India Automotive Advanced Driver Assistance Systems Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 2.51 Billion |
| Market Size (2029) | USD 5.96 Billion |
| CAGR (2024 - 2029) | 18.33 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
India Automotive Advanced Driver Assistance Systems Market Analysis
The India Automotive Advanced Driver Assistance Systems Market size is estimated at USD 2.51 billion in 2024, and is expected to reach USD 5.96 billion by 2029, growing at a CAGR of 18.33% during the forecast period (2024-2029).
The ADAS market in India has been witnessing significant growth in recent years, driven by the increasing demand for premium and feature-rich vehicles, as well as the rising disposable incomes and changing consumer preferences.
The market’s growth is also fueled by the increasing popularity of premium and luxury vehicles in India. Major automakers, such as Mercedes-Benz, BMW, and Audi, have been witnessing strong sales in the country, and these vehicles are typically equipped with advanced features like blind spot detection, TPMS, parking assist systems, etc. The increasing focus on vehicle safety and comfort has also contributed to the growth of India's ADAS market.
Moreover, the Indian government's push toward electrification and the adoption of electric vehicles (EVs) has opened up new opportunities for ADAS manufacturers. EVs require specialized components that are designed to be energy-efficient and compatible with the vehicle's electric architecture.
Indian automakers like Maruti Suzuki, Hyundai, Mahindra and Mahindra, and Tata Motors have also been introducing more premium features in their vehicles to cater to evolving consumer preferences.
- For instance, in April 2024, HL Klemove inaugurates its ADAS radar manufacturing unit at its Chennai plant in India.
Overall, the Indian ADAS market is expected to continue growing at a significant rate during the forecast period.
India Automotive Advanced Driver Assistance Systems Market Trends
Passenger Cars Expected to Remain as the Largest Segment
The passenger car segment is emerging as the largest market for advanced driver assistance systems (ADAS) in India, driven by increasing consumer demand for enhanced safety features and technological advancements.
Government regulations mandating the inclusion of certain safety features in new vehicles are accelerating the adoption of ADAS technologies. As consumers become more aware of the benefits of ADAS, such as enhanced safety, reduced accident rates, and improved driving experience, the demand for these systems is expected to rise.
Moreover, the continuous efforts of automotive manufacturers to innovate and integrate advanced safety features into their passenger car models are expected to further propel the growth of the ADAS market in this segment, making it a key driver of overall market expansion.
- In June 2024, BMW unveiled the fourth-generation X3 globally, featuring significant upgrades, including a new plug-in hybrid powertrain and enhanced ADAS features. The new X3, expected to arrive in India by late 2024 or early 2025, includes advanced safety systems such as front collision warning, lane change warning, lane departure warning, and park assist with reversing assist. This development underscores the increasing integration of ADAS in premium vehicles, setting a benchmark for safety and performance in the Indian market.
- Similarly, in October 2023, Tata Motors launched its updated Harrier and Safari SUVs, which are the first Tata passenger vehicles to come equipped with ADAS features. These features include forward and rear collision warning, autonomous emergency braking, traffic sign recognition, high beam assist, blind spot and rear cross-traffic monitoring, door open alert, and lane departure warning. This development marks a significant step for Tata Motors in enhancing the safety of its vehicle lineup, aligning with global safety standards.
Owing to these developments in the Indian ADAS market, passenger cars are expected to continue holding the largest market share in India.
Parking Assist Systems to Witness Significant Demand
The parking assist system is the largest segment in India's ADAS market. The growth of the segment is driven by a significant increase in consumer demand for enhanced vehicle safety and convenience features.
This system, which aids drivers in parking their vehicles safely and accurately, has gained immense popularity due to the rising number of vehicles and the resulting congestion in urban areas. The growing adoption of compact and mid-sized cars, which are often equipped with parking assist systems as a standard or optional feature, further fuels this demand.
In addition, the convenience of automated parking in tight spaces, which reduces the risk of collisions and damage, has made parking assist systems a highly sought-after feature among Indian consumers.
Moreover, the Indian automotive market is also witnessing a surge in technological advancements and innovations, contributing to the prominence of parking assist systems. Major automakers are integrating advanced sensors, cameras, and artificial intelligence into their vehicles to enhance the functionality and accuracy of parking assist systems.
- In May 2024, Audi India launched the Audi Q3 and Audi Q3 Sportback Bold Edition. The Bold Editions feature multiple advanced features like LED Headlamps with LED rear combination lamps, power-adjustable front seats with four-way lumbar support, parking aid with rearview camera, six airbags, and much more.
Overall, the growing concern for safety and increased demand for advanced features in automobiles are expected to keep driving the market for parking assist systems during the forecast period.
India Automotive Advanced Driver Assistance Systems Industry Overview
The Indian automotive advanced driver assistance systems market is moderately consolidated. Some of the key players in the market studied include Robert Bosch, Continental AG, ZF Friedrichshafen, Hyundai Mobis, and Autoliv. These players are partnering and planning to invest in the latest ADAS features.
