India Meat Substitutes Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

The India Meat Substitutes Market is segmented by Type (Tempeh, Textured Vegetable Protein, Tofu) and by Distribution Channel (Off-Trade, On-Trade). Market value in USD and market volume in tonnes are presented. Key data points observed include production and price.

India Meat Substitutes Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

India Meat Substitutes Market Size

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India Meat Substitutes Market Summary
Study Period 2017 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 407.9 Million
Market Size (2030) USD 737.2 Million
CAGR (2025 - 2030) 12.57 %
Market Concentration Low

Major Players

India Meat Substitutes Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of India Meat Substitutes Market with other markets in Food & Beverage Industry

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Food

Food Ingredients and Food Additives

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India Meat Substitutes Market Analysis

The India Meat Substitutes Market size is estimated at 407.9 million USD in 2025, and is expected to reach 737.2 million USD by 2030, growing at a CAGR of 12.57% during the forecast period (2025-2030).

The Indian meat substitutes industry is experiencing transformative growth driven by shifting consumer preferences and increasing health consciousness. The market has witnessed substantial entrepreneurial activity, with eight plant-based meat companies in India launched during 2019-20, followed by five international and domestic players entering the segment in 2020-21. This surge in market participants has led to increased product innovation and variety in plant-based meat India offerings. Recent consumer sentiment data reveals that approximately 63% of Indians are either "very" or "extremely likely" to buy vegan meat daily, indicating strong market potential. The government's "Eat Right India" initiative further supports this transformation by promoting sustainable diets and meat alternatives.


Technological advancements and innovative production methods are reshaping the industry landscape. A notable development is the Tempeh Today concept, which aims to establish 100 Small Fermentation Units (SFUs) across India by 2025, with plans to produce 10,000 tons of tempeh annually. This initiative represents a significant step toward modernizing traditional protein production methods while maintaining cultural relevance. The industry is witnessing increased investment in research and development, focusing on improving texture, taste, and nutritional profiles of meat substitutes to better meet consumer expectations.


The distribution landscape is evolving rapidly, particularly in the digital space, with over 50% of the grocery retail space now being addressable by e-grocery platforms. This digital transformation has democratized access to meat alternatives across urban and semi-urban areas, enabling brands to reach previously untapped markets. Modern retail channels are expanding their meat alternative offerings, providing both domestic and imported items as part of their expanded food departments. The integration of advanced cold chain logistics and storage solutions has improved product availability and shelf life, contributing to meat substitutes market growth.


Health and wellness considerations continue to drive market expansion, with increasing awareness of the nutritional benefits of plant-based proteins. Scientific studies linking soy protein consumption to lower breast cancer risk, which affected 13.6% of India's population in 2021, have strengthened the appeal of plant-based alternatives. The market is witnessing a notable shift as approximately 24% of the population identified as vegan in 2022, representing a significant consumer base for the plant-based meat market. This health-conscious demographic is particularly receptive to innovative plant-based products that offer high protein content while maintaining traditional flavors and textures.

Segment Analysis: By Type

Textured Vegetable Protein Segment in India Meat Substitutes Market

Textured vegetable protein (TVP) dominates the Indian meat substitutes market, commanding approximately 65% market share in 2024. The segment's strong position is attributed to Indian consumers' long-standing familiarity with soybeans and pulses as protein sources, viewing TVP meat alternatives as innovative and healthy options. The segment's growth is further supported by an increasing number of soy-based food producers in India who are expanding their product portfolios. TVP's popularity is particularly notable due to its high protein content, with products containing more than 50% protein, addressing India's significant protein deficiency issue affecting over 70% of the population. The segment's success is also driven by its versatility in food applications, serving as both a direct meat analog and a functional ingredient in various food products.

Tempeh Segment in India Meat Substitutes Market

The tempeh segment is projected to experience the most rapid growth in the Indian meat substitutes market, with an expected growth rate of approximately 14% during the forecast period 2024-2029. This remarkable growth trajectory is driven by tempeh's positioning as a fermented functional food that aligns with the growing consumer interest in healthy living and eating habits. The segment's expansion is supported by innovative production methods and increasing manufacturing capacity across India. The growth is further accelerated by tempeh's superior nutritional profile, containing approximately 20 grams of protein and only 193 calories per 100 grams, making it an attractive option for health-conscious consumers. The segment's development is also boosted by its versatility in Indian cuisine and its ability to serve as a suitable alternative to widely consumed traditional protein sources.

