India Mattress Market Size
| Study Period | 2020 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 2.13 Billion |
| Market Size (2029) | USD 3.21 Billion |
| CAGR (2024 - 2029) | 8.54 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
India Mattress Market Analysis
The India Mattress Market size is estimated at USD 2.13 billion in 2024, and is expected to reach USD 3.21 billion by 2029, growing at a CAGR of 8.54% during the forecast period (2024-2029).
The growth of the Indian mattress market is being driven by an increase in income levels, a rise in health consciousness, and expansion in the real estate and hospitality sectors. Today, consumers are increasingly interested in the comfort and function of mattresses which has resulted in a noticeable shift from their perspective. To adapt to changing consumer preferences, mattress manufacturing companies have started offering both offline and online sales channels.
There is a growing demand for customized and luxury mattresses, prompting companies to explore new techniques to optimize their resources and technologies. Mattresses are no longer seen as just consumer goods; they are now seen as a reflection of one's quality of life. The increasing demand for construction in residential and commercial spaces in India is creating more business opportunities for mattress manufacturers. Among the different sizes available, king-size mattresses are the most popular, with comfort being the key factor driving their dominance in the market.
To stay competitive and capture market share, players in the industry are introducing smart features through technological innovations in their mattress products. These mattresses are equipped with sensors to gather information on user sleeping patterns and habits. Additionally, they offer adjustable features to support various sleeping positions. The demand for mattresses with these innovative features is on the rise.
India Mattress Market Trends
Rising Residential Space In India is Driving the Market
The increasing global leadership of the Indian population has driven the need for residential space, creating a favorable market opportunity for mattress manufacturers. Although the Indian mattress market is not fully developed, international mattress manufacturers are establishing their supply chains in India and enticing residential segments with advertisements and attractive offers. The emergence of online sales as distribution channels has made it easier for households to select their preferred mattresses, consequently driving up sales.
There has been a notable increase in residential housing sales throughout India as the residential segment expands its bedding space and anticipates a higher demand for mattresses. Sales in the Indian residential market are projected to rise by 10-15% this year, surpassing 500,000 units. This growth is attributed to the strong supply pipeline, as numerous branded developers acquire land parcels for new launches and venture into new markets to take advantage of the booming housing demand. Major Indian metropolitan cities such as Hyderabad, Bangalore, Mumbai, Gurgaon, Pune, Delhi, and others are at the forefront of this trend, with households possessing a high purchasing power index and a willingness to invest in luxurious and technologically advanced mattresses.
Smart Features In Mattresses is Fueling the Market
The market is witnessing a surge in the availability of different types of mattresses due to product innovation. Technological advancements have enabled mattresses to be equipped with smart features such as sensors and AI-enabled tools, which are attracting the younger generation. One notable development is the emergence of adjustable mattresses with adjustable beds and remote control features. These mattresses can be customized according to the user's comfort level.
Smart mattresses, on the other hand, are equipped with sensors that analyze sleep patterns. These sensors collect data on sleep duration, movements, and even the different stages of sleep. This valuable information helps users make adjustments to improve their sleep quality. Leading brands like The Sleep Company offer smart mattresses that can be controlled remotely through smartphone apps. This allows users to change settings, monitor sleep data, and receive personalized sleep recommendations. The smart mattresses integrate cutting-edge sensors, responsive foam technology, and intelligent algorithms. This combination enables the mattress to adapt to individual sleep patterns, providing optimal support and comfort throughout the night. With features like adjustable firmness, temperature control, and personalized sleep insights, smart mattresses are designed to enhance sleep quality.
The increasing sales of bedroom furniture, particularly smart mattresses, are contributing to the market's growth. Each year, these products generate significant revenue due to the changing health and hygiene patterns, especially post pandemic. People are now more aware of their sleeping habits and patterns, leading mattress manufacturers to incorporate smart AI features for sleep monitoring. This adaptation to changing consumer behavior helps the manufacturers maintain their market share and competitiveness.
India Mattress Industry Overview
The Indian mattress market is fragmented, with a large number of branded and non-branded players selling a variety of mattresses through local distribution channels. The report covers major players operating in the Indian mattress market. The Indian mattress market is dominated by the unorganized sector. However, the organized sector is now growing with the rising demand for good quality mattresses among Indian consumers. Some of the existing players in the India Mattress market are Duroflex, Springfit, Sheela Foam, and Springwel.
India Mattress Market Leaders
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Springfit
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Coirfit Mattress
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Springwel
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Duroflex
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Sheela Foam
*Disclaimer: Major Players sorted in no particular order
India Mattress Market News
- In August 2023, Springfit Mattress announced it is planning to open 150–200 Springfit Lounge showrooms in the next year.
- In July 2023, Sheela Foam approved the acquisition of a 94.6% stake in Kurlon Enterprise Limited (KEL). With this acquisition, Sheela Foam will further strengthen its leadership position in the modern mattress market.
- In March 2023, VFI Group partnered with Setra Simmons, a US-based company, to produce luxurious bedding in India.
