Italy Cloud Computing Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 10.32 Billion |
| Market Size (2029) | USD 26.34 Billion |
| CAGR (2024 - 2029) | 20.60 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Italy Cloud Computing Market Analysis
The Italy Cloud Computing Market size is estimated at USD 10.32 billion in 2024, and is expected to reach USD 26.34 billion by 2029, growing at a CAGR of 20.60% during the forecast period (2024-2029).
- Italy's digital transformation paves the way for economic growth and job creation and solidifies the nation's standing in Europe's digital landscape. The heightened demand for cloud computing services in Italy, fueled by rapid digital transformation and the adoption of advanced technologies, is driving the growth of the country's cloud computing market. This surge is further bolstered by the expansion of data centers across Italy.
- Moreover, Italy has taken the lead in launching initiatives centered on a European sovereign cloud, thus further bolstering the adoption of cloud computing services in public sector organizations. Notably, the Triennial Plan for IT in Public Administration serves as a roadmap for the digital transformation of public services. In addition, the Cloud Italia Strategy outlines the framework for transitioning the Public Administration to a qualified cloud.
- Moreover, Italy's cloud computing market is growing, partly due to the increasing importance of regional cloud providers. These providers meet specific customer needs that hyperscalers often overlook. With flexible offerings, customized services, and attention to local details, regional cloud providers effectively address the demands of businesses seeking tailored cloud solutions. By moving away from a 'one size fits all' approach, these local providers offer tailor-made services for companies transitioning to the cloud and play a crucial role in establishing Italy as a leading European hub for cloud services and data centers.
- The country is making significant investments to bolster its cloud computing ecosystem and drive innovation in the cloud computing sector, thereby fueling the market’s growth. For instance, in December 2023, the European Commission approved, under EU State aid rules, an Important Project of Common European Interest (IPCEI) aimed at enhancing cloud and edge computing technologies. Named the IPCEI Next Generation Cloud Infrastructure and Services (IPCEI CIS), this initiative is a joint endeavor by seven EU Member States: France, Germany, Hungary, Italy, the Netherlands, Poland, and Spain.
- In the coming years, a heightened focus on digital transformation among enterprises, along with substantial investments from leading cloud computing vendors in Italy, will drive the growth of the cloud computing market. Moreover, the supportive government initiatives to bolster the adoption of advanced technologies in public sector organizations will further support this trend over the forecast period.
Italy Cloud Computing Market Trends
Large Enterprises are Analyzed to Hold Largest Market Share
- Large enterprises in Italy are anticipated to hold a significant market share in the Italian cloud computing market, owing to the greater penetration of advanced technologies coupled with the growing trend of cloud migration in large businesses across sectors in Italy. Moreover, several benefits, such as flexibility and scalability, offered by cloud computing services further amplify the adoption among large enterprises in the country.
- Furthermore, large businesses store vast amounts of data, with this volume growing exponentially each year. Relying on traditional data storage methods can lead to challenges. As data collection increases, so does the demand for storage space, necessitating investments in additional on-site servers. Cloud computing offers a solution by eliminating the need for ever-expanding physical storage facilities. Such benefits further supported the adoption of cloud computing services among large enterprises in Italy.
- In addition, the high level of digital transformation in large enterprises across Italy further augments the demand for cloud computing services for scalability, cost savings, security, and operational efficiency. According to the Digitalisation in Europe – 2024 edition by Eurostat, in 2023, 61.2% of all Italian businesses reached a basic level of digital intensity. The share for large enterprises was 91.1%. Large businesses in Italy had a bigger share for very high (24.1%) and high digital intensity (44.1%).
- In the current business landscape, large enterprises in the country are leveraging the power of cloud computing to gain a competitive advantage. This technology enables these enterprises to adjust their resource allocation dynamically, optimizing operations during peak demand and realizing cost efficiencies during slower times. Furthermore, these large enterprises have the flexibility to select from a diverse range of cloud offerings, such as Infrastructure as a Service (IaaS), Platform as a Service (PaaS), and Software as a Service (SaaS), allowing them to customize their cloud strategies to meet distinct requirements.
