| Study Period | 2019 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| CAGR | 6.60 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Bone & Joint Health Supplements Market Analysis
The Bone and Joint Health Supplements Market is expected to register a CAGR of 6.6% during the forecast period.
Consumers' desire for self-care is fueling the growth of bone and joint supplements. Customers were stepping out more during the lockdown and hunting for these things. Therefore the category grew. As more people stay home, they are increasingly concerned about their health. The aging population across countries such as Japan and Germany, among others, is among the critical demographics expected to propel the demand further. The aging population is aspiring for ease of movement and joint comfort, which has substantially pushed the market studied. This trend is certainly continuing, with the rise of more specific, cleaner, and free-from-label bone and joint health supplements, as an indicator of the popularity and acceptance of natural products. The senior population of conscious of composition ingredients' also seeking aged plant-based herbal ingredients, such as turmeric, is, and tart cherry, in contrast to animal-derived ingredients, such as glucosamine and chondroitin, driving the demand for herbal/natural bone and joint health supplements. Women are more prone to calcium deficiency, which results in brittle and weak bones and joints. Calcium supplements Boswellia can potentially reduce the adverse effects of calcium deficiency in women, like hypertensive conditions during pregnancy, which are concurrent with a vast number of maternal deaths and considerable risk of premhaveinfant birth infants. Thus, it is mainly recommended by medical practitioners for women to consume calcium supplements after menopause and during pregnancy. WHO and the Food and Agriculture Organization of the United Nations (FAO) have recommended a calcium intake of 1200 mg/day for pregnant ladies. Consequently, supplement consumption serves the growth of the calcium supplement market.
Over the past years, the sports and fitness industry has witnessed significant participation from the millennials addressing the need for active lifestyles regularly. This segment of demographics is anticipated to scale the demand for bone and joint supplements since most of the prescribed supplements result from undertaking steps toward a preventive measure.
Bone & Joint Health Supplements Market Trends
Significant Volume of Demand Solely from the Ageing Population
The market studied primarily thrives on the aging population highly susceptible to bone injuries and fractures-the best target audience for worldwide bone and joint health supplement manufacturers. Arthritis is one of the most common autoimmune diseases faced by the global population. The rising number of patients with osteoporosis and rheumatoid arthritis is leading manufacturers to produce collagen-based candies, supplements, and drinks, which, when orally consumed, deliver good results. The aging process naturally makes consumers aware of their bone health. Maintaining a healthy lifestyle and preventing age-related bone diseases, particularly at an older age, is making consumers pay premium prices for these supplements, as they impart health benefits, targeting treatment of a specific segment of the human body.
Furthermore, the aging population is aspiring for ease of movement and joint comfort, which has substantially pushed the market studied. The World Health Organization (WHO) estimated that almost 22 million individuals in Europe and 14 million in the United States alone would have osteoporosis. According to the National Library of Medicine, in 2021, it was observed that more than 1033 million people had osteoporosis. These alarming figures have given significant momentum to the market studied.
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North America Holds the Largest Market Share
Healthcare expenditure in North America is rising every year, with advanced technology, advanced pharmacy distribution channel, better medical facilities, and a rise in the number of insured people. According to the Bureau of Labor Statistics, In the United States, the average value of health insurance in 2021 amounted to USD 3,703.61 per consumer unit, and the average expenditure on non-prescribed vitamins which included bone and joint health supplements like vitamin D and vitamin K in the United States has increased over the past few years. These factors are driving the bone and joint health supplements market in the country.
Moreover, calcium is one of the most in-demand supplements among women in North America, with a growing aged population, arthritis cases, and other bone and joint diseases. The huge mass of the aged population and youth population has been seeking supplements including bone and joint health supplements either to cure/ maintain bone and joint health have been driving the market. According to World Bank data, in 2021, 17.04 percent of the population was over 65 years old, while 64.72 percent of people were between the ages of 15 and 64. The vast demand for dietary supplements in general, including bone and joint health supplements, makes North America a frontrunner in the bone and joint health supplements market.
Besides this, high consumption of processed food that is low in nutrition necessitates the use of supplements to prevent bone and joint disorders in old age. This impels the growth of the bone and joint health supplements market in the region.
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Bone & Joint Health Supplements Industry Overview
The bone and joint health supplements market is expected to be highly competitive in the future, owing to the increasing demand for these supplements across various age groups to prevent early bone disorders. North America dominates the global bone and joint health supplements market, followed by Europe. The major players in this segment are Amway Corp., BIOSTIME NUTRITION (Swisse Wellness PTY LTD), Nature's Bounty, Inc., The Procter & Gamble Company, and Reckitt Benckiser Group Plc.
Bone & Joint Health Supplements Market Leaders
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BIOSTIME NUTRITION (Swisse Wellness PTY LTD)
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Nature's Bounty, Inc.
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The Procter & Gamble Company
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Reckitt Benckiser Group plc
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Amway Corp.