Remaining Segments in India Meat Substitutes Market

The remaining segments in the Indian meat substitutes market include tofu and other alternative protein products, each playing distinct roles in market development. Tofu, known as soy paneer in India, has gained significant traction due to its similarity to traditional paneer, making it easily adaptable to Indian cuisine. The other meat substitutes segment, which includes innovative products like jackfruit-based alternatives and various plant-based proteins, contributes to market diversification by offering consumers a wider range of options. These segments are particularly important in catering to different consumer preferences and dietary requirements, while also providing manufacturers with opportunities for product innovation and market expansion through various distribution channels.

Segment Analysis: By Distribution Channel

On-Trade Segment in India Meat Substitutes Market

The on-trade distribution channel dominates the Indian meat substitutes market, commanding approximately 58% of the total market value in 2024. This segment's prominence is primarily driven by the increasing popularity of vegan and flexitarian diets, which has prompted restaurants, casual dining venues, and fast-food chains to introduce dedicated vegan meat sections in their menus. Textured vegetable protein (TVP) remains the most consumed meat substitute through the on-trade channel, accounting for nearly half of the overall meat substitute sales in this segment. The growth in media coverage and social media advertising has significantly improved awareness, leading to increased product developments and demand. Furthermore, the segment's strength is reinforced by India's large vegetarian population, with approximately 24% of the total population following a vegan diet and over 529 million people maintaining meat-free diets in their daily lives.

Online Channel Segment in India Meat Substitutes Market

The online distribution channel is projected to exhibit the strongest growth trajectory in the Indian meat substitutes market, with an expected CAGR of approximately 19% during 2024-2029. This remarkable growth is fueled by the increasing penetration of e-commerce platforms and the convenience they offer to consumers. User-friendly internet applications, including Swiggy Instamart, Big Basket, and Jio Mart, have expanded their plant-based meat products in India offerings, making these alternatives more accessible to consumers. The channel's growth is further supported by the rising number of domestic manufacturers and foreign suppliers entering the online space to deliver high-value products for which consumers are willing to pay a premium. More than 50% of the grocery retail space in India is now addressable by e-grocery platforms, offering a wide selection of products, brands, and stock-keeping units (SKUs) at competitive prices.

India Meat Substitutes Industry Overview

Top Companies in India Meat Substitutes Market

The meat substitutes market in India is characterized by active product innovation and strategic expansion initiatives from key players. Companies are focusing on developing novel plant-based meat brands in India that closely mimic traditional meat products in taste, texture, and nutritional value, with particular emphasis on local Indian cuisine preferences. Operational agility is demonstrated through partnerships with food service outlets, retail chains, and e-commerce platforms to enhance distribution networks. Strategic moves predominantly involve collaborations between international players and local companies to leverage existing infrastructure and market knowledge. Manufacturing capacity expansion, particularly in the plant-based meat market processing, remains a key focus area as companies aim to meet growing demand while maintaining cost competitiveness.

Market Dominated by Global-Local Strategic Partnerships

The Indian meat substitutes market exhibits a fragmented competitive landscape with a mix of global players, domestic start-ups, and established food conglomerates. International companies like Impossible Foods, Beyond Meat, and Morinaga Milk Industry are establishing their presence through strategic partnerships with local distributors and manufacturers, while domestic players such as Imagine Foods, GoodDot, and Vezlay Foods are leveraging their understanding of local taste preferences and distribution networks. The market structure is evolving from traditional soy-based product manufacturers to innovative plant-based meat companies in India, with established food conglomerates also entering the space through dedicated product lines.


The market is witnessing increasing consolidation through strategic partnerships rather than outright acquisitions, as companies seek to combine technological expertise with local market access. Local players are focusing on developing indigenous technologies and recipes while global players bring advanced processing techniques and international best practices. The competitive dynamics are further shaped by the entry of Indian FMCG giants who are leveraging their extensive distribution networks and brand recognition to capture market share in this growing segment.

Innovation and Distribution Key to Growth

Success in the Indian meat substitute market requires a multi-faceted approach combining product innovation, price competitiveness, and distribution reach. Companies need to focus on developing products that cater to Indian culinary preferences while maintaining international quality standards. Building strong relationships with food service operators, modern retail chains, and e-commerce platforms is crucial for market penetration. Incumbents must invest in research and development to improve taste profiles and texture while optimizing production costs to make products more accessible to price-sensitive consumers.


