Market Size of Hair Colorants Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| CAGR | 5.48 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | Europe |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Hair Colorants Market Analysis
The hair colorants market size is estimated at USD 14,081.75 million in 2023 and is expected to reach USD 18,386.84 million by 2028, registering a CAGR of 5.48% during the forecast period (2023-2028).
- The increasing global aging population and the growing consciousness among older adults about their physical appearance drive market growth. Due to rising concerns among individuals about the negative health impact of toxic chemicals in hair colorants, companies are developing better solutions to tackle the issue, like using natural ingredients and refraining from using ammonia. Therefore, the increasing prevalence of skin allergies among consumers is anticipated to boost the demand for organic hair colorants in the coming years.
- In recent years, bleachers have gained immense popularity as hair bleaches lighten the color of the hair by alteration of the coloring components in the hair. Moreover, brands are launching hair bleachers in innovative formats to drive their overall sales. For instance, in 2022, the professional hair brand Alfaparf Milano launched a new line of bleaching powders featuring BB bleach formula to help restore hair resilience and protect hair against external aggressors.
Hair Colorants Industry Segmentation
Hair colorants are highlighting products capable of coloring the hair in various shades and tints, ranging from very light blonde to black, passing through a range of tones, like golden ash, reddish, mahogany, and violets.
The hair colorants market is segmented by type, distribution channel, and geography. The hair colorants market is segmented by product type into bleachers, highlighters, permanent colorants, semi-permanent colorants, and temporary hair colorants. By distribution channel, the market is segmented into supermarkets/hypermarkets, convenience/grocery stores, health, and beauty specialist stores, online retail stores, and other distribution channels. By geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and the Middle East and Africa.
For each segment, the market sizing and forecasts have been done on the basis of value in USD.
| Product Type | |
| Bleachers | |
| Highlighters | |
| Permanent Colorants | |
| Semi-Permanent Colorants | |
| Temporary Hair Colorants |
| Distribution Channel | |
| Supermarkets/Hypermarkets | |
| Convenience/Grocery Stores | |
| Health and Beauty Specialist Retailers | |
| Online Retail Stores | |
| Other Distribution Channels |
| Geography | |||||||||
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Hair Colorants Market Size Summary
The hair color market is experiencing significant growth, driven by an increasing global aging population and heightened awareness among older adults regarding their appearance. This trend is prompting companies to innovate by incorporating natural ingredients and eliminating harmful chemicals like ammonia in their products. The rising prevalence of skin allergies is further boosting the demand for organic hair colorants. Additionally, the popularity of hair bleachers is on the rise, with brands introducing innovative formats to enhance sales. The growing consumer focus on personal wellness and grooming is also contributing to the market's expansion, as more individuals are investing in salon services and seeking professional hair care solutions that prioritize safety and long-lasting results.
In the Asia-Pacific region, particularly in emerging markets such as China and India, urbanization and changing lifestyles are driving increased demand for hair colorants. The influence of celebrities on millennials to adhere to fashion trends is further propelling market growth. Leading industry players are engaging in aggressive marketing and research and development to introduce innovative products that cater to diverse consumer needs. The market is characterized by intense competition among top players like Henkel AG & Co. KGaA, Revlon Inc., L'Oreal SA, Mandom Corp., and Wella Operations Us LLC, who are focusing on product innovation and sustainable offerings to capture market share. Recent developments include L'Oréal's introduction of a permanent hair color for men and strategic acquisitions aimed at expanding product lines and enhancing brand sustainability.
Hair Colorants Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Drivers
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1.2 Market Restraints
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1.3 Industry Attractiveness - Porter's Five Forces Analysis
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1.3.1 Bargaining Power of Suppliers
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1.3.2 Bargaining Power of Buyers
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1.3.3 Threat of New Entrants
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1.3.4 Threat of Substitute Products
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1.3.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 Product Type
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2.1.1 Bleachers
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2.1.2 Highlighters
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2.1.3 Permanent Colorants
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2.1.4 Semi-Permanent Colorants
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2.1.5 Temporary Hair Colorants
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2.2 Distribution Channel
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2.2.1 Supermarkets/Hypermarkets
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2.2.2 Convenience/Grocery Stores
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2.2.3 Health and Beauty Specialist Retailers
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2.2.4 Online Retail Stores
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2.2.5 Other Distribution Channels
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2.3 Geography
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2.3.1 North America
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2.3.1.1 United States
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2.3.1.2 Canada
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2.3.1.3 Mexico
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2.3.1.4 Rest of North America
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2.3.2 Europe
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2.3.2.1 United Kingdom
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2.3.2.2 France
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2.3.2.3 Germany
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2.3.2.4 Spain
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2.3.2.5 Italy
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2.3.2.6 Russia
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2.3.2.7 Rest of Europe
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2.3.3 Asia-Pacific
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2.3.3.1 China
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2.3.3.2 Japan
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2.3.3.3 India
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2.3.3.4 Australia
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2.3.3.5 Rest of Asia-Pacific
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2.3.4 South America
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2.3.4.1 Brazil
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2.3.4.2 Argentina
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2.3.4.3 Rest of South America
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2.3.5 Middle East and Africa
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2.3.5.1 South Africa
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2.3.5.2 Saudi Arabia
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2.3.5.3 Rest of Middle East and Africa
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Hair Colorants Market Size FAQs
What is the current Hair Colorants Market size?
The Hair Colorants Market is projected to register a CAGR of 5.48% during the forecast period (2024-2029)
Who are the key players in Hair Colorants Market?
Henkel AG & Co. KGaA, L'Oréal S.A, Mandom corp., Wella Operations Us LLC and Revlon Inc. are the major companies operating in the Hair Colorants Market.
