Market Trends of Home Blood Pressure Monitoring Devices Industry
This section covers the major market trends shaping the Home Blood Pressure Monitoring Devices Market according to our research experts:
Wrist Monitors Segment is Dominating the Home Blood Pressure Monitoring Devices Market
The wrist monitor segment is expected to hold a major share of the market due to the rising preference of patients for convenient observing of blood pressure, thus providing growth opportunities for the target market. The wrist monitors are simple and less bulky. Though they are less familiar than the upper arm monitors, they have become more popular due to their portability. They have all the same components and features as the upper-arm monitors, except they are smaller. Wrist cuffs are also ideal for people with arm or hand mobility limitations or those with larger upper arms; the wrist monitor can be a more comfortable and easier-to-use alternative.
The increasing incidence of blood pressure-related diseases such as heart stroke is expected to drive the demand for wrist monitors, thereby contributing to the growth of the studied segment. For instance, the NCBI article published in March 2021 mentioned that the overall incidence of heart stroke in Asian countries varied between 116 and 483 per 100,000 persons. Moreover, the growing usage of home blood pressure monitors, the advancements in the devices, and the active promotions regarding the devices are boosting the segment's growth.
Also, product launches by the key market players are expected to boost the market's growth. For instance, in May 2021, Biobeat, a wearable remote patient monitoring solutions provider for healthcare, launched its new wearable and continuous ambulatory blood pressure monitoring (ABPM) chest-monitoring device. Such product launches are projected to significantly fuel the growth of the studied segment over the forecast period.
North America is Expected to Hold Significant Share in the Market Over the Forecast Period
North America is expected to hold a significant market share in the overall market throughout the forecast period. The regional growth is due to factors such as the presence of key players, the high number of people with hypertension, and the established healthcare infrastructure.
According to CDC data on hypertension updated in July 2022, around 116 million people had high blood pressure in the United States in 2021. The same report also mentioned that in 2021, around 37 million adults in the United States will have uncontrolled hypertension. Also, as per the WHO report in August 2021, the prevalence of hypertension among the Canadian female population was 20% and the male population was 24% in 2021. Furthermore, beneficial government initiatives and an increase in the number of research partnerships are some of the drivers expected to increase market growth. For example, the CDC's Million Hearts initiative, launched in February 2022, aims to prevent 1 million heart attacks and strokes within five years, by 2027.Such initiatives are expected to drive the demand for home blood pressure monitoring devices, thereby contributing to the growth of the market in this region.
Also, innovative product launches in the region are expected to aid the market's growth. For instance, in January 2022, Aktiia, a continuous blood pressure monitoring solutions provider, launched its 24/7 Blood Pressure Monitor in the United States, thereby delivering the next generation of clinical wearables specifically designed to meet the needs of both patients and physicians.