Market Trends of Hand Blender Industry
Rise in Commercial Segment
The largest market shares are expected to be gained in the commercial sector over the forecast period. The increase in the segment is due to increasing infrastructure, such as restaurants and hotels all over the world; in 2022, there were a total of 1 842 hotels opening around the world. Moreover, growing consumer interest in leisure tourism and activities is expected to further support demand for this product throughout a range of tourist destinations worldwide. That is to say, it stimulates growth in the segment.
The Asia Pacific Region Is The Fastest Growing Market
As the number of people willing to invest more in home appliances and kitchen products increases, emerging countries are experiencing a buying surge that is pushing demand for hand blenders. In recent years, Asia has seen an increasing trend towards home cooking and this is driving demand for hand blenders as more people are looking to cook their meals at home.
In the last few years, this region has experienced a marked increase of e-commerce sales which is driven by increased demand for hand blenders because more and more people are purchasing them online. The growth in the Asia Hand Blenders Market has been supported by increased purchasing power and increasing popularity of kitchen cooking in these countries.