For new entrants and growing players, the path to success lies in identifying and serving specific market niches while building scalable operations. Companies need to navigate potential regulatory changes regarding labeling requirements and food safety standards for plant-based meat in India. The development of robust supply chains for key ingredients like soy, pea protein, and other meat alternatives is crucial for sustainable growth. Success also depends on effective marketing strategies that educate consumers about the health and environmental benefits of meat substitutes while addressing cultural and dietary preferences specific to different regions of India.

India Meat Substitutes Market Leaders

  1. Ahimsa Food

  2. Beyond Meat Inc.

  3. GoodDot Enterprises Private Limited

  4. Imagine Foods Pvt. Ltd

  5. Impossible Foods Inc.

  6. *Disclaimer: Major Players sorted in no particular order
India Meat Substitutes Market Concentration
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India Meat Substitutes Market News

  • February 2023: Impossible Foods’ introduced a new plant-based chicken products line-up.
  • October 2022: Allana Consumer Products has partnered with Beyond Meat Inc.to distribute Beyond plant based Meat's range of beyond burger, meatballs, sausages, minced meat throughout the India.
  • June 2022: Coffee chain Tata Starbucks has tied up with plant-based food company Imagine Meats to sell vegan food in India.

Free With This Report

We offer a comprehensive and exhaustive set of data pointers. These cover global, regional, and country-level metrics that illustrate the fundamentals of the meat and meat substitutes industry. Clients can access in-depth market analysis through 45+ free charts. This analysis is based on the production of various meat and seafood types, as well as the prices of meat, meat substitutes, and different seafood types. We provide granular-level segmental information, supported by a repository of market data, trends, and expert analysis. Data and analysis on meat types, seafood types, meat substitute types, forms, distribution channels, and more are available. These are provided in the form of comprehensive reports as well as Excel-based data worksheets.

India Meat Substitutes Market
India Meat Substitutes Market
India Meat Substitutes Market
India Meat Substitutes Market

India Meat Substitutes Market Report - Table of Contents

1. EXECUTIVE SUMMARY & KEY FINDINGS

2. INTRODUCTION

  • 2.1 Study Assumptions & Market Definition
  • 2.2 Scope of the Study​
  • 2.3 Research Methodology

3. KEY INDUSTRY TRENDS

  • 3.1 Price Trends
    • 3.1.1 Tempeh
    • 3.1.2 Textured Vegetable Protein
    • 3.1.3 Tofu
  • 3.2 Regulatory Framework
    • 3.2.1 India
  • 3.3 Value Chain & Distribution Channel Analysis

4. MARKET SEGMENTATION (includes market size in Value in USD, Forecasts up to 2030 and analysis of growth prospects)

  • 4.1 Type
    • 4.1.1 Tempeh
    • 4.1.2 Textured Vegetable Protein
    • 4.1.3 Tofu
    • 4.1.4 Other Meat Substitutes
  • 4.2 Distribution Channel
    • 4.2.1 Off-Trade
    • 4.2.1.1 Convenience Stores
    • 4.2.1.2 Online Channel
    • 4.2.1.3 Supermarkets and Hypermarkets
    • 4.2.1.4 Others
    • 4.2.2 On-Trade

5. COMPETITIVE LANDSCAPE

  • 5.1 Key Strategic Moves
  • 5.2 Market Share Analysis
  • 5.3 Company Landscape
  • 5.4 Company Profiles (includes Global level Overview, Market level overview, Core Business Segments, Financials, Headcount, Key Information, Market Rank, Market Share, Products and Services, and analysis of Recent Developments)
    • 5.4.1 Ahimsa Food
    • 5.4.2 Ai' Premium Tofu Mfg Co. LLC
    • 5.4.3 Beyond Meat Inc.
    • 5.4.4 GoodDot Enterprises Private Limited
    • 5.4.5 Imagine Foods Pvt. Ltd
    • 5.4.6 Impossible Foods Inc.
    • 5.4.7 Morinaga Milk Industry Co. Ltd
    • 5.4.8 Vezlay Foods Private Limited