- *Disclaimer: Major Players sorted in no particular order
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Bone & Joint Health Supplements Market News
- In July 2022, Infinitus, a well-known supplier of premium Chinese herbal health goods and services, unveiled a new line of Li Mai Jian supplements for bone and joint health. The theme of the new product launch included Making Bones Stronger for Joint Health, which was held the same evening of the launch online and attracted more than 130,000 views.
- In January 2022, India-based vegan supplement company Nutrazee announced the launch of Calcium and Vitamin D gummies for children and adults. The calcium and vitamin D in Nutrazee's Calcium + D3 gummies were intended to supplement the diet and maintain strong bones, teeth, and an immune system. The gummies were claimed to have a natural orange flavor and were entirely vegan.
- In January 2021, YourZooki launched the first liposomal collagen supplement in the United Kingdom. Citrus Lime-flavored Collagen Zooki contains an impressive 5000mg of Marine Collagen per serving.
Bone & Joint Health Supplements Industry Segmentation
The supplements solely designed to maintain/improve the joints and bone health are known as bone and joint health supplements. The global bone and joint health supplements market is segmented by type, distribution channel, and geography. The market is segmented by type: vitamin D, vitamin K, calcium, collagen, glucosamine-chondroitin, omega-3 fatty acid, and other classes. By distribution channel, the market is segmented into supermarkets/ hypermarkets, pharmacies, health stores, convenience stores, online stores, and other distribution channels. The market is also segmented by geography into North America, Europe, Asia-Pacific, South America, and the Middle East & Africa. For each segment, the market sizing and forecasts have been done based on value (in USD Million).
| By Type | Vitamin D | ||
| Vitamin K | |||
| Calcium | |||
| Collagen | |||
| Glucosamine-Chondroitin | |||
| Omega-3 Fatty Acid | |||
| Other Types | |||
| By Distribution Channel | Supermarkets/Hypermarkets | ||
| Pharmacies | |||
| Health Stores | |||
| Convenience Stores | |||
| Online Stores | |||
| Other Distribution Channels | |||
| Geography | North America | United States | |
| Canada | |||
| Mexico | |||
| Rest of North America | |||
| Europe | Spain | ||
| United Kingdom | |||
| France | |||
| Germany | |||
| Russia | |||
| Italy | |||
| Rest of Europe | |||
| Asia Pacific | China | ||
| Japan | |||
| Australia | |||
| India | |||
| Rest of Asia-Pacific | |||
| South America | Brazil | ||
| Argentina | |||
| Rest of South America | |||
| Middle East and Africa | South Africa | ||
| United Arab Emirates | |||
| Rest of Middle East and Africa | |||
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Bone & Joint Health Supplements Market Research FAQs
What is the current Bone and Joint Health Supplements Market size?
The Bone and Joint Health Supplements Market is projected to register a CAGR of 6.6% during the forecast period (2025-2030)
Who are the key players in Bone and Joint Health Supplements Market?
BIOSTIME NUTRITION (Swisse Wellness PTY LTD), Nature's Bounty, Inc., The Procter & Gamble Company, Reckitt Benckiser Group plc and Amway Corp. are the major companies operating in the Bone and Joint Health Supplements Market.
Which is the fastest growing region in Bone and Joint Health Supplements Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).
Which region has the biggest share in Bone and Joint Health Supplements Market?
In 2025, the North America accounts for the largest market share in Bone and Joint Health Supplements Market.
What years does this Bone and Joint Health Supplements Market cover?
The report covers the Bone and Joint Health Supplements Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Bone and Joint Health Supplements Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Bone and Joint Supplements Industry Report
The global market for bone and joint health supplements is segmented by type, distribution channel, and geography. The market analysis includes a detailed industry overview and market segmentation. The industry reports provide insights into market size, market share, and market value. The market forecast offers predictions on market growth and market trends. Market leaders in the industry are highlighted, giving an understanding of the competitive landscape.
The market research and industry research cover various types of supplements, including Vitamin D, Vitamin K, Calcium, Collagen, Glucosamine-Chondroitin, and Omega-3 Fatty Acid. Distribution channels such as supermarkets, hypermarkets, pharmacies, health stores, convenience stores, and online stores are analyzed to understand industry sales and market data.
The industry outlook and market outlook include an analysis of geographic regions like North America, Europe, Asia-Pacific, South America, and the Middle East and Africa. The report example provides an in-depth industry analysis and industry information, offering a comprehensive market review.
The market report is available as a report PDF, which includes industry statistics and market predictions. The market overview and market segmentation offer a detailed look into the various segments and their contributions to the market. The industry trends and market growth are discussed to provide a clear picture of the market dynamics.
Research companies have contributed to the creation of this detailed report, ensuring accurate and up-to-date industry information. The report is designed to provide valuable insights for stakeholders, helping them make informed decisions based on the market data and industry outlook.
