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Juices Market Size

The juices market is experiencing growth driven by evolving consumer preferences and a focus on health and sustainability. The market's expansion is influenced by the increasing demand for premium and healthier beverage options, particularly in North America, Europe, and the Asia-Pacific region. North America leads in juice consumption, with a strong preference for 100% juices, while Europe is the largest importer, benefiting from advancements in packaging and novel ingredients. The Asia-Pacific market is also poised for significant growth, fueled by a shift towards healthier choices among consumers in countries like China, India, and Australia.

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Market Size of juices Industry

Juices Market Summary
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svg icon Study Period 2018 - 2030
svg icon Market Size (2024) USD 137.9 Billion
svg icon Market Size (2030) USD 168.4 Billion
svg icon Largest Share by Soft Drink Type 100% Juice
svg icon CAGR (2024 - 2030) 3.39 %
svg icon Largest Share by Region North America
svg icon Market Concentration Low

Major Players
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*Disclaimer: Major Players sorted in no particular order

Key Players

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Juices Market Analysis

The Juices Market size is estimated at 137.9 billion USD in 2024, and is expected to reach 168.4 billion USD by 2030, growing at a CAGR of 3.39% during the forecast period (2024-2030).

137.9 Billion

Market Size in 2024 (USD)

168.4 Billion

Market Size in 2030 (USD)

2.43 %

CAGR (2018-2023)

3.39 %

CAGR (2024-2030)

Largest Segment by Soft Drink Type

52.35 %

value share, 100% Juice, 2023

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The introduction of a wide range of flavors to produce preservatives and growing consumer demand for sugar-free fruit juices are largely driving the segment’s growth.

Largest Region

34.48 %

value share, North America, 2023

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The relevant health benefits of the product are largely expected to drive its preference among the regional population during the study period, making North America the largest regional market globally.

Fastest-growing segment by Soft Drink Type

3.69 %

Projected CAGR, Nectars (25-99% Juice), 2024-2030

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Rising health consciousness among consumers, together with the nutritional benefits associated with juices, is expected to drive segmental growth during the forecast period.

Fastest-growing region

8.31 %

Projected CAGR, Africa, 2024-2030

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Increasing urbanization, improved living standards, and growing disposable incomes have significantly driven African consumers’ escalating demand for these types of drinks.

Leading Market Player

2.86 %

market share, Tropicana Brands Group, 2022

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Tropicana has adopted strategies like investing in R&D to develop innovative products, expanding into new international markets, and leveraging technology to improve efficiency to emerge as the largest player.

Shift in consumer consumption patterns and rising demand for healthy drinks boosting the juices sales globally

  • From 2021 to 2023, the sales value of juices surged by 6.73%, propelled by shifting consumer preferences. Sustainability has emerged as a prominent trend in the food industry. Thus, over 50% of European consumers cite sustainability as a reason for altering their eating habits. Among Europeans, 55% advocated for mandatory sustainability details on food labels. In April 2022, the UK introduced a tax on plastic packaging that didn't meet a minimum of 30% recycled plastic content.
  • During 2024-2030, juice drinks are projected to witness the highest CAGR of 4.42%. Companies are aligning their juice drink offerings with the preferences of health-conscious consumers, who increasingly shun beverages with high calories, added sugars, and additives. As global consumer diets, especially in America and Europe, prioritize nutrition, the demand for innovative options to meet daily dietary needs is on the rise.
  • In 2022, North America led the way with a per capita juice consumption of approximately 17.5 million liters. With economies expanding and disposable incomes rising, consumers are gravitating toward premium fruit juices and healthier beverage choices. Nectars, in particular, are witnessing a surge in demand as a result of their clean-label appeal and free-from preservatives and colorings. Notably, companies are now turning to honey as a substitute for artificial sugars in their nectar formulations.
Global Juices Market

The influence of health and wellness trends and new product launches drives growth globally

