Market Share of Gluten Free Beverages Industry
The global gluten-free beverage market is highly competitive in nature having a large number of domestic and multinational players competing for market share and with innovation in products being a major strategic approach adopted by leading players. Additionally, merger, expansion, acquisition, and partnership with other companies are the common strategies to enhance the company presence and boost the market. For instance, in September 2017, Carlsberg U.K announced the expansion of its San Miguel range in the U.K with a new gluten-free appearance and promote the sale of clean-label beverages in the market.
Gluten-Free Beverages Market Leaders
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The Coca-Cola Company
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PepsiCo Inc.
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The WhiteWave Foods Company
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Döhler GmbH
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DSM (Koninklijke DSM NV)
*Disclaimer: Major Players sorted in no particular order