India Mattress Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS AND INSIGHTS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Rising Residential And Commercial Space Driving The Market
4.2.2 Growing Awareness of Health and Wellness Trends
4.3 Market Restraints
4.3.1 Higher Prices of Luxury and Smart Mattresses
4.3.2 Lack of Stores and Supply chains in Tier 2,3 cities
4.4 Market Opportunities
4.4.1 Technology Innovation Equipping Mattress with Smart Features
4.4.2 Need for Customization and Personalization of Mattresses
4.5 Industry Attractiveness - Porters' Five Forces Analysis
4.5.1 Threat of New Entrants
4.5.2 Bargaining Power of Buyers
4.5.3 Bargaining Power of Suppliers
4.5.4 Threat of Substitutes
4.5.5 Intensity of Competitive Rivalry
4.6 Technological Innovations in India Mattress Market
4.7 Impact of COVID-19 on the Market
5. MARKET SEGMENTATION
5.1 By Type
5.1.1 Innerspring Mattress
5.1.2 Memory Foam Mattress
5.1.3 Latex Mattress
5.1.4 Other Types(Hybrid, Gel, Air Beds, Celliant infused mattress)
5.2 By Application
5.2.1 Residential
5.2.2 Commercial
5.3 By Distribution Channel
5.3.1 Specialty Stores
5.3.2 Multi-Brand Stores
5.3.3 Online
5.3.4 Other Distribution Channels(manufacturer retailers, warehouse clubs, discount retailers, distributors, and omnichannel selling companies)
6. COMPETITIVE LANDSCAPE
6.1 Company Profiles
6.1.1 Duroflex
6.1.2 Springfit
6.1.3 Springwel Mattresses Pvt. Ltd
6.1.4 Sheela Foam
6.1.5 Coirfit Mattress
6.1.6 Duroflex
6.1.7 Coirfoam (India) Pvt. Ltd
6.1.8 Peps India
6.1.9 Wink and Nod
6.1.10 Wakefit*
- *List Not Exhaustive
7. MARKET FUTURE TREND
8. DISCLAIMER AND ABOUT US
India Mattress Industry Segmentation
A mattress is a rectangular cushion made of durable fabric filled with plush material or a system of coiled springs utilized for sleeping on a bed. A supportive mattress enables individuals to achieve a restful night's sleep consistently. A complete background analysis of the Indian Mattress Market, comprising emerging trends by segments and regional markets, key market players, market dynamics, and market overview, is covered in the report.
The Indian Mattress Market is segmented by type, application, and distribution channels. By type, the market is segmented as innerspring mattress, memory foam mattress, latex mattress, and others(Hybrid, Gel, Air Beds, Celliant infused mattress). By application, the market is segmented as residential, and commercial. By distribution channel, the market has the following segments: speciality stores, multi-brand stores, online, and other distribution channels(manufacturer retailers, warehouse clubs, discount retailers, distributors, and omnichannel selling companies). The report offers market size and forecasts for the India Mattress Market in value (USD) for all the above segments.
| By Type | |
| Innerspring Mattress | |
| Memory Foam Mattress | |
| Latex Mattress | |
| Other Types(Hybrid, Gel, Air Beds, Celliant infused mattress) |
| By Application | |
| Residential | |
| Commercial |
| By Distribution Channel | |
| Specialty Stores | |
| Multi-Brand Stores | |
| Online | |
| Other Distribution Channels(manufacturer retailers, warehouse clubs, discount retailers, distributors, and omnichannel selling companies) |
India Mattress Market Research FAQs
How big is the India Mattress Market?
The India Mattress Market size is expected to reach USD 2.13 billion in 2024 and grow at a CAGR of 8.54% to reach USD 3.21 billion by 2029.
What is the current India Mattress Market size?
In 2024, the India Mattress Market size is expected to reach USD 2.13 billion.
Who are the key players in India Mattress Market?
Springfit, Coirfit Mattress, Springwel, Duroflex and Sheela Foam are the major companies operating in the India Mattress Market.
What years does this India Mattress Market cover, and what was the market size in 2023?
In 2023, the India Mattress Market size was estimated at USD 1.95 billion. The report covers the India Mattress Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the India Mattress Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
What are the key factors driving the growth of the Indian Mattress Market?
The key factors driving the growth of the Indian Mattress Market are a) Rising Residential and Commercial Space b) Increase in Bedding Furniture Expenditure c) Growing demand for customized and luxury mattresses
How is the Indian Mattress Market segmented?
The Indian Mattress Market is segmented by a) Type: PU Foam, Rubberized Coir, Spring Mattresses b) Application: Residential and Commercial c) Type of Market: Unorganized and Organized d) Distribution Channel: Specialty /Stores, Furniture Retailers, Owned Franchise Stores and Online
Mattress in India Industry Report
The India mattress market is on a trajectory of significant growth, fueled by heightened awareness of quality sleep's importance, increasing disposable incomes, and the booming real estate and hospitality sectors. This market, rich in diversity, offers a range of products including innerspring, memory foam, and latex mattresses, with queen-size options being particularly favored. Catering to both domestic and commercial needs, there's a noticeable shift towards online distribution channels, enhancing accessibility and convenience for consumers. Innovations such as smart mattresses with sleep-tracking features and the rising demand for eco-friendly and organic options highlight a growing health and environmental consciousness. The competitive landscape is dynamic, with leading mattress brands in India leveraging marketing strategies and product innovation to engage consumers and fuel market expansion. As per Mordor Intelligence™ Industry Reports, the market's share, size, and revenue growth rate are on an upward trend, with forecasts and historical overviews indicating robust future growth. This positions the India mattress market as a key player, offering substantial opportunities for both established and emerging market entrants. For a deeper dive into this burgeoning market, a free report PDF download is available, providing a comprehensive industry analysis and market forecast outlook.