  • The global juice market witnessed a volume-based CAGR of 1.61% from 2018 to 2023. Factors such as the rising health and wellness trends, product innovations, and enhanced packaging are pivotal in shaping the global consumer preference for juices. North America leads the pack in juice consumption, trailed by Europe and Asia-Pacific.
  • In North America, dietary guidelines emphasizing the importance of fruit and vegetable intake significantly influence juice preferences. 100% juices dominate the North American market, with the United States alone consuming an average of 14.7 pounds of apple juice in 2021. Orange and apple juices command the lion's share of fruit consumption in the country.
  • Germany and France jointly hold a significant 28% market volume share in Europe as of 2023. Europe stands out as the largest global juice importer, accounting for over 55% of the world's imports. The European market is poised for growth, driven by advancements in packaging, preservation techniques, and novel ingredients. In September 2023, RYNA Juice unveiled a new range of cold-pressed fruit juices in Europe, joining the ranks of established brands like KoRo, AH Juice, PRESS, B.fresh, and Coldpress.
  • The Asia-Pacific juice market is projected to witness a volume-based CAGR of 4.69% from 2024 to 2030. This growth is propelled by a notable shift among health-conscious consumers in countries like China, India, and Australia, who are increasingly favoring healthier beverage options. In 2023, over 60% of Chinese consumers opted for fruit juices, while in Australia, fruit juices constituted a significant 21% of total fruit-related food consumption in 2021.

Juices Industry Segmentation

100% Juice, Juice Drinks (up to 24% Juice), Juice concentrates, Nectars (25-99% Juice) are covered as segments by Soft Drink Type. Aseptic packages, Disposable Cups, Glass Bottles, Metal Can, PET Bottles are covered as segments by Packaging Type. Off-trade, On-trade are covered as segments by Distribution Channel. Africa, Asia-Pacific, Europe, Middle East, North America, South America are covered as segments by Region.

  • From 2021 to 2023, the sales value of juices surged by 6.73%, propelled by shifting consumer preferences. Sustainability has emerged as a prominent trend in the food industry. Thus, over 50% of European consumers cite sustainability as a reason for altering their eating habits. Among Europeans, 55% advocated for mandatory sustainability details on food labels. In April 2022, the UK introduced a tax on plastic packaging that didn't meet a minimum of 30% recycled plastic content.
  • During 2024-2030, juice drinks are projected to witness the highest CAGR of 4.42%. Companies are aligning their juice drink offerings with the preferences of health-conscious consumers, who increasingly shun beverages with high calories, added sugars, and additives. As global consumer diets, especially in America and Europe, prioritize nutrition, the demand for innovative options to meet daily dietary needs is on the rise.
  • In 2022, North America led the way with a per capita juice consumption of approximately 17.5 million liters. With economies expanding and disposable incomes rising, consumers are gravitating toward premium fruit juices and healthier beverage choices. Nectars, in particular, are witnessing a surge in demand as a result of their clean-label appeal and free-from preservatives and colorings. Notably, companies are now turning to honey as a substitute for artificial sugars in their nectar formulations.
Soft Drink Type
100% Juice
Juice Drinks (up to 24% Juice)
Juice concentrates
Nectars (25-99% Juice)
Packaging Type
Aseptic packages
Disposable Cups
Glass Bottles
Metal Can
PET Bottles
Distribution Channel
Off-trade
Convenience Stores
Online Retail
Supermarket/Hypermarket
Others
On-trade
Region
Africa
Egypt
Nigeria
South Africa
Rest of Africa
Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
South Korea
Thailand
Vietnam
Rest of Asia-Pacific
Europe
Belgium
France
Germany
Italy
Netherlands
Russia
Spain
Turkey
United Kingdom
Rest of Europe
Middle East
Qatar
Saudi Arabia
United Arab Emirates
Rest of Middle East
North America
Canada
Mexico
United States
Rest of North America
South America
Argentina
Brazil
Rest of South America
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Juices Market Size Summary

The juices market is experiencing a dynamic transformation, driven by evolving consumer preferences and a growing emphasis on health and sustainability. As consumers increasingly prioritize nutrition, there is a notable shift towards juice drinks that align with health-conscious choices, such as those with reduced calories and natural ingredients. The market is witnessing a surge in demand for premium fruit juices and nectars, which are favored for their clean-label appeal and absence of preservatives. This trend is particularly pronounced in regions like North America, where dietary guidelines and consumer habits strongly influence juice consumption. The European market, a significant global importer, is also poised for growth, supported by innovations in packaging and ingredient offerings. Meanwhile, the Asia-Pacific region is seeing a rise in health-oriented beverage choices, with countries like China and Australia leading the charge in fruit juice consumption.