6. KEY STRATEGIC QUESTIONS FOR MEAT SUBSTITUTES INDUSTRY CEOS

7. APPENDIX

  • 7.1 Global Overview
    • 7.1.1 Overview
    • 7.1.2 Porter’s Five Forces Framework
    • 7.1.3 Global Value Chain Analysis
    • 7.1.4 Market Dynamics (DROs)
  • 7.2 Sources & References
  • 7.3 List of Tables & Figures
  • 7.4 Primary Insights
  • 7.5 Data Pack
  • 7.6 Glossary of Terms
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List of Tables & Figures

  1. Figure 1:  
  2. TEMPEH PRICE PER METRIC TON, USD, INDIA, 2017 - 2023
  1. Figure 2:  
  2. TEXTURED VEGETABLE PROTEIN PRICE PER METRIC TON, USD, INDIA, 2017 - 2023
  1. Figure 3:  
  2. TOFU PRICE PER METRIC TON, USD, INDIA, 2017 - 2023
  1. Figure 4:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 5:  
  2. VALUE OF MEAT SUBSTITUTES MARKET, USD, INDIA, 2017 - 2029
  1. Figure 6:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET BY TYPE, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 7:  
  2. VALUE OF MEAT SUBSTITUTES MARKET BY TYPE, USD, INDIA, 2017 - 2029
  1. Figure 8:  
  2. VOLUME SHARE OF MEAT SUBSTITUTES MARKET SPLIT BY TYPE, %, INDIA, 2017 VS 2023 VS 2029
  1. Figure 9:  
  2. VALUE SHARE OF MEAT SUBSTITUTES MARKET SPLIT BY TYPE, %, INDIA, 2017 VS 2023 VS 2029
  1. Figure 10:  
  2. VOLUME OF TEMPEH MARKET, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 11:  
  2. VALUE OF TEMPEH MARKET, USD, INDIA, 2017 - 2029
  1. Figure 12:  
  2. VALUE SHARE OF TEMPEH MEAT SUBSTITUTES MARKET SPLIT BY DISTRIBUTION CHANNEL, %, INDIA, 2022 VS 2029
  1. Figure 13:  
  2. VOLUME OF TEXTURED VEGETABLE PROTEIN MARKET, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 14:  
  2. VALUE OF TEXTURED VEGETABLE PROTEIN MARKET, USD, INDIA, 2017 - 2029
  1. Figure 15:  
  2. VALUE SHARE OF TEXTURED VEGETABLE PROTEIN MEAT SUBSTITUTES MARKET SPLIT BY DISTRIBUTION CHANNEL, %, INDIA, 2022 VS 2029
  1. Figure 16:  
  2. VOLUME OF TOFU MARKET, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 17:  
  2. VALUE OF TOFU MARKET, USD, INDIA, 2017 - 2029
  1. Figure 18:  
  2. VALUE SHARE OF TOFU MEAT SUBSTITUTES MARKET SPLIT BY DISTRIBUTION CHANNEL, %, INDIA, 2022 VS 2029
  1. Figure 19:  
  2. VOLUME OF OTHER MEAT SUBSTITUTES MARKET, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 20:  
  2. VALUE OF OTHER MEAT SUBSTITUTES MARKET, USD, INDIA, 2017 - 2029
  1. Figure 21:  
  2. VALUE SHARE OF OTHER MEAT SUBSTITUTES MEAT SUBSTITUTES MARKET SPLIT BY DISTRIBUTION CHANNEL, %, INDIA, 2022 VS 2029
  1. Figure 22:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET BY DISTRIBUTION CHANNEL, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 23:  
  2. VALUE OF MEAT SUBSTITUTES MARKET BY DISTRIBUTION CHANNEL, USD, INDIA, 2017 - 2029
  1. Figure 24:  
  2. VOLUME SHARE OF MEAT SUBSTITUTES MARKET SPLIT BY DISTRIBUTION CHANNEL, %, INDIA, 2017 VS 2023 VS 2029
  1. Figure 25:  
  2. VALUE SHARE OF MEAT SUBSTITUTES MARKET SPLIT BY DISTRIBUTION CHANNEL, %, INDIA, 2017 VS 2023 VS 2029
  1. Figure 26:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET SOLD VIA OFF-TRADE, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 27:  
  2. VALUE OF MEAT SUBSTITUTES MARKET SOLD VIA OFF-TRADE, USD, INDIA, 2017 - 2029
  1. Figure 28:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET SOLD VIA OFF-TRADE CHANNELS, %, INDIA, 2017 VS 2023 VS 2029
  1. Figure 29:  
  2. VALUE OF MEAT SUBSTITUTES MARKET SOLD VIA OFF-TRADE CHANNELS, %, INDIA, 2017 VS 2023 VS 2029
  1. Figure 30:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET SOLD VIA CONVENIENCE STORES, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 31:  
  2. VALUE OF MEAT SUBSTITUTES MARKET SOLD VIA CONVENIENCE STORES, USD, INDIA, 2017 - 2029
  1. Figure 32:  
  2. VALUE SHARE OF MEAT SUBSTITUTES MARKET SOLD VIA CONVENIENCE STORES SPLIT BY TYPE, %, INDIA, 2022 VS 2029
  1. Figure 33:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET SOLD VIA ONLINE CHANNEL, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 34:  
  2. VALUE OF MEAT SUBSTITUTES MARKET SOLD VIA ONLINE CHANNEL, USD, INDIA, 2017 - 2029
  1. Figure 35:  
  2. VALUE SHARE OF MEAT SUBSTITUTES MARKET SOLD VIA ONLINE CHANNEL SPLIT BY TYPE, %, INDIA, 2022 VS 2029
  1. Figure 36:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 37:  
  2. VALUE OF MEAT SUBSTITUTES MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS, USD, INDIA, 2017 - 2029
  1. Figure 38:  
  2. VALUE SHARE OF MEAT SUBSTITUTES MARKET SOLD VIA SUPERMARKETS AND HYPERMARKETS SPLIT BY TYPE, %, INDIA, 2022 VS 2029
  1. Figure 39:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET SOLD VIA OTHERS, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 40:  
  2. VALUE OF MEAT SUBSTITUTES MARKET SOLD VIA OTHERS, USD, INDIA, 2017 - 2029
  1. Figure 41:  
  2. VALUE SHARE OF MEAT SUBSTITUTES MARKET SOLD VIA OTHERS SPLIT BY TYPE, %, INDIA, 2022 VS 2029
  1. Figure 42:  
  2. VOLUME OF MEAT SUBSTITUTES MARKET SOLD VIA ON-TRADE, METRIC TONS, INDIA, 2017 - 2029
  1. Figure 43:  
  2. VALUE OF MEAT SUBSTITUTES MARKET SOLD VIA ON-TRADE, USD, INDIA, 2017 - 2029
  1. Figure 44:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, INDIA, 2020 - 2023
  1. Figure 45:  
  2. MOST ADOPTED STRATEGIES, COUNT, INDIA, 2020 - 2023
  1. Figure 46:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, INDIA

