Market Share of Germany Small Home Appliance Industry
The German small home appliance market is fragmented with the presence of local and global brands in the market. Severin Elektrogerate GmbH, Clatronic, De'Longhi Deutschland GmbH, and BSH Hausgeräte are three major players on the small appliance market in Germany. Consumers are more dynamic than earlier, and they are adopting different methods to choose their products in the small appliance market. However, with technological advancement and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and tapping new markets.
Germany Small Home Appliance Market Leaders
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BSH Hausgeräte GmbH
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Bauknecht Hausgeräte GmbH
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C. Bomann Gmbh
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Gaggenau
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AB Electrolux
*Disclaimer: Major Players sorted in no particular order
