Market Size of Intelligent Apps Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 32.00 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Intelligent Apps Market Analysis
The intelligent apps market is expected to register a growth at a CAGR of 32% over the forecast period (2021 - 2026). Advanced technology such as Machine Learning (ML) and Artificial Intelligence (AI) is continuously transforming businesses in every industry. From movie recommendations on Netflix, or suggested products on Amazon, to personalized ads from Google, intelligent apps have become part of everyone's daily life.
- The increasing smartphone penetration across the world has been one of the major factors driving the market growth for intelligent apps globally. According to the 2020 published report by GSMA, there are over 3.5 billion smartphone users worldwide by the end of January 2020. The figure has shown an increase of over 30 million from that in the previous year.
- In the manufacturing sector, the importance of intelligent apps is rapidly increasing which are based on a SaaS analytical cloud application that acquires, stores, and makes the decision for operational data from shop floor systems including, equipment, machines, sensors, test stations, simulation machines combined with data from ERP and HCMs. AI and ML are the key technologies that are highly being used for understanding patterns and correlations to maximize productivity by mitigating quick decisions in case of downtime.
- Amid the ongoing outbreak of COVID-19, most of the countries worldwide have mandated the work from home. Being the software industry, it is hit at a lower level. Companies have been able to deliver the required intelligent applications. Moreover, this pandemic has also created opportunities for the market. The Indian government has introduced the Arogya Setu app to track and spread awareness about the COVID-19 in the country. To date, the app has generated over 9.8 crores downloads within the country.
Intelligent Apps Industry Segmentation
The study of the intelligent apps market has considered varied offerings by vendors in the global market. These companies are offering apps to be deployed on the cloud as well as on-premise. Cloud deployment are popular for commercial and industrial usage, whereas, to consumer purpose, on-premise deployment is mostly used. Companies are also offering customized apps for a wide range of end-user verticals, globally, covered in the report. Qualitative trend analysis for the intelligent apps provider such as Infrastructure, Data Collection & Preparation are captured under type and deployment mode analysis.
By Deployment Mode | |
On-Premise | |
Cloud |
By Type | |
Consumer App | |
Commercial App |
By End-user Vertical | |
BFSI | |
Retail and Ecommerce | |
Healthcare and Life Sciences | |
Media and Entertainment | |
Telecommunications and IT | |
Hospitality | |
Other End-user Vertical |
Geography | |
North America | |
Europe | |
Asia-Pacific | |
Latin America | |
Middle East & Africa |
Intelligent Apps Market Size Summary
The intelligent apps market is experiencing significant growth, driven by the integration of advanced technologies like Machine Learning and Artificial Intelligence across various industries. These applications have become integral to daily life, enhancing user experiences through personalized recommendations and targeted advertisements. The proliferation of smartphones globally has been a key factor in this market expansion, with intelligent apps finding applications in sectors such as manufacturing, where they optimize operational efficiency by analyzing data from various sources. The COVID-19 pandemic has further accelerated the adoption of intelligent apps, as seen with initiatives like India's Arogya Setu app, which leveraged these technologies for public health monitoring and awareness.
In North America, a hub for software development and innovation, major companies like Microsoft, Google, IBM, and Oracle are leading the charge in offering intelligent apps. These apps, such as Microsoft's Cortana, are becoming essential tools for personal and professional productivity. The region's smartphone manufacturers are also enhancing hardware capabilities to support these applications, exemplified by Apple's A13 Bionic chip. The market is characterized by fragmentation due to the presence of numerous established players and new entrants, prompting companies to focus on product innovation. Recent developments include Microsoft's integration of Cortana with its Teams app and GE Healthcare's launch of intelligent applications to improve radiology efficiency, highlighting the ongoing evolution and impact of intelligent apps in various sectors.
Intelligent Apps Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Market Drivers
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1.2.1 Increasing Use of Smartphones Driving the Demand for Greater Business Mobility
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1.2.2 Rising Consumer Expectations for Rich Contextual and Personalized Experience
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1.2.3 Growing Focus on Effective and Real-Time Mobile Advertising
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1.3 Market Restraints
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1.3.1 Fragmentation in the Market
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1.4 Industry Value Chain Analysis
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1.5 Porters FIve Force Analysis
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1.5.1 Threat of New Entrants
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1.5.2 Bargaining Power of Buyers/Consumers
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1.5.3 Bargaining Power of Suppliers
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1.5.4 Threat of Substitute Products
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1.5.5 Intensity of Competitive Rivalry
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1.6 Assessment on the Impact of COVID-19 on the market
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2. MARKET SEGMENTATION
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2.1 By Deployment Mode
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2.1.1 On-Premise
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2.1.2 Cloud
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2.2 By Type
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2.2.1 Consumer App
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2.2.2 Commercial App
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2.3 By End-user Vertical
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2.3.1 BFSI
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2.3.2 Retail and Ecommerce
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2.3.3 Healthcare and Life Sciences
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2.3.4 Media and Entertainment
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2.3.5 Telecommunications and IT
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2.3.6 Hospitality
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2.3.7 Other End-user Vertical
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2.4 Geography
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2.4.1 North America
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2.4.2 Europe
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2.4.3 Asia-Pacific
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2.4.4 Latin America
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2.4.5 Middle East & Africa
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Intelligent Apps Market Size FAQs
What is the current Intelligent Apps Market size?
The Intelligent Apps Market is projected to register a CAGR of 32% during the forecast period (2024-2029)
Who are the key players in Intelligent Apps Market?
IBM Corporation, Oracle Corporation, Google LLC, Apple Inc, and Microsift Corporation are the major companies operating in the Intelligent Apps Market.