For instance, in May 2023, Tata Technologies announced a partnership with TiHAN IIT Hyderabad to collaborate in the areas of software-defined vehicles (SDV) and advanced driver assistance systems (ADAS) that incorporate the latest technologies.
India Automotive Advanced Driver Assistance Systems Market Leaders
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ZF Friedrichshafen AG
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Robert Bosch GmbH
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Continental AG
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Hyundai Mobis
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Hella KGaA Hueck & Co
*Disclaimer: Major Players sorted in no particular order
India Automotive Advanced Driver Assistance Systems Market News
- June 2024: Tata Motors announced the launch timelines for four of its upcoming electric vehicles, namely the Curvv EV, Harrier EV, Sierra EV, and Avinya EV. These vehicles are expected to be launched in the Indian market by 2026. The Curvv EV will include some advanced ADAS features such as lane keep assist and adaptive cruise control, a 360-degree camera, front and rear parking sensors, and electronic stability control (ESC).
- January 2024: Mobileye strengthened its existing relationship with Mahindra & Mahindra Ltd by collaborating to introduce next-generation advanced driving technology based on Mobileye's next-generation EyeQ6 systems-on-chip and sensing and mapping software.
- January 2023: Kia Motors introduced UVO, an advanced, dynamic, and innovative connected car solution that seamlessly integrates smartphone, car, and its infotainment system into a single unit to provide a secure, convenient, and joyful experience.
India Automotive Advanced Driver Assistance Systems Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.1.1 Increasing Concerns About Road Safety and Government Initiatives to Enhance Demand in the Market
4.1.2 Growing Adoption of New Technologies is a Major Catalyst
4.2 Market Restraints
4.2.1 High Cost and Limited Penetration Rate is a Challenge
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION (Market Size in USD)
5.1 By Type
5.1.1 Parking Assist System
5.1.1.1 Night Vision System
5.1.1.2 Blind Spot Detection
5.1.1.3 Advanced Automatic Emergency Braking System
5.1.1.4 Collision Warning
5.1.1.5 Driver Drowsiness Alert
5.1.1.6 Traffic Sign Recognition
5.1.1.7 Lane Departure Warning
5.1.1.8 Adaptive Cruise Control
5.1.2 By Technology
5.1.2.1 Radar
5.1.2.2 LiDAR
5.1.2.3 Camera
5.1.3 By Vehicle Type
5.1.3.1 Passenger Cars
5.1.3.2 Commercial Vehicles
6. COMPETITIVE LANDSCAPE
6.1 Vendor Market Share
6.2 Company Profiles
6.2.1 Delphi Automotive
6.2.2 DENSO Corporation
6.2.3 Infineon Technologies
6.2.4 Magna International
6.2.5 WABCO Vehicle Control Services
6.2.6 Continental AG
6.2.7 ZF Friedrichshafen AG
6.2.8 Mando Corp.
6.2.9 Hella KGAA Hueck & Co.
6.2.10 Robert Bosch GmbH
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
7.1 Growing Emphasis on Multi-functional ADAS Components
8. AN INSIGHT INTO THE SUPPLIER INFORMATION
India Automotive Advanced Driver Assistance Systems Industry Segmentation
Vehicle manufacturers develop and deploy advanced driver assistance systems (ADAS) to improve road safety. These systems have the potential to avoid crashes, reduce crash severity, and offer protection.
The Indian automotive advanced driver assistance systems market is segmented by type, technology, and vehicle. By type, the market is segmented into parking assist systems, adaptive front-lighting, night vision systems, blind spot detection, advanced automatic emergency braking systems, collision warning, driver drowsiness alert, traffic sign recognition, lane departure, and adaptive cruise control. By technology, the market is segmented into RADAR, LiDAR, and camera. By vehicle type, the market is segmented into passenger cars and commercial vehicles. The report offers market size and forecasts for all the mentioned segmentation in terms of value (USD).
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India Automotive Advanced Driver Assistance Systems Market Research FAQs
How big is the India Automotive Advanced Driver Assistance Systems Market?
The India Automotive Advanced Driver Assistance Systems Market size is expected to reach USD 2.51 billion in 2024 and grow at a CAGR of 18.33% to reach USD 5.96 billion by 2029.
What is the current India Automotive Advanced Driver Assistance Systems Market size?
In 2024, the India Automotive Advanced Driver Assistance Systems Market size is expected to reach USD 2.51 billion.
Who are the key players in India Automotive Advanced Driver Assistance Systems Market?
ZF Friedrichshafen AG, Robert Bosch GmbH, Continental AG, Hyundai Mobis and Hella KGaA Hueck & Co are the major companies operating in the India Automotive Advanced Driver Assistance Systems Market.
What years does this India Automotive Advanced Driver Assistance Systems Market cover, and what was the market size in 2023?
In 2023, the India Automotive Advanced Driver Assistance Systems Market size was estimated at USD 2.05 billion. The report covers the India Automotive Advanced Driver Assistance Systems Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the India Automotive Advanced Driver Assistance Systems Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
India Automotive Advanced Driver Assistance Systems Industry Report
Statistics for the 2024 India Automotive Advanced Driver Assistance Systems market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. India Automotive Advanced Driver Assistance Systems analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
