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Gulf Cooperation Council Fragrance and Perfumes Market Size (2024 - 2029)

The Gulf Cooperation Council fragrance and perfumes market is poised for growth, driven by a deep-rooted cultural appreciation for scents and an increasing demand for lighter, affordable products among millennials. The region's rich tradition in perfumery, combined with rising disposable incomes, is encouraging consumers to explore premium fragrance options. This has prompted manufacturers to innovate by blending traditional oriental scents with European influences. Despite these positive trends, challenges such as the prevalence of counterfeit products and concerns over chemical ingredients may hinder market expansion.

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Market Size of Gulf Cooperation Council Fragrance and Perfumes Industry

Gulf Cooperation Council Fragrance and Perfumes Market Summary
Study Period 2018 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 3.12 Billion
Market Size (2029) USD 3.71 Billion
CAGR (2024 - 2029) 3.58 %
Market Concentration Low

Major Players

Gulf Cooperation Council Fragrance and Perfumes Market Major Players

*Disclaimer: Major Players sorted in no particular order

GCC Perfume and Fragrance Market Analysis

The Gulf Cooperation Council Fragrance and Perfumes Market size is estimated at USD 3.12 billion in 2024, and is expected to reach USD 3.71 billion by 2029, growing at a CAGR of 3.58% during the forecast period (2024-2029).

The Gulf Cooperation Council region has an intense passion and a rich history for fragrances and premium perfumery that encompasses tradition, research, and creativity. The area has various scents ranging from fruity to floral aromas. Along with this, the consumers in the region signify that such fresh fragrances help elevate and alter the mood. Furthermore, among middle eastern people, scents form an integral part of the traditional and cultural heritage. Moreover, the rising popularity of lighter-scented products, especially among the millennial population, and affordable body splashes and body mists are expected to boost the sales of fragrance and perfume products in the Middle Eastern region.

Over the long term, the increasing disposable income of Arabian consumers has raised the consumer's affordability towards premium categories of different fragrances and perfumes. This has led manufacturers to launch more innovative and excellent fragrances by blending oriental scents lost in time with European signatures. For instance, in March 2022, Lecmo, a premium perfume brand in the United Arab Emirates, launched its new collection called 'The Blue.'

However, the availability of counterfeit products and the use of chemical ingredients with possible side effects are anticipated to restrain the growth of the perfume and fragrances market.

GCC Perfume and Fragrance Industry Segmentation

The Gulf Cooperation Council Fragrance and Perfumes Market are segmented by category into mass and premium and by product type, segmented into Eau de perfume, eau de toilette, Eau de cologne, and others. Based on end-user, the market is segmented into women and men. By form, the market is segmented into natural and synthetic. The distribution channel further segments the market into supermarkets & hypermarkets, specialty stores, online retail, and others. Geographically the market is studied for Saudi Arabia, United Arab Emirates, Qatar, Oman, Kuwait, Bahrain, and the Rest of the Gulf Cooperation Council. For each segment, the market sizing and forecasts have been done based on value (in USD million).

Category
Mass
Premium
Product Type
Eau de Perfume
Eau de Toilette
Eau de Colonge
Others
End-User
Women
Men
Form
Natural
Synthetic
Distribution Channel
Supermarkets & Hyprermarkets
Speciality Stores
Online Retail
Others
Country
Saudi Arabia
United Arab Emirates
Qatar
Oman
Kuwait
Bahrain
Rest of Gulf Cooperation Council
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Gulf Cooperation Council Fragrance and Perfumes Market Size Summary

The Gulf Cooperation Council (GCC) fragrance and perfume market is characterized by a deep-rooted cultural affinity for scents, blending tradition with modern innovation. This region, known for its rich history in perfumery, sees a diverse range of fragrances from fruity to floral, which are integral to the cultural heritage of its people. The market is experiencing growth driven by increasing disposable incomes, particularly among Arabian consumers, who are now more inclined to purchase premium fragrance products. This has encouraged manufacturers to introduce innovative blends that combine traditional oriental scents with European influences. The popularity of lighter-scented products, especially among millennials, and the rise of affordable body mists and splashes are further propelling market expansion. However, challenges such as the prevalence of counterfeit products and concerns over chemical ingredients with potential side effects pose risks to market growth.

Saudi Arabia stands out as a dominant force within the GCC fragrance market, fueled by rising consumer spending on personal care products and a thriving tourism sector that attracts a significant number of expatriates and immigrants. The country's growing e-commerce industry and the presence of duty-free sales counters at international airports also contribute to the market's expansion. Brands like Odict, Amouage, and Arcadia are gaining popularity by offering personalized scent experiences, while global players like Dior continue to launch innovative products to maintain their market position. The competitive landscape is marked by the presence of major players such as LVMH, Kering Holland NV, and Rasasi, who leverage advanced distribution networks and compliance with regional and international standards to enhance their market share. The market's growth is further supported by the increasing consumer demand for both traditional and modern fragrances, as evidenced by recent store openings and product launches in the region.

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Gulf Cooperation Council Fragrance and Perfumes Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 Category

      1. 2.1.1 Mass

      2. 2.1.2 Premium

    2. 2.2 Product Type

      1. 2.2.1 Eau de Perfume

      2. 2.2.2 Eau de Toilette

      3. 2.2.3 Eau de Colonge

      4. 2.2.4 Others

    3. 2.3 End-User

      1. 2.3.1 Women

      2. 2.3.2 Men

    4. 2.4 Form

      1. 2.4.1 Natural

      2. 2.4.2 Synthetic

    5. 2.5 Distribution Channel

      1. 2.5.1 Supermarkets & Hyprermarkets

      2. 2.5.2 Speciality Stores

      3. 2.5.3 Online Retail

      4. 2.5.4 Others

    6. 2.6 Country

      1. 2.6.1 Saudi Arabia

      2. 2.6.2 United Arab Emirates

      3. 2.6.3 Qatar

      4. 2.6.4 Oman

      5. 2.6.5 Kuwait

      6. 2.6.6 Bahrain

      7. 2.6.7 Rest of Gulf Cooperation Council

Gulf Cooperation Council Fragrance and Perfumes Market Size FAQs

The Gulf Cooperation Council Fragrance and Perfumes Market size is expected to reach USD 3.12 billion in 2024 and grow at a CAGR of 3.58% to reach USD 3.71 billion by 2029.

In 2024, the Gulf Cooperation Council Fragrance and Perfumes Market size is expected to reach USD 3.12 billion.

GCC Perfume and Fragrance Market Report Snapshots

GCC Perfume Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)