India Meat Substitutes Industry Segmentation

Tempeh, Textured Vegetable Protein, Tofu are covered as segments by Type. Off-Trade, On-Trade are covered as segments by Distribution Channel.
Type Tempeh
Textured Vegetable Protein
Tofu
Other Meat Substitutes
Distribution Channel Off-Trade Convenience Stores
Online Channel
Supermarkets and Hypermarkets
Others
On-Trade
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Market Definition

  • Meat Substitutes - It is a food product made from vegetarian or vegan ingredients, eaten as a replacement for meat. Meat substitutes typically approximate qualities of specific types of meat, such as mouthfeel, flavor, appearance, or chemical characteristics.​
  • Tempeh - It is a high protein Asian food prepared by fermenting soybeans with a Rhizopus.​
  • Textured Vegetable Protein - Food items made from consumable protein sources like soybean, pea, wheat, hemp, etc., are known as textured vegetable proteins. Each unit will withstand hydration during cooking and other processes used in preparing the food for consumption because it has structural integrity and a distinguishable texture.​
  • Tofu - Tofu is a soft food product prepared by treating soybean milk with coagulants.​
Keyword Definition
A5 It is a Japanese grading system for beef. The 'A' means the carcass yield is the highest possible and the numeric rating relates to beef marbling, color and brightness of the flesh, its texture and color, luster, and fat quality. A5 is the highest mark wagyu beef can score.
Abbatoir It is another name for a slaughterhouse and refers to the premise used for or in connection with the slaughter of animals whose meat is intended for human consumption.
Acute Hepatopancreatic Necrosis Disease (AHPND) It is a disease that affects shrimp and is characterized by high mortalities, in many cases reaching 100% within 30-35 days of stocking grow-out ponds.
African Swine Fever (ASF) It is a highly contagious viral disease of pigs caused by a double-stranded DNA virus in the Asfarviridae family.
Albacore Tuna It is one of the smallest species of tuna found in the six distinct stocks known globally in the Atlantic, Pacific, and Indian oceans, as well as the Mediterranean Sea.
Angus beef It is beef derived from a specific breed of cattle indigenous to Scotland. It requires certification from the American Angus Association to receive the "Certified Angus Beef" quality mark
Bacon It is salted or smoked meat that comes from the back or sides of a pig
Black Angus It is beef derived from a black-hided breed of cows that don't have horns.
Bologna It is an Italian smoked sausage made of meat, typically large and made from pork, beef or veal.
Bovine spongiform encephalopathy (BSE) It is a progressive neurological disorder of cattle that results from infection by an unusual transmissible agent called a prion.
Bratwurst It refers to a type of German sausage made from pork, beef or veal.
BRC British Retail Consortium
Brisket It is a cut of meat from the breast or lower chest of beef or veal. The beef brisket is one of the nine beef primal cuts.
Broiler It refers to any chicken (Gallus domesticus) that is bred and raised specifically for meat production.
Bushel It is a unit of measurement for grains and pulses. 1 bushel = 27.216 kg
Carcass It refers to the dressed body of a meat animal from which butchers trim the meat
CFIA Canadian Food Inspection Agency
Chicken Tender It refers to chicken meat prepared from the pectoralis minor muscles of a chicken bird.
Chuck Steak It refers to a cut of beef that is part of the chuck primal, which is a large section of meat from the shoulder area of a cow
Corned Beef It refers to beef brisket cured in brine and boiled, typically served cold.
CWT Also known as a hundredweight, it is a unit of measurement used to define the quantity of meat. 1 CWT = 50.80 kg
Drumstick It refers to a chicken leg without the thigh.
EFSA European Food Safety Authority
ERS Economic Research Service of the USDA
Ewe It is an adult female sheep.
FDA Food and Drug Administration
Fillet Mignon It is a cut of meat taken from the smaller end of the tenderloin.
Flank Steak It is a cut of beef steak taken from the flank, which lies forward of the rear quarter of a cow.
Foodservice It refers to the part of the food industry which includes businesses, institutions, and companies which prepare meals outside the home. It includes restaurants, school and hospital cafeterias, catering operations, and many other formats.
Forage It refers to animal feed.
Foreshank It is the upper part of the foreleg of cattle
Franks Also known as frankfurter or Würstchen, it is a type of highly seasoned smoked sausage popular in Austria and Germany.
