Market Trends of Italy Furniture Industry
E-commerce Sales in the Furniture Industry is Growing in the Country
Italy is the largest market for E-commerce, and the market witnessed a growth of nearly 33% in 2021. The coronavirus pandemic surprised the global market, Over time, more and more restrictions came into force, and people were locked up in homes. It bosted the E-commerce market. The role of the internet became more and more important, giving the consumer the opportunity to buy at lower prices and have a wider range of options to choose from. Furniture is slowly becoming a leading sector of Italian e-commerce. The value of e-commerce for furniture accounted for nearly USD 3.39 Billion in 2021 and is projected to reach 4.29 Billion USD by 2023 and is expected to grow further in the upcoming years. Some of the leading e-commerce home furniture websites in Italy include Ikea.com, manomano.it, leroymerlin.it, and mondoconv.it.
Rising Exports of Italian Furniture Products
Some of the best opportunities for the Italian furniture industry come from exports, which currently account for nearly 58% of total production. The top two markets for Italian exports are France and Germany. Some of the other prominent export regions of Italian furniture products include the Asia-Pacific region, which is currently witnessing an increased demand for furniture consumption, followed by the United States, Italy, and Canada.
Furniture exports in Italy increased from nearly EUR 8300 million (USD 8794 million) in 2014 to EUR 15600 million (USD 16528 million) in 2021, showing a steady growth rate. The increase in exports of Italian furniture products is expected to continue in the forecast period.