The global juices market is characterized by a diverse range of flavors and product innovations, catering to a broad spectrum of consumer tastes and preferences. The market's fragmentation is evident, with major players like Eckes-Granini Group GmbH, The Coca-Cola Company, and Tropicana Brands Group holding a significant share. Companies are increasingly focusing on sustainable packaging solutions, such as 100% recycled PET, to meet consumer demand for environmentally friendly products. Additionally, the market is witnessing a growing interest in protein-based beverages, reflecting a broader trend towards health and wellness. As consumers become more active and health-conscious, the demand for sugar-free and fortified options is on the rise, further shaping the market landscape.

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Juices Market Size - Table of Contents

  1. 1. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)

    1. 1.1 Soft Drink Type

      1. 1.1.1 100% Juice

      2. 1.1.2 Juice Drinks (up to 24% Juice)

      3. 1.1.3 Juice concentrates

      4. 1.1.4 Nectars (25-99% Juice)

    2. 1.2 Packaging Type

      1. 1.2.1 Aseptic packages

      2. 1.2.2 Disposable Cups

      3. 1.2.3 Glass Bottles

      4. 1.2.4 Metal Can

      5. 1.2.5 PET Bottles

    3. 1.3 Distribution Channel

      1. 1.3.1 Off-trade

        1. 1.3.1.1 Convenience Stores

        2. 1.3.1.2 Online Retail

        3. 1.3.1.3 Supermarket/Hypermarket

        4. 1.3.1.4 Others

      2. 1.3.2 On-trade

    4. 1.4 Region

      1. 1.4.1 Africa

        1. 1.4.1.1 Egypt

        2. 1.4.1.2 Nigeria

        3. 1.4.1.3 South Africa

        4. 1.4.1.4 Rest of Africa

      2. 1.4.2 Asia-Pacific

        1. 1.4.2.1 Australia

        2. 1.4.2.2 China

        3. 1.4.2.3 India

        4. 1.4.2.4 Indonesia

        5. 1.4.2.5 Japan

        6. 1.4.2.6 Malaysia

        7. 1.4.2.7 South Korea

        8. 1.4.2.8 Thailand

        9. 1.4.2.9 Vietnam

        10. 1.4.2.10 Rest of Asia-Pacific

      3. 1.4.3 Europe

        1. 1.4.3.1 Belgium

        2. 1.4.3.2 France

        3. 1.4.3.3 Germany

        4. 1.4.3.4 Italy

        5. 1.4.3.5 Netherlands

        6. 1.4.3.6 Russia

        7. 1.4.3.7 Spain

        8. 1.4.3.8 Turkey

        9. 1.4.3.9 United Kingdom

        10. 1.4.3.10 Rest of Europe

      4. 1.4.4 Middle East

        1. 1.4.4.1 Qatar

        2. 1.4.4.2 Saudi Arabia

        3. 1.4.4.3 United Arab Emirates

        4. 1.4.4.4 Rest of Middle East

      5. 1.4.5 North America

        1. 1.4.5.1 Canada

        2. 1.4.5.2 Mexico

        3. 1.4.5.3 United States

        4. 1.4.5.4 Rest of North America

      6. 1.4.6 South America

        1. 1.4.6.1 Argentina

        2. 1.4.6.2 Brazil

        3. 1.4.6.3 Rest of South America

Juices Market Size FAQs

The Global Juices Market size is expected to reach USD 137.87 billion in 2024 and grow at a CAGR of 3.39% to reach USD 168.36 billion by 2030.

In 2024, the Global Juices Market size is expected to reach USD 137.87 billion.

Juices Market Report Snapshots

Juices Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030