FSANZ Food Standards Australia New Zealand
FSIS Food Safety and Inspection Service
FSSAI Food Safety and Standards Authority of India
Gizzard It refers to an organ found in the digestive tract of birds. It is also called the mechanical stomach of a bird.
Gluten It is a family of proteins found in grains, including wheat, rye, spelt, and barley
Grain-fed beef It is beef derived from cattle that have been fed a diet supplemented with soy and corn and other additives. Grainfed cows can also be given antibiotics and growth hormones to fatten them up more quickly.
Grass-fed beef It is beef derived from cattle that have only been fed grass as feed.
Ham It refers to the pork meat taken from the leg of a pig.
HoReCa Hotels, Restaurants and Cafes
Jerky It is lean trimmed meat that has been cut into strips and dried (dehydrated) to prevent spoilage.
Kobe Beef It is Wagyu beef specifically from the Kuroge Washu breed of cows in Japan. To be classified as Kobe beef, the cow must have been born, raised, and slaughtered within the Hyōgo prefecture in the city of Kobe in Japan.
Liverwurst It is type of German sausage made from beef or pork liver.
Loin It refers to the sides between the lower ribs and pelvis, and the lower part of the back of a cow.
Mortadella It is a large Italian sausage or luncheon meat made of finely hashed or ground heat-cured pork, which incorporates at least 15% small cubes of pork fat.
Pastrami It refers to a highly seasoned smoked beef, typically served in thin slices.
Pepperoni It is an American variety of spicy salami made from cured meat.
Plate It refers to a forequarter cut from the belly of a cow, just below the rib cut.
Porcine reproductive and respiratory syndrome (PRRS) It is a disease occurring in swine causing late-term reproductive failure and severe pneumonia in neonatal pigs.
Primal cuts It refers to the major sections of the carcass.
Quorn It is a meat substitute product prepared using mycoprotein as an ingredient, in which the fungus culture is dried and mixed with egg albumen or potato protein, which acts as a binder, and then is adjusted in texture and pressed into various forms.
Ready-to-Cook (RTC) It refers to food products that include all of the ingredients, where some preparation or cooking is required through a process that is given on the package.
Ready-to-Eat (RTE) It refers to a food product prepared or cooked in advance, with no further cooking or preparation required before being eaten
Retort Packaging It is a process of aseptic packaging food in which food is filled into a pouch or metal can, sealed, and then heated to extremely high temperatures, rendering the product commercially sterile.
Round Steak It refers to a beef steak from the the rear leg of the cow.
Rump Steak It refers to a cut of beef derived from the division between the leg and the chine.
Salami It is a cured sausage consisting of fermented and air-dried meat.
Saturated fat It is a type of fat in which the fatty acid chains have all single bonds. It is generally considered unhealthy.
Sausage It is a meat product made of finely chopped and seasoned meat, which may be fresh, smoked, or pickled and which is then usually stuffed into a casing.
Scallop It is an edible shellfish that is a mollusk with a ribbed shell in two parts.
Seitan It is a plant-based meat substitute made out of wheat gluten.
Self-service kios It refers to a self-order point-of-sale (POS) system through which customers place and pay for their own orders at kiosks, enabling totally contactless and frictionless service.
Sirloin It is a cut of beef from the bottom and side parts of a cow's back.
Surimi It is a paste made from deboned fish
Tenderloin It refers to a cut of beef consisting of the entire tenderloin muscle of a cow
Tiger Shrimp It refers to a large shrimp variety from the Indian and Pacific oceans
Trans fat Also called trans-unsaturated fatty acids or trans fatty acids, it is a type of unsaturated fat that naturally occurs in small amounts in meat.
Vannamei shrimp It refers to tropical prawns and shrimp that are farmed in areas near the equator, generally along the coast in artificial ponds.
Wagyu Bee It is beef derived from any of four strains of a breed of black or red Japanese cattle that are valued for their highly marbled meat.
Zoosanitary It refers to the cleanliness of animals or animal product
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.​
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.​
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.​
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms.
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India Meat Substitutes Market Research FAQs

