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GCC Event Management Market Size (2024 - 2029)

The GCC event management industry is experiencing significant growth, driven by the region's robust economic expansion and increasing demand for diverse events. The Gulf Cooperation Council's strategic focus on economic diversification, bolstered by rising oil revenues and substantial infrastructure investments, has positioned the region as a global hub for mega events. This burgeoning demand encompasses a wide range of gatherings, from corporate conferences to entertainment shows, contributing to the industry's expansion. The GCC's reputation for hosting prestigious sporting events further enhances its appeal, attracting millions of attendees and generating substantial revenue. Event management companies in the region are recognized for their excellence and efficiency, offering a comprehensive suite of services to meet the evolving needs of clients.

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Market Size of GCC Event Management Industry

GCC Event Management Industry Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 78.25 Billion
Market Size (2029) USD 120.73 Billion
CAGR (2024 - 2029) 9.06 %
Market Concentration Medium

Major Players

GCC Event Management Industry Major Player

*Disclaimer: Major Players sorted in no particular order

GCC Event Management Market Analysis

The GCC Event Management Market size is estimated at USD 78.25 billion in 2024, and is expected to reach USD 120.73 billion by 2029, growing at a CAGR of 9.06% during the forecast period (2024-2029).

The Gulf Cooperation Council (GCC) is one of the world’s fastest-growing economies. A surge in oil revenues, substantial infrastructure investments, a booming tourism sector, and a concerted push for economic diversification have been pivotal in fueling the region's economic growth. This upswing in prosperity has, in turn, spurred the demand for a range of events, including corporate gatherings, conferences, expositions, weddings, fiestas, and entertainment shows.

The GCC region has cemented its position as a global hotspot for mega events, spanning exhibitions, sports competitions, cultural showcases, and entertainment extravaganzas. These events draw millions of attendees and rake in substantial revenues, showcasing the region's prowess on the global stage. This surge in events has catalyzed the growth of the event management industry in the GCC.

The Gulf states boast a lineup of prestigious sporting events. Along with the FIFA World Cup, the region hosts renowned golf tournaments like the Dubai Desert Classic and showcases horse racing events, notably the Dubai World Cup. The region's sports scene is diverse, with emerging sports like Padel tennis gaining traction. Abu Dhabi, for instance, is set to host the World Professional Padel Tennis (WPT) Middle East Master next month. The UAE already boasts over 350 Padel courts. With the UAE's Sports Sector Strategy (SSP) 2032 and its global sports investments, the region presents a promising landscape for health and fitness entrepreneurs and investors.

Event management companies in the Gulf are known for their excellence, agility, cost-effectiveness, and unwavering commitment to client satisfaction. These firms offer various services, from managing seminars, conferences, and weddings to organizing concerts, festivals, and corporate events.

GCC Event Management Industry Segmentation

Event management entails the strategic application of project management principles to plan, execute, and oversee large-scale events. 

The GCC event management industry is segmented by event type and by application. By type, the industry is segmented into meetings, incentives, conventions, exhibitions, and other event types. By application, the industry is segmented into academic, business, political, and other applications. The report offers market sizes and forecasts in terms of value (USD) for all the above segments.

By Event Type
Meetings
Incentives
Conventions
Exhibitions
Others
By Application
Academic
Business
Political
Others
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GCC Event Management Market Size Summary

The GCC event management industry is experiencing significant growth, driven by the region's robust economic expansion and strategic initiatives in tourism and infrastructure. The Gulf Cooperation Council, known for its rapid economic development, is becoming a global hub for mega events, including exhibitions, sports competitions, and cultural showcases. This surge in events has propelled the demand for event management services, with companies in the region excelling in delivering a wide range of events from corporate gatherings to entertainment shows. The intertwining of the hospitality and event management sectors further amplifies this growth, as investments in upscale hotels and cultural landmarks enhance the region's appeal as a premier destination for international events.

Dubai stands out as a leading destination for meetings, incentives, conferences, and exhibitions (MICE), with a notable increase in business event bids contributing to its economic growth. The city's strategic position as a global events hub is reinforced by its hosting of prestigious events and its top-notch venues. The GCC event management industry is characterized by a consolidated market with key players like Urban Events and Skyhigh, who are actively seeking to expand their presence and enhance their service offerings. Recent acquisitions by companies such as Emerald Holding Inc. highlight the industry's focus on integrating and enhancing event experiences, further solidifying the GCC's position as a dynamic and growing market for event management.

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GCC Event Management Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 The Corporate Sector Events is Expected to Take the Lead in the Market

      2. 1.2.2 High Number of Organizing Events Related to Several Social, Cultural, and Political Functions or Programs Require Management Services.

    3. 1.3 Market Restraints

      1. 1.3.1 Cultural Sensitivity to Consider Technological Advances Impacting Traditional Event Practices

      2. 1.3.2 Rise in Virtual Events

    4. 1.4 Market Opportunities

      1. 1.4.1 The Growth of the Event Management Market is Expected to be Driven by an Increase in Infrastructure Investments and Technology Advancements.

      2. 1.4.2 The Rise in the Number of Tourist Arrivals to Boost the Industry

    5. 1.5 Porters Five Force Analysis

      1. 1.5.1 Threat of New Entrants

      2. 1.5.2 Bargaining Power of Buyers/Consumers

      3. 1.5.3 Bargaining Power of Suppliers

      4. 1.5.4 Threat of Substitute Products and Services

      5. 1.5.5 Intensity of Competitive Rivalry

    6. 1.6 Impact of COVID-19 on the Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Event Type

      1. 2.1.1 Meetings

      2. 2.1.2 Incentives

      3. 2.1.3 Conventions

      4. 2.1.4 Exhibitions

      5. 2.1.5 Others

    2. 2.2 By Application

      1. 2.2.1 Academic

      2. 2.2.2 Business

      3. 2.2.3 Political

      4. 2.2.4 Others

GCC Event Management Market Size FAQs

The GCC Event Management Market size is expected to reach USD 78.25 billion in 2024 and grow at a CAGR of 9.06% to reach USD 120.73 billion by 2029.

In 2024, the GCC Event Management Market size is expected to reach USD 78.25 billion.

GCC Event Management Market Report Snapshots

GCC Event Management Industry Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)