Market Trends of Online Adventure Games Industry
Increasing Internet Penetration Rate and Technologically Advanced Electronic Devices
- 5G is certainly the most enduring technology of this decade. The future appears to connect online games and cell phones with their faster and more stable signal strength. This cutting-edge technology will likely be available on mobile devices, giving gamers a lag-free experience. For example, At SXSW, Verizon and Doug Liman's 30 Ninjas revealed that they are collaborating on an augmented reality adventure thriller that will fully utilize the capabilities of the 5G Ultra-Wideband for an incredibly immersive experience. Novelab, a France-based immersive studio, will also be involved.
- Further, the increasing application of immersive technologies, such as VR, AR, and mixed reality, will be a cornerstone for the console. Users can improve their experience by 20 times more enjoyable and convenient than traditional alternatives. According to ZarkCentralreport, 49 % of the US people use dedicated gaming consoles to play games. But the consoles ranked third in their report regarding the number of gamers using dedicated consoles. In addition, in February 2022, Sony announced its new VR headset for the smash-hit game console, PlayStation 5. The headset contains a 110-degree field of view with a 4K HDR resolution of 2000x2040 per eye using an OLED screen with a 90/120 Hz frame rate and vibrating feedback with eye-tracking Controllers to give haptic feedback for immersive games are also part of the headset.
- Companies like Intel and AMD are developing new technologies and products to provide higher processing and better gaming performance. For instance, in January 2022, Intel and AMD launched their latest mobile CPUs at CES 2022. The new CPUs include Intel's 12th Gen Alder Lake H-Series and AMD's Ryzen 6000 Mobile Series processors.
- Multiple telecom operators are acquiring spectrums to increase their 5G connection coverage in reducing the latency lag, thus, providing a smooth gaming experience. For instance, Verizon has recently outlined its plans to expand 5G coverage using the spectrum obtained in the recent C-band auction. In addition, T-Mobile also announced that it will launch a 5G-based By 2024, the home network will be available. In the United States, this aims at expanding coverage to previously overlooked rural areas.. Also, in February 2022, Focus Entertainment acquired Metal Slug Tactics and Rogue Lords developer LeikirStudio. This acquisition validates the multi-production strategy and makes the Leikirstudio the 5th developing studio integrated into the Focus Entertainment company.
- Players from all over the world are in for a challenging online gaming experience. Additionally, gamers worldwide can compete with one another by utilizing the metaverse if they are all a part of the same virtual environment. By implementing this technology, the gaming sector hopes to realize its potential fully. Gamers will be able to design their own virtual spaces that replicate the actual world thanks to the metaverse reality.
- Further, In January 2022, Microsoft Corp announced plans to acquire Activision Blizzard Inc., a game development and interactive entertainment content publishing company. This acquisition will enable Microsoft's game business to expand across mobile, PC, console, and cloud platforms and supply metaverse building blocks. Microsoft will pay USD 95.00 per share for Activision Blizzard in an all-cash deal for USD 68.7 billion, including Activision Blizzard's cash. Warcraft, Overwatch, Diablo, Call of Duty, and Candy Crush are among the legendary franchises from Activision, Blizzard, and King Studios that will be acquired and global eSports operations through Major League Gaming.
- High-tech technology for the game is in trend and driving the Global Online Adventure Game Market by giving more real-time experiences to the users. For example, with its hyper-accurate hardware simulation of the Game Boy Advance, SkyEmu, a new GBA emulator, claims to be able to run games that other programs cannot. SkyEmu has released version 1.0 and is accessible on GitHub. It claims a "very accurate" emulation of Game Boy Advance hardware and great features like save states with screenshot previews and rewind capability.
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Asia Pacific is Expected to Hold the Significant Market Share
- The Region consists of rising economies such as India and China. The technological advancement in Japan and South Korea is also fuelling the market expansion in the Region. The rising usage of smartphones, cheaper internet, and the current trend of virtual games are driving the Online Adventure Games Market in the Region. China has a rich history, and at present, gaming companies are developing adventure game apps to tap the market in the country based on history. In November 2022, Chinese studio Papergames announced Infinity Nikki, an open-world dress-up adventure game for PlayStation 5, PlayStation 4, PC, iOS, and Android.
- Further, the Three Kingdoms period in Chinese history lasted from 220 to 280 AD. Seasoned gamers are probably most familiar with it because of the Dynasty Warriors series from Koei Tecmo. Most of the time span is covered by River City Saga, which covers the events from the Yellow Turban Rebellion through the Battle of the Red Cliffs in six volumes. 24 characters may be unlocked and played. In addition to a Bonus Mode named "China Heroes" that enables a 4-player local and online co-op, the game has a Story Mode with a 2-player local and online co-op. Both game modes employ somewhat unique gameplay, with Bonus being purely an arcade-style adventure and Story incorporating action RPG features like leveling up through XP.
- Smartphone sales are skyrocketing in India and China, which can drive the Region's Global Online Adventure Games Market. The rising technology adoption in the Region, such as VR and AI in gaming, is also helping the market growth. For example, the experience that players get when playing video games has undoubtedly been enhanced with the introduction of artificial technologies. This is since there is a greater level of interaction and competition between human gamers and NPCs. This AI-driven non-human persona provides more equitable competition and invites vitality and innovation. However, competition between people can never reduce interest in online gaming.
- Cloud gaming is an emerging technology across the gaming industry, which permits the user to stream high-end games across hand-held devices, such as tablets, laptops, and mobiles, with fast network connectivity, thereby eliminating the necessity for a regular hardware upgrade or a gaming console or laptop or PC. Such factors are expected to impact the market's growth favorably. In January 2022, Celcom announced introducing its first cloud gaming service. Celcom has partnered with Radian Arc and Blacknut to offer Celcom users access to over 400 premium cloud game titles for only RM40 per month, a first in Malaysia. Collaborations by the companies will boost the new technical developments in the gaming sector, which will drive the studied market in the Region.
- The network providers in various regions, with the help of their own 5G networks, are also emerging in developing their games product line, which includes Online Adventure Games also. For example, the third-largest telecom provider in India has partnered with Nazara to launch its gaming service, Vi Games, to monetize its mobile subscriber base. Vi consumers will have access to various gaming materials, including well-known game titles from numerous brands in India, on its gaming platform thanks to this deeply integrated connection.
- Moreover, Japan is one of the prominent players in the gaming market in the world after China and the United States. With the rapid maturation of technological adaption and the existence of many leading gaming companies, such as Nintendo, Sony, Konami, and others, for decades in the country, the country's adventure gaming market is evolving and is anticipated to increase significantly during the forecast period. In addition, the Japanese publisher Sega has recently entered into a collobration with Microsoft in order to develop its Super Games Platform using Windows Azure cloud services. This platform allows major game development to take place in the next generation of environment for developing games.
- Furthermore, several global players have entered the market through investment opportunities such as partnerships and acquisitions. For instance, in February 2022, Sony Interactive Entertainment acquired Destiny developer Bungie. This acquisitions PlayStation Studios to collaborate and gain access to Bungie tools to develop new entertainment content for PlayStations.
- Moreover, South Korean online video games to run on a blockchain, Kingdom Under Fire, an internationally popular South Korean online video game, will be operated on blockchain in 2022. Also, Bloom Technology, the game's creator, had successfully run the game on an internally created .blockchain called Locus Chain without depending on game servers.
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