How big is the India Meat Substitutes Market?

The India Meat Substitutes Market size is expected to reach USD 407.86 million in 2025 and grow at a CAGR of 12.57% to reach USD 737.17 million by 2030.

What is the current India Meat Substitutes Market size?

In 2025, the India Meat Substitutes Market size is expected to reach USD 407.86 million.

Who are the key players in India Meat Substitutes Market?

Ahimsa Food, Beyond Meat Inc., GoodDot Enterprises Private Limited, Imagine Foods Pvt. Ltd and Impossible Foods Inc. are the major companies operating in the India Meat Substitutes Market.

Which segment has the biggest share in the India Meat Substitutes Market?

In the India Meat Substitutes Market, the Textured Vegetable Protein segment accounts for the largest share by type.

Which is the fastest growing segment in the India Meat Substitutes Market?

In 2025, the Tempeh segment accounts for the fastest growing by type in the India Meat Substitutes Market.

What years does this India Meat Substitutes Market cover, and what was the market size in 2025?

In 2025, the India Meat Substitutes Market size was estimated at 407.86 million. The report covers the India Meat Substitutes Market historical market size for years: 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the India Meat Substitutes Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

India Meat Substitutes Market Research

Mordor Intelligence provides a comprehensive analysis of the India meat substitutes market. We leverage our extensive experience in alternative protein research and consulting. Our detailed report examines the evolving landscape of meat alternatives and plant based meat in India. It includes crucial segments such as textured vegetable protein, pea protein, and soy protein products. The analysis also covers emerging technologies like cultivated meat and cellular agriculture. This provides stakeholders with essential insights into this rapidly expanding sector.

The report, available as an easy-to-download PDF, offers valuable intelligence on plant based meat companies in India and their innovative product developments. Stakeholders gain access to detailed assessments of meat replacement trends, clean meat technologies, and fermented protein innovations. Our research encompasses the complete spectrum of meat alternatives, from traditional mock meat products to advanced cultured meat solutions. This provides actionable insights for businesses operating in the Indian meat market. The analysis includes comprehensive data on the market size of meat industry in India and growth projections for various segments, including vegan meat and vegetarian meat alternatives.