How big is the Home Fragrances Market?

The Home Fragrances Market size is expected to reach USD 13.57 billion in 2024 and grow at a CAGR of 4.66% to reach USD 17.04 billion by 2029. Read More

What is the current Home Fragrances Market size?

In 2024, the Home Fragrances Market size is expected to reach USD 13.57 billion. Read More

Who are the key players in Home Fragrances Market?

Reckitt Benckiser Group plc, The Procter & Gamble Company, Newell Brands, Henkel AG & Co. KGAA and dōTERRA International LLC are the major companies operating in the Home Fragrances Market. Read More

Which is the fastest growing region in Home Fragrances Market?

South America is estimated to grow at the highest CAGR over the forecast period (2024-2029). Read More

Which region has the biggest share in Home Fragrances Market?

In 2024, the North America accounts for the largest market share in Home Fragrances Market. Read More

What years does this Home Fragrances Market cover, and what was the market size in 2023?

In 2023, the Home Fragrances Market size was estimated at USD 12.94 billion. The report covers the Home Fragrances Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Home Fragrances Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029. Read More

What are the emerging trends in Home Fragrance Technology?

The emerging trends in Home Fragrance Technology are a) Smart home integration b) Personalized scent delivery Read More

Home Fragrances Market Share

Statistics for the 2023 & 2024 Home Fragrances market share, created by Mordor Intelligence™ Industry Reports. Home Fragrances share report includes a market forecast to 2029 and historical overview. Get a sample of this industry share analysis as a free report PDF download.

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Market Share of Home Fragrances Industry

The home fragrances market is competitive, with the presence of many local and international players. Some leading market players are Reckitt Benckiser Group PLC, The Procter & Gamble Company, dōTERRAInternational LLC, Newell Brands Inc., and Henkel AG & Co. These players focus on geographical expansions, new product launches and mergers and acquisitions, which are key strategies for operating in the global home fragrances market and gaining a competitive edge. For instance, in September 2022, Brooklinen launched a new fragrance collection that includes candles, diffusers, and room sprays.