Market Trends of Integrated Food Ingredients Industry
This section covers the major market trends shaping the Integrated Food Ingredients Market according to our research experts:
Innovations across product offerings
The preference for certain types of food products has become core to some consumers identities. There is strong correlation between integrated food ingredient market and processed food market, with the former conferring functional benefits and customised value addition as per the end-user applications. Today's consumers are more aware of label claims and ingredient lists and their nutrition profiles.
On the other hand, consumers are taking proactive participation, to enhance health and fitness in everyday life. This trend has been driving the demand for integrated food ingredients. For instance in 2017, the sales value for probiotic products, such as yogurt and baby formula and children nutrient drink, saw maximum share of 27%, thereby validating the claim that people are increasingly consuming speciality as well as integrated ingredient infused food products.
Increasing demand for clean label and functional ingredients
With the evolving global food economy, the demand for food products with extra value is increasing significantly. There is arising preference for food products that are nutritious, cleaner, and natural. As a result, an increasing number of food manufacturers are developing food products that contain natural ingredients, along with minimal processing.
Consumers across the Latin American & European markets are highly concerned about the long-term effects of the food products they consume. This trend toward authenticity of ingredients is mounting pressure on natural key ingredients suppliers in the market. Furthermore, major manufacturers are focusing on consumer needs and preferences, including the demand for natural products.
