billion in 2024 and grow at a CAGR of 31.04% to reach USD 815.79 billion by 2029.

In 2024, the Japan Mobile Payments Market size is expected to reach USD 211.13 billion.

Japan Mobile Payments Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)