BFSI Segment is Expected to Hold a Significant Market Share in the Studied Market
- In Italy, the BFSI sector is set to drive the growth of the cloud computing market during the forecast period. Companies in the BFSI sector are leveraging cloud computing to boost efficiency, bolster security, and foster innovation in an ever-evolving digital landscape. Moreover, by adopting cloud services, these BFSI firms can rapidly transform their operations at a lower cost, all while delivering the personalized and seamless experiences their customers demand.
- Furthermore, banks' increasing focus on AI is accelerating their shift to cloud-based architectures, with spending on cloud services projected to rise in the coming years. As AI solidifies its role as a crucial strategy of banking operations, a full transition to cloud-based infrastructures emerges as the sole pathway for banks to leverage their extensive historical data for business expansion.
- Furthermore, as banks and financial institutions increasingly adopt advanced technologies like artificial intelligence, the adoption of cloud computing services in the BFSI sector is set to surge. For instance, AmCham Italy projects that from 2017 to 2030, AI adoption could boost Italy's economic revenue by approximately 23%. Notably, the telecommunications and high-tech industries, alongside the financial services sector, are poised for significant growth, with projected revenue increases of 56% and 45%, respectively.
- As automation and AI adoption rise, the significance of cloud computing services is set to grow in the Italian BFSI sector in the coming years. Many banking institutions are already leveraging a variety of AI tools. These include predictive analytics for fraud detection, traditional machine learning algorithms, and Large Language Models (LLM) for generative AI. Given the rapid advancements in these technologies, their application in cloud banking is poised to broaden over the forecast period.
Italy Cloud Computing Industry Overview
The Italian cloud computing market appears fragmented, with a broad range of global and local cloud computing companies present. Global market vendors are expanding their footprints in the country to meet the growing demand for cloud computing services in Italian businesses and expanding their market share. In addition, partnership and acquisition activities are further adopted by major vendors to strengthen their market presence and share in the Italian cloud computing market.
Italy Cloud Computing Market Leaders
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Microsoft Corporation
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Google LLC (Alphabet Inc.)
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SEEWEB srl
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Oracle Corporation
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Amazon Web Services (AWS)
*Disclaimer: Major Players sorted in no particular order
Italy Cloud Computing Market News
- In July 2024, Sangfor Technologies, a global cybersecurity, cloud computing, and IT infrastructure provider, inaugurated its new headquarters in Rome. This strategic move caters to the rising demand for solutions from public administrations, partners, and clients across Southern Italy. The office, located at 89-91 Serafico Street, is in a vibrant economic hub and boasts convenient access via public and private transportation.
- In May 2024, Oracle and TIM unveiled a partnership aimed at addressing the surging demand for cloud services in Italy, catering to both the public and private sectors. Under the terms of the agreement, TIM Enterprise, the division of TIM focused on businesses and public services, will incorporate Oracle Cloud Infrastructure (OCI) into its offerings. Furthermore, TIM is set to host Oracle's upcoming second cloud region in Italy, strategically positioned in Turin and situated within TIM Group's state-of-the-art data center.
- In February 2024, Italy's state-owned Leonardo received a request from the Ministry of Defence to assess the advancements of its pioneering military space cloud architecture project, marking a first for Europe. As per the announcement, the MILSCA project will equip Italy's armed forces and government with direct access to high-performance computing, cloud computing, artificial intelligence (AI), and storage capabilities in space.
Italy Cloud Computing Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS
4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Threat of Substitutes
4.2.5 Intensity of Competitive Rivalry
4.3 Assessment of Macro Economic Trends on the Cloud Computing Landscape
4.4 Technology Landscape
4.5 Industry Regulations and Standards
5. MARKET DYNAMICS
5.1 Market Drivers
5.1.1 Rapid Shift Towards Digital Transformation Across Businesses
5.1.2 Advancement of AI and Big Data Analytics
5.2 Market Challenges
5.2.1 Regulatory Compliance and Data Security Risk
5.3 Case Study Analysis
5.4 Pricing Model Analysis
6. MARKET SEGMENTATION
6.1 By Type
6.1.1 Public Cloud
6.1.1.1 IaaS
6.1.1.2 PaaS
6.1.1.3 SaaS
6.1.2 Private Cloud
6.1.3 Hybrid Cloud
6.2 Organization Size
6.2.1 SMEs
6.2.2 Large Enterprises
6.3 End-user Industries
6.3.1 Manufacturing
6.3.2 Education
6.3.3 Retail
6.3.4 Transportation and Logistics
6.3.5 Healthcare
6.3.6 BFSI
6.3.7 Telecom and IT
6.3.8 Government and Public Sector
6.3.9 Others (Utilities, Media & Entertainment etc)
7. COMPETITIVE LANDSCAPE
7.1 Company Profiles*
7.1.1 Microsoft Corporation
7.1.2 Google LLC (Alphabet Inc.)
7.1.3 SEEWEB srl
7.1.4 Oracle Corporation
7.1.5 Amazon Web Services (AWS)
7.1.6 Huawei Technologies Co., Ltd.
7.1.7 IBM Corporation
7.1.8 Retelit SpA
7.1.9 SAP SE
7.1.10 Sangfor Technologies
8. INVESTMENT ANALYSIS
9. FUTURE MARKET OUTLOOK
Italy Cloud Computing Industry Segmentation
Cloud computing offers a vast range of computing services over the Internet. These services include servers, storage, databases, networking, software, analytics, and intelligence. Key advantages of cloud computing are accelerated innovation, flexible resource allocation, and economies of scale. Customers generally pay only for the services they use. This approach cuts operational costs, boosts infrastructure efficiency, and enables scaling to meet changing business demands.
The Italy cloud computing market is segmented by type (public cloud [IaaS, PaaS, and SaaS], private cloud and hybrid cloud), organization size (SMEs and large enterprises), and end-user industries (manufacturing, education, retail, transportation, and logistics, healthcare, BFSI, telecom, and IT, government and public sector, and others [utilities, media and entertainment, etc.]).
The market size and forecasts are provided in terms of value (USD) for all the above segments.
| By Type | |||||
| |||||
| Private Cloud | |||||
| Hybrid Cloud |
| Organization Size | |
| SMEs | |
| Large Enterprises |
| End-user Industries | |
| Manufacturing | |
| Education | |
| Retail | |
| Transportation and Logistics | |
| Healthcare | |
| BFSI | |
| Telecom and IT | |
| Government and Public Sector | |
| Others (Utilities, Media & Entertainment etc) |
Italy Cloud Computing Market Research FAQs
How big is the Italy Cloud Computing Market?
The Italy Cloud Computing Market size is expected to reach USD 10.32 billion in 2024 and grow at a CAGR of 20.60% to reach USD 26.34 billion by 2029.
What is the current Italy Cloud Computing Market size?
In 2024, the Italy Cloud Computing Market size is expected to reach USD 10.32 billion.
Who are the key players in Italy Cloud Computing Market?
Microsoft Corporation, Google LLC (Alphabet Inc.), SEEWEB srl, Oracle Corporation and Amazon Web Services (AWS) are the major companies operating in the Italy Cloud Computing Market.
What years does this Italy Cloud Computing Market cover, and what was the market size in 2023?
In 2023, the Italy Cloud Computing Market size was estimated at USD 8.19 billion. The report covers the Italy Cloud Computing Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Italy Cloud Computing Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Italy Cloud Computing Industry Report
Statistics for the 2024 Italy Cloud Computing market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Italy Cloud Computing analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
Italy Cloud Computing Market Report